The document summarizes the results of a survey of middle market companies on their economic outlook and expectations for 2013. Key findings include:
- 64% of companies expected the economy to improve in 2013 while only 14% expected it to decline.
- 92% of companies expected to see revenue growth in 2013, with almost 40% anticipating double-digit growth. Revenue growth was expected to come primarily from new customers for existing products/services.
- Over 60% of companies planned to increase hiring in 2013, focusing mainly on sales and marketing roles.
- Sales/marketing and a healthy economy were viewed as most critical for achieving targeted revenue growth, particularly for smaller companies.
The document summarizes the results of a survey of middle market companies on their economic outlook and expectations for 2013. Key findings include:
- 64% of companies expected the economy to improve in 2013 while only 14% expected it to decline.
- 92% of companies expected to see revenue growth in 2013, with almost 40% anticipating double-digit growth. Revenue growth was expected to come primarily from new customers for existing products/services.
- Over 60% of companies planned to increase hiring in 2013, focusing mainly on sales and marketing roles.
- Sales/marketing and a healthy economy were viewed as most critical for achieving targeted revenue growth, particularly for smaller companies.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Kpi zaverecny ukol
1. Za tému svojej práce som si vybrala Francúzsko v druhej svetovej vojne a to z viacerých
dôvodov. V prvom rade preto, že študujem odbor Francúzsky jazyk a literatúra. Rovnako aj
z dôvodu mojej veľkej sympatie voči tejto krásnej, a predsa históriou poznačenej krajine.
Myslím, že nie len pre nadšencov frankofónnych krajín, ale rovnako aj pre ostatných ľudí je
táto téma zaujímavá a pozornosť pútajúca. V neposlednom rade mi výber témy urýchlil fakt,
že o Francúzsku a hlavne druhej svetovej vojne sa dá hovoriť veľmi veľa a spojenie týchto
dvoch fenoménov pre mňa vytvára diskusný raj.
Alena Balciarová
Francúzsko v druhej svetovej vojne
Prvá svetová vojna zo sebou priniesla hrôzy, aké si ľudia dovtedy nevedeli ani predstaviť. Zbrane,
fronty, vojaci, armády, boje, umieranie; to všetko bolo počas prvej svetovej vojny na dennom
poriadku. Vojna mala fatálny dopad nie len na ekonomiku, hospodárstvo, poriadok v krajinách ale
hlavne na obyvateľov, ľudí ktorí sa tejto vojne pozerali denne do očí. Preto bol šok zo začiatku druhej
svetovej vojny ešte väčší, pretože ľudia si už vedeli predstaviť to, čo ich malo čakať.
Situácia vo Francúzsku v medzivojnovom období a pre začiatkom vypuknutia druhej svetovej vojny
Medzi krajiny, ktoré v prvej svetovej vojne porazili Nemecko patrilo aj Francúzsko; jedna
s najväčších mocností v Európe v 20. storočí. V dôsledku prvej svetovej vojny zažívalo Francúzsko
politickú aj hospodársku nestabilitu, striedanie koaličných vlád bolo časté. V 30. rokoch sa tu
rozšírilo fašistické hnutie ( vznikli napr. dve fašistické strany - Ohnivé kríže a Francúzska akcia ).
V roku 1934 bol dokonca zaznamenaný pokus o fašistický prevrat. Obyvateľstvo ale zaujalo
protifašistický postoj a vytvorilo Ľudový protifašistický front na čele s Leonom Blumom. Uskutočnili
sa sociálne opatrenia : zaviedol sa 40 h pracovný týždeň, dovolenky, odbory, sociálne podpory, došlo
k zoštátneniu železníc s čím nesúhlasila pravica. V apríli v roku 1938 sa k moci dostal Eduard
Daladier.
September 1939
Francúzsko sa stáva krajinou klesajúcej pôrodnosti a stárnutia, oslabenej ekonomiky . K mobilizácii
dochádza pozvoľna, bez nadšenia, s rezignáciou. Ľudia vidia vojnu ako niečo zbytočné, nepotrebné,
neskutočné, ako vojnu, ktorú nechcú viesť, a ktorú dúfajú nezažijú. Nazúvajú ju « drôle de guerre »
čo v doslovnom preklade znamená Smiešnosť vojny.
