1. Fireworks files must be saved in common web formats like JPEG, GIF, PNG in order to be viewable in web browsers.
2. When optimizing images for the web, you can select an indexed palette that matches the colors used in the graphic to reduce file size, especially for GIFs which support up to 256 colors.
3. JPEG is best for photos as it can greatly reduce file size without much quality loss, though details may be lost if heavy compression is used.