2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Lab access
1. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 1
1. Deschideţi aplicaţia de baze de date.
2. Creaţi o bază de date nouă în directorul My Documents. Salvaţi-o cu numele
vostru.
3. Creaţi o tabelă cu următoarele câmpuri:
CNP Number-Double
NUME Text de dimensiune 50
DATA Date/Time-Medium Date
4. Salvaţi tabela cu numele Personal.
5. Creaţi un formular nou asupra tabelei Personal.
6. Introduceţi două înregistrări în tabela Personal cu ajutorul formei create.
CNP Nume Data
123 Ştefan 12-mai-1945
88 Alin 21-dec-1966
7. Utilizaţi instrumental de căutare pentru a găsi înregistrarea cu CNP-ul 123.
8. Modificaţi numele persoanei în Andrei.
9. Adăugaţi următorul atribut Număr_telefon tabelei Personal.
10.Modificaţi lungimea coloanei Nume în tabela Personal la 100 caractere.
11.Creaţi o interogare asupra tabelei Personal în care afişaţi doar CNP-urile mai
mari de 100.
12.Creaţi un raport asupra tabelei Personal.
13.Introduceţi în antetul raportului o imagine. Mutaţi imaginea în partea stângă a
antetului.
14.Salvaţi raportul cu denumirea Raport personal.
15.Salvaţi modificările făcute şi închideţi aplicaţia de baze de date
2. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 2
1. Deschideţi aplicaţia de baze de date.
2. Creaţi o baza de date noua cu numele Centru pe C:.
3. În baza de date nou create construiţi o tabelă cu următoarele atribute:
Nume Text – dimensiune 30
Oraş Text - dimensiune 30
Data examinării Date/Time-Short Date
4. Stabiliţi atributul Nume Centru ca fiind indexat cu duplicate.
5. Mutaţi atributul Nume Centru astfel încât să devină primul atribut din tabelă.
6. Introduceţi în tabela creată 3 înregistrări.
7. Imprimaţi toate înregistrările din tabela.
8. Salvaţi toate datele şi închideţi aplicaţia de baze de date.
9. Creaţi un filtru de tipul Filter By Form pentru tabela Centru în modul următor:
10.Sortaţi datele din tabelă Centru în ordine descrescătoare după câmpul Nume.
11.Aplicaţi filtrul creat asupra tabelei Centru.
12.Deschideţi formularul Centru. Cu ajutorul formei selectaţi înregistrarea 3 şi
modificaţi numele data examinării în Centrul examinării.
13.Deschideţi raportul Centru.
14.Modificaţi dimensiunea paginii din Letter în A4.
15.Salvaţi modificările şi închideţi aplicaţia de baze de date.
3. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 3
1. Deschideţi aplicaţia de baze de date.
2. Creaţi o bază de date nouă şi salvaţi-o în directorul My Documents cu numele de
Raport.
3. Utilizaţi funcţia Help pentru a căuta informaţii despre tabele.
4. Creaţi o tabelă nouă şi denumiţi-o produs.
5. Introduceţi în tabelă 3 atribute.
6. În tabela creată stabiliţi primul câmp ca fiind cheia primară.
7. Creaţi un raport asupra acestei tabele
8. Grupaţi datele din raport în funcţie de al doilea atribut.
9. Modificaţi tipul atributului Cantitate din tabela produs din Text în Number.
10.Deschideţi formularul Produs.
11.Adăugaţi numele dumneavoastră în antetul formularului Produs.
12.Creaţi o interogare cu date din tabelele Produs şi Comenzi în care să afişaţi din
tabela Produs câmpurile Nume_produs şi Unitate_de_măsura, iar din tabela
Comenzi câmpurile Nume_firma şi Cantitatea_ceruta, pentru acele
înregistrări pentru care cod_produs din tabela Produs este egal cu cod_produs
din tabela Comenzi.
13.Salvaţi interogarea cu numele Query.
14.Rulaţi interogarea creată.
15.Salvaţi modificările făcute şi închideţi aplicaţia de baze de date,
4. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 4
1. Deschideţi aplicaţia de baze de date.
2. Creaţi o bază de date nouă cu numele dumneavoastră pe directorul C.
3. Afişaţi pe ecran bara de instrumente Database.
4. Creaţi o tabelă cu următoarele atribute:
Atribut 1 Numeric-Byte
Atribut 2 Text- dimensiune 15 caractere
Atribut 3 Currency- euro
5. Creaţi o nouă tabelă cu următoarele atribute:
Atribut 3 Numeric-Byte
Atribut 4 Text- dimensiune 20
Atribut 5 Text-dimensiune 25
6. Stabiliţi în prima tabelă ca cheie primară Atribut 3.
7. Creaţi o legătura între cele două tabele după câmpul Atribut 3.
8. Mutaţi în tabela 2 câmpul atribut 5 înaintea câmpului Atribut 4.
9. Creaţi o nouă tabelă cu numele de Maşini. Modificaţi lungimea coloanei Marca la
25 în tabela Maşini.