2. Začiatky vojny
Po tom, čo sa fašistické sily v Nemecku dostali k moci a Hitler porušoval jeden bod Versailleskej
zmluvy za druhým, zostávalo už len spraviť prvý krok a to rozdúchať vojnový oheň. Po fingovanom
útoku nemeckých vojakov prezlečených za poľských na poľský vysielač v Hlivci, Francúzsko
a Spojené štáty oficiálne vyhlásili Nemecku vojnu dňa 3. Septembra 1939. Francúzsko zaujalo
pozíciu ktorá by sa dala zhrnúť vetou francúzskeho generála Maurice Gamelina : „ Kto zaútočí,
prehrá “; a tak čakali na prvý krok z Hitlerovej strany.
Bitka o Francúzsko
Pred tým, než Hitler vypracoval plán obsadenia severného Francúzska, vtrhol do Dánska a Nórska
kde rozpútal boje. Krajiny Beneluxu sa počas vojny snažili udržať si neutralitu aby neboli napadnuté,
no potajme pripravovali plány na spoluprácu so spojencami, v prípade napadnutia Nemeckom.
Generál Maurice Gamelin pritom uvažoval o obsadení krajín Beneluxu, no francúzska vláda na to
nepripustila.
Sárska ofenzíva 1939
Poľsko malo od Anglicka aj od Francúzska sľúbenú pomoc ak budú napadnutý. Po napadnutí Poľska
Angličania podnikli niekoľko odvetných leteckých útokov strategickými bombardérmi a Francúzi
podnikli ozbrojený vpád motorizovanými jednotkami do Nemecka. Oba útoky boli vedené v súlade
s teóriami o tom, ako by malo byť využívané letectvo a tankové jednotky, a oba okamžite zlyhali.
Taliansky generál Giulio Douhet tvrdil, že bombardovacie lietadlo sa vždy dostane nad cieľ, a že
protiletecké delostrelectvo nič nezmôže. RAF ( royal air force – anglické kráľovské letectvo ) však
pri útokoch v septembri utrpelo značné straty. Francúzi cítili, že najzraniteľnejšou časťou ich hraníc
s Nemeckom je Sársko, a útok preto naplánovali práve tam. Útočným cieľom sa stalo 504. Groupe de
Battallons de Chars ( v preklade skupina tankových práporov ) pozostávajúca zo 180 tankov R35,
podporované pechotou 4. severoafrické divízie, po svojej ľavici mala 2. a 3. Severoafrickú divíziu
a napravo bola 15. motorizovaná divízia a 4. koloniálna divízia. Keď zahájili tanky R35 20.
motorizovanej divízie útok, narazili ihneď na mínové polia. Cez jednu takúto prekážku už prenikli,
ale druhá bola pre nich nepríjemným prekvapením: štyri tanky z 3. pluku boli zničené ihneď, a tri
ďalšie po tom, čo sa pokúsili nájsť cestu mínovým poľom. Keď sa ostatné tanky pokúšali dostať sa
z poľa, zistili, že sú tam husto rozmiestnené aj pechotné míny. Už v pondelok sa útok čela zastavil
v bludisku mínových polí a protitankových zátarás. Keď 26. pešia rota volala o pomoc, nemohli pre
nich tanky kvôli mínovým poliam nič urobiť. Nemci zatiaľ dobyli Poľsko. Generál Gamelin sa
stiahol a preskupil sily, aby sa pomaly pripravovali na nemecký útok.
3. Nemecko dobíja Francúzsko
( Sichelschnitt, čo znamená rez mačety, prípadne noža; krycí názov Nemecka pre plán obsadenia
Francúzska )
Po tom ako Nemci obsadili Luxembursko, Holandsko a Belgicko, otvorila sa im cesta do Francúzska.
Série zrážok spojeneckých francúzskych vojsk a nemeckými sa odohrali v čase medzi 12. a 13.
