The document analyzes market failures at Levi Strauss & Co. It identifies issues such as complacency due to private ownership, underestimating competition from fast fashion retailers and premium denim lines, failure to meet niche markets and trends, and a slow response to changing consumer needs and preferences which has led to continuous revenue loss and problems staying relevant. The document also presents a SWOT analysis identifying strengths in branding and distribution but weaknesses in responding to trends and competition from niche markets.