10.Căutaţi înregistrarea cu marca Ford şi modificaţi Tip_maşina în tip sport.
11.Creaţi o interogare cu date din tabela Maşini în care afişaţi doar maşinile din marca
Mercedes.
12.Sortaţi datele din tabela Maşini după câmpul Marca în ordine alfabetică.
13.Creaţi un raport asupra tabelei Maşini Disponibile.
14.Modificaţi orientarea paginii. Imprimaţi toate datele obţinute în raportul anterior
creat.
15.Salvaţi toate modificările făcute şi închideţi baza de date.
5. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 5
1. Deschideţi o aplicaţie de baze de date.
2. Creaţi o bază de date nouă cu numele de casete în directorul C:/My Documents.
3. Creaţi o tabelă în care să introduceţi 5 câmpuri. Dintre acestea 2 vor fi de tip Text,
2 vor fi numerice şi unul de tip data calendaristică.
4. Creaţi un folder nou asupra tabelei create anterior.
5. Cu ajutorul noului formular introduceţi în tabela5 înregistrări.
6. Adăugaţi numele dumneavoastră în antetul formei.
7. Creaţi o interogare care să conţină numai câmpurile 1 şi 2.
8. Rulaţi interogarea creată.
9. Deschideţi tabela Casete împrumutate şi introduceţi atributul Data_împrumut
de tip Date.
10.Ştergeţi legătura dintre tabelele Casete şi Casete împrumutate.
11.Sortaţi datele din tabela Casete în ordine descrescătoare după atributul Actor.
12.Creaţi un raport asupra tabelei Casete.
13.Introduceţi în antetul raportului numele vostru şi data curentă.
14.Grupaţi datele din raport după atributul Tip_film.
15.Imprimaţi raportul la o imprimantă disponibilă. Salvaţi modificările făcute şi închideţi
aplicaţia de baze de date
6. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 6
1. Deschideţi o aplicaţie de baze de date
2. Creaţi o bază de date nouă cu numele de valută în directorul My Documents
3. Creaţi o tabelă cu următoarele câmpuri :
Cod_valuta Number
Valuta Cumrrency
Curs Number
4. În tabela creată stabiliţi Cod_valuta ca fiind cheia primară.
5. Creaţi un formular nou.
6. Cu ajutorul formularului introduceţi următoarele 5 înregistrări în tabelă :
1 Lira 6,523
2 Franc 1,278
3 Euro 3,766
4 Dolar 2,851
5 Yen 1,334
7. Creaţi un filtru de tip Filter By Selection pentru tabela creată.
8. Deschideţi tabela creată. Mutaţi atributul 3 înaintea atributului 1.
9. Creaţi o interogare asupra tabelei.
10.Rulaţi interogarea creată.
11.Creaţi un raport asupra tabelei valutei.
12.Modificaţi orientarea paginii.
13.Imprimaţi toate datele obţinute în raportul anterior creat.
14.Grupaţi datele din raport după atributul curs.
15.Salvaţi modificările făcute şi închideţi aplicaţia de baze de date.
7. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 7
1. Deschideţi o aplicaţie de baze de date
2. Creaţi o baza de date nouă cu numele dumneavoastră în directorul My
Documents.
3. Creaţi o tabelă cu următoarele câmpuri :
A. Number (cheie primara )
B. Text
4. Creaţi o tabelă cu următoarele câmpuri :
A Number
E. Date
5. Creaţi o legătură între tabelă şi intermediul câmpului A.
6. Stabiliţi atributul E ca fiind indexat fără duplicate.
7. Creaţi un folder noua asupra tabelei create anterior.
8. Creaţi un filtru de tipul Filter By Selection pentru prima tabelă.
9. Creaţi o interogate asupra tabelei 2 din care afişaţi doar câmpul 2 .
10.Modificaţi orientarea paginii.
11.Introduceţi în antetul raportului numele vostru şi data curentă.
12.Imprimaţi toate datele obţinute în raportul anterior creat.
13.Grupaţi datele din raport după atributul A.