májom 1940. Francúzi už na začiatku v bitke o Hannut stratili vyše tisíc tankov ( nemecké vojská len
160 ). 12. mája nemecké jednotky postúpili k rieke Meuse, čo dovolilo všetkým trom Skupinám
armád A vytvoriť na druhom brehu tri predmestia: na juhu pri Sedane, 20 km severozápadne pri
Monthermé a 50 km na západ pri Dinante. 13. Mája začali Nemci bombardovanie a delostrelecké
odstreľovanie francúzskych pozícií v okolí Sedanu. Francúzska obrana sa aj napriek snahe na koniec
zrútila, medzi francúzskymi jednotkami vypukla panika. Francúzi utekali z ich pozícií pri zmienkach
o nemeckých tankoch v ich tyle. 14. mája podnikli Francúzi útok 4. a 7. tankovým plukom
vyzbrojených tankami FCM 36 za podpory pechoty pri dedine Bulson ale narazili tu na silnú
nemeckú obranu
„ Divízia duchov “
V bojoch medzi 15. a 18. Májom sa stretli Guderianove a Rommelove tanky. Rommelova siedma
tanková divízia ale postupovala tak rýchlo, že unikla z dosahu rádiostaníc svojej skupiny armád.
Preto ju nazývali „ divízia duchov “. Obaja generáli konali v rozpore s príkazmi, za čo sa ale neskôr
Hitler Rommelovi mohol poďakovať, pretože odrezanie francúzskych, belgických a britských vojsk
v severovýchodom Francúzsku značne prispelo k definitívnej porážke Francúzska.
Po príchode Churchila do hlavného mesta Francúzska – Paríža, sa stretol s obrovským prekvapením
keď zistil, že Francúzi už nemajú žiadne triumfy ako zastaviť postup Nemecka na hlavné mesto. Paul
Reynaud (francúzsky politik a prominentný právnik ) odvolal Maurice Gamelina z funkcie pre jeho
neúspech pri odrazení nemeckej ofenzívy a nahradil ho Maximom Weygandom. Nemci zatiaľ
pokračovali v dobýjaní francúzskych území, 20. mája obsadili Amiens ( mesto na severe Francúzska
v departemente Somme a regióne Pikardia ). Francúzsko sa začalo obávať najhoršieho a tak im
museli prísť na pomoc britské vojská. 25. mája Nemci dobyli Boulogne a o tri dni aj Calais. Briti sa
uchýlili k operácii Dynamo, čo znamenalo evakuáciu vojakov z obkľúčených miest do Británie.
Nemci mali viac menej obsadené celé územie od rieky Sommy po Sedan (mesto vo Francúzsku v
departemente Ardenne ), a tak začali postupovať na Paríž. Prvá vlna vojakov postupovala na
Maginotovu líniu (čo bol systém opevnení na francúzsko-nemeckej hranici, v prípade napadnutia
Nemeckom ), neskôr sa pridali Mussoliniho vojská, ktoré driemali vo Francúzsku a vyhlásili spojenej
britsko-francúzskej armáde vojnu. Francúzska armáda ušla do Bordeaux, tým sa Paríž stal otvoreným
mestom, o dva dni neskôr doň vstúpili nemecké vojská.
4. Koniec Francúzska vo vojne
Hitlerove vojská nakoniec prelomili obranu Maginotovej línie, čo pre Francúzov znamenalo koniec.
Vláda na čele s Reynaudom nebola ochotná kapitulovať a tak odstúpila. Tento krok ale aj tak
neznamenal nič, len neoficiálne porazenie Francúzska. Bola vytvorená nová vláda na čele s Philipom
Pétainom, ktorá vyhlásila kapituláciu. Prímerie bolo podpísané na tom istom mieste, kde Nemci
podpisovali kapituláciu po prvej svetovej vojne, a to vo vagóne vlaku v Compiégne 22. Júna 1940.
Týmto sa Francúzsko rozdelilo na dve časti: severnú, ktorú okupovali Nemci ( pripravovali sa tu na
útok proti Veľkej Británii ), a na južnú na čele s Pétainom so sídlom vo Vichy.
Oslobodenie Paríža
Obsadenie Paríža vzbudilo vo francúzskych obyvateľoch hnev, skupiny mešťanov sa začali búriť
a vyvolávať boje. Partizánska skupinam Forces francaises de l´intérieur ( francúzske vnútorné sily )
nadviazala 24.augusta 1994 styk s postupujúcou americkou 4. pechotnou divíziou a
jednotkami Slobodného Francúzska. Vtedajší veliteľ nemeckej posádky neposlúchol Hitlerov príkaz
na zrovnanie mesta zo zemou, a 25. augusta sa vzdal francúzskemu generálovi Leclercovi,
a veliteľovi odbojových jednotiek Rol-Tanguyovi. Je vytvorená nová vláda Unanimité nationale -
Všenárodná jednota, ktorá rozpustením Milices patriotiques - vlasteