Quotes, Lessons and Best Practices to be successful in Life and run a successful business.

1. LEADERSHIP
LESSONS

3. Rules of Business from Google founders
 Start with a big enough idea — doesn’t matter if similar ideas
are out there.
 Be willing to compromise when you have to, including on
your loftiest goals.
 Be willing to accept help from “adults” when you need it.
 Culture counts but means more than free food and massages.
 Speculative, even strange bets, may be the business of
tomorrow
 Consistency is the key, but is not the same as stubbornness.

5. What I Learned From Steve Jobs
 Experts are clueless.
 Customers cannot tell you what they need.
 Jump to the next curve: Big wins happen when you go beyond better sameness.
 The biggest challenges beget best work.
 Design counts.
 You can’t go wrong with big graphics and big fonts in keynote.
 Changing your mind is a sign of intelligence.
 “Value” is different from “price.”: Price is not all that matters.
 A players hire A+ players.
 Real CEOs demo.
 Real CEOs ship.
 Marketing boils down to providing unique value.: unique and valuable—this is where
you make margin, money, and history

7. Steve Jobs – Life and Success
 Don't be trapped by dogma - which is living with the results of other people's thinking. Don't let the
noise of other's opinions drown out your own inner voice. And most important, have the courage to
follow your heart and intuition.
 Focusing is about saying No.
 You can't connect the dots looking forward; you can only connect them looking backwards.
 If today were the last day of my life, would I want to do what I’m about to do today.
 The only way to do great work is to love what you do. If you haven't found it yet, keep looking.
Don't settle.
 Design in not how it looks, but how it works.
 Don’t sell Crap.
 Build an A team. (Great people are self managed, they don’t need managing).
 Don’t Do It For Money.
 Be Proud Of Your Products.
 You have to start with the customer experience and work backwards to the technology.
 Marketing Is About Values.
 Stay Hungry, Stay Foolish.

9. Elon Musk rules for Success
 Don't ever give up unless you are dead or completely incapacitated.
 Really like whatever you're doing. If you don't like it, life is too short.
 Don't listen to the little man. If you believe in yourself, don't listen to the haters.
Prove them wrong.
 Do something important. If something's important enough you should try even if
the probable outcome is failure.
 Take risks and do something bold.
 Focus on signal over noise. Spend on things that actually make the product
better.
 Seek out people who are problem solvers.
 Attract great people.
 Have a great product. It can't just be slightly better, it's gotta be a lot better.
 Work "super hard." like, every waking hour.

11. Habits to learn from Jeff Bezos
 Focus on Customers. Hunt relentlessly for what makes your customers smile, and
innovate based on their needs.
 Practice Frugality. Sometimes success doesn’t require any special conditions. A
studied rejection of luxury can make for lean innovations and improve company focus.
 Make Your Own Rules. Honor organizational outlaws. It’s often the radical or
outlandish approaches to daily business that make the most impact.
 Think for the Long Term. Don’t be afraid to make decisions that might be unpopular
in the moment but will reap future rewards.
 Risk It. Taking a risk is preferable to being too fearful to move. The ‘perfect’ choice
doesn’t exist.
 Let the Data Decide. All decisions be based on relevant metrics. Humans can get it
wrong, but numbers never lie.
 Stay Hungry. Never cease to learn, evolve, and innovate. The road to success is paved
with dissatisfaction. Never accept the status quo or say, “I’ve done enough.” Instead,
keep searching for potential and inciting growth.

13. Warren Buffett on Business and Life
 Reinvest Your Profits
 Don’t base your decisions upon what everyone is saying or doing.
 Gather in advance any info you need to make a decision.
 Your bargaining leverage is always greatest before you begin a job.
 Watch Small Expenses.
 Be Persistent, tenacious to win against competitor.
 Know When to Quit.
 Always assess the Risks.
 Know What Success Really Means for you.
 Should you find yourself in a chronically leaking boat, energy devoted to changing vessels is likely
to be more productive than energy devoted to patching leaks.
 The most important thing to do if you find yourself in a hole is to stop digging.
 Never invest in a business you cannot understand.
 In the business world, the rearview mirror is always clearer than the windshield.
 The most important investment you can make is in yourself.