14.Salvaţi raportul cu numele vostru.
15.Închideţi aplicaţia de baze de date.
8. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 8
1. Deschideţi aplicaţia de baze de date.
2. Creaţi o bază de date nouă în directorul My Documents. Salvaţi-o cu numele
vostru.
3. Creaţi o tabela cu următoarele câmpuri:
Nr. crt. Number
CNP Number-Double
NUME Text de dimensiune 50
4. Salvaţi tabela cu numele didactic.
5. Creaţi un formular nou asupra tabelei didactic.
6. Introduceţi doua înregistrări în tabela didactic cu ajutorul formei create.
Nr. Crt. CNP Numele si prenumele
1 2671206754657 Ionescu Maria
2 1780413123123 Popescu Ion
7. Utilizaţi instrumentul de căutare pentru a găsi înregistrarea cu nr. Crt. 2.
8. Modificaţi numele persoanei în Ioan.
9. Adăugaţi următorul atribut Numar_telefon tabelei Autor.
10.Modificaţi lungimea coloanei Nume în tabela didactic la 50 caractere.
11.Creaţi o interogare asupra tabelei didactic în care afişaţi doar CNP-urile care
încep cu 1.
12.Creaţi un raport asupra tabelei didactic.
13.Introduceţi în antetul raportului o imagine. Mutaţi imaginea în partea stânga a
antetului.
14.Salvaţi raportul cu denumirea Raport didactic.
15.Salvaţi modificările făcute şi închideţi aplicaţia de baze de date.
9. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 9
1. Deschideţi aplicaţia de baze de date.
2. Creaţi o bază de date nouă şi salvaţi-o în directorul My Documents cu numele de
evaluare.
3. Utilizaţi funcţia Help pentru a căuta informaţii despre tabelă.
4. Creaţi o tabelă nouă şi denumiţi-o tabela1.
5. Introduceţi în tabelă 3 atribute.
6. În tabela creată stabiliţi primul câmp ca fiind cheia primară.
7. Creaţi un raport asupra acestei tabele
8. Grupaţi datele din raport în funcţie de al doilea atribut.
9. Modificaţi tipul atributului Cantitate din tabela evaluare din Text în Number.
10.Deschideţi formularul evaluare.
11.Adăugaţi numele vostru în antetul formularului evaluare.
12.Creaţi o interogare cu date din tabelele evaluare şi Comenzi în care să afişaţi din
tabela evaluare câmpurile Nume_produs şi Unitate_de_măsura, iar din tabela
Comenzi câmpurile Nume_firma şi Cantitatea_ceruta, pentru acele înregistrări
pentru care cod_produs din tabela evaluare este egal cu cod_produs din tabela
Comenzi.
13.Salvaţi interogarea cu numele Query.
14.Rulaţi interogarea creată.
15.Salvaţi modificările făcute şi închideţi aplicaţia de baze de date.
10. Microsoft Access
Lucrări de laborator
Fişa de lucru nr. 10
1. Creaţi o nouă bază de date, goală şi salvaţi-o sub numele „Cărţile mele“ pe
hard disc.
2. Creaţi un tabel utilizând programul de asistenţă. Tabelul ar trebui să conţină
pentru moment următoarele câmpuri :
Nr.curent – Obiect – Număr – Descriere – Valoare
SFAT: Selectaţi în programul de asistenţă tabelul exemplu „Article“ şi câmpurile
exemplu:
ProductID – ProductName – SerialNumber – ProductDescription – UnitPrice
Redenumiţi aceste câmpuri corespunzător.
3. Lăsaţi asistentul să stabilească cheia primară.
4. Numiţi tabelul „Cărţi“ .
5. Formataţi scrisul după preferinţă.
6. Modificaţi culoarea fontului într-un roşu deschis.
7. Adaptaţi lăţimea coloanei la lungimea explicaţiei.
8. Închideţi tabelul şi salvaţi modificările făcute layout-ului.
9. Creaţi un formular sub îndrumarea programului de asistenţă. Selectaţi toate
câmpurile, cu excepţia cheii primare.
10. Selectaţi layout-ul „Tabular“.
11. Selectaţi formatul „Standard“
12. Formularul ar trebui să poarte numele „Noul formular“.
13. Introduceţi în formular următoarele înregistrări :
14.Închideţi formularul şi controlaţi în tabelul corespondent dacă datele au fost într-adevăr
introduse.
15. Apoi închideţi noua bază de date.
Nr. Crt. Nume autor Nume carte Editura