A company profile is a written introduction to a company that tells the reader about its activities, mission, goals and strengths. Often, a company profile includes the story of the company's founding and describes its products or services.
In smaller businesses, the company owner may write a company profile. However, larger companies can assign an employee to this task. Company profiles can fulfill the following purposes:
Funding: Company profiles can give potential investors the information they need to decide whether to provide funding for a company.
Brand building: You can use a company profile to inform website and social media users about your company's mission, values and origin.
Recruitment: A company profile, similar to a Company Page on Indeed, helps you to promote your company to prospective talent and highlight what makes your company unique.
There is no set length for company profiles. Some profiles are as short as two pages while others span 10 or more. This length can depend on a number of factors, including the audience for the company profile, the company's age and its size.
Related: What are Organization Values?
Importance of writing a company profile
There are several benefits to writing a profile for a company:
Communicate culture and values: Writing a company profile that emphasizes a positive company culture and strong values can help companies attract employees and investors.
Public image: A strong company profile can give a company a positive public image in its community.
Growth: Company profiles can act as a plan for growing business operations and revenue.
Related: Company vs. Brand: What Are the Differences?
How to create a company profile
Below is a list of steps you can take to write a company profile:
1. Identify a purpose for the profile
Before you begin writing the company profile, it's important to identify its purpose. Company profiles can include different elements depending on their target audience and end goal.
Once you have identified the profile's purpose, you can think about elements to incorporate that emphasize that purpose. Here are some elements to consider including in the profile:
Company values: Whether you're writing the profile to recruit investors or engage customers, you can include language that describes the company's values.
Value of products: Especially if you're writing a company profile for investors, you can use the profile as an opportunity to demonstrate the products' value among the company's target audience.
Performance: You can also use the company profile as an opportunity to describe the company's performance, including its revenue.
Related: 210 Examples of Company Values That Mean Something
2. Select a style and format for the company profile
Next, you can decide on the style and structure of the profile. This can help you organize information in a way that's easy to read and appealing for readers to view. One popular choice for company profile formatting is to use a ser
3. ABOUT US
Landmark is a dynamic and innovative company that since the late 1940s has been devoted to
manufacturing contemporary design furniture for work environments, public spaces, and private
homes.
With a global approach and local manufacturing, our designs are born from the work of our
experienced human team. our entire production has been locally made, combining craftsmanship with
the latest technologies.
Our in-house production, together with a local network of specialized suppliers, allows us
to maintain quality control while offering a wide range of finishes, as well as the possibility of producing
customized products tailored to our customers’requirements.
4. LANDMARK IS A DYNAMIC AND INNOVATIVE COMPANY THAT SINCE
THE LATE 1940S HAS BEEN DEVOTED TO DESIGNING FURNITURE
5.
6. The knowledge acquired over time, the experience, and the support of
our customers and friends worldwide make us look forward to
the future with energy and motivation to create
increasingly attractive, functional, and innovative designs.
7. TO ENSURE HIGH-QUALITY PRODUCTS,
OUR FURNITURE IS LOCALLY CRAFTED
UNDER THREE PREMISES:
Good Design
Selection Of Quality Materials
Above All The Experienced Work Of Our Human Team.
8. Complete customizability, local supply chains, and short delivery times
as well as uncompromising quality from the best manufacturers in the Middle East.
Timeless furniture, functional and expressive, represents a contemporary culture
and provides solutions to the emerging needs of modern life
9. ANNUALLY, QUANTIFIABLE QUALITY OBJECTIVES ARE SET, AND CONTINUOUS
QUALITY IMPROVEMENT ACTIONS ARE APPLIED IN A CONSTANT PROCESS.
10. Our furniture is always designed to last and undergoes strict safety and durability
tests at independent laboratories in accordance with the most demanding international regulations.
Today our designs are specified and sold worldwide by the best-specialized distributors,
interior designers, and architects. Thanks to them, our furniture is present in renowned offices,
public buildings, hotels, restaurants, and private residences in more countries.
11. H I S T O RY A N D
C O M P L E T E D P R O J E C T
Today our designs are specified and sold worldwide by the
best-specialized distributors, interior designers, and architects.
Thanks to them, our furniture is present in renowned offices,
public buildings, hotels, restaurants, and private residences
in more countries.
• Different hotels in
(Egypt and Saudi)
• Different places in
UAE
Qatar
London
South Africa
and Oman
12. F U R N I T U R E M A N U F A C T U R I N G P R O C E S S
The process of furniture manufacturing involves designing, cutting,
shaping, joining, finishing, and assembling various materials such as
wood, metal, plastic, and glass to create a final product that is both
functional and aesthetically pleasing.
DESIGN ROUGH MILLING
UPHOLSTERY
PACKING,
WAERHOUSE
FINISHING SANDING GLUING
ASSEMBLY&
MACHINING SHOP
PROTOTYPE LUMBER YARD
SEASONING&
13. WE CAN BE ENGAGED IN THE ENTIRE
PROJECT LIFECYCLE, FROM THE DESIGN
PHASE UP TO INSTALLATION
• Veneer Selection
• Development of Custom
Finishing
• Certifications Requirements
• Sample Matching
R
E
S
E
A
R
C
H
• Project Analysys and
Product Engeneering
• Shop Drawings Submission
• Techinal Drawings
• Mock-up
D
E
S
I
G
N
• Joinery Activities
• Surfaces workmanship
• Product
Pre-assemblement
• Project Management
PRODUCTION
• Quality Control
• Products Packaging
and labeling
• Installation with dedicated
and specialized teams
PACKAGING
AND
I
N
S
T
A
L
L
A
T
I
O
N
14.
15. OUR WORK
Offers Furniture Based On Tested Models, Landmark
Shows Strategic And Even Passionate Dedication To
Research-Based Design, Convinced That Authenticity
Has Its Place On The Market But Presents a Special
Challenge In Times When It Seems Almost Impossible
To Create Truly Innovative And Fresh Concepts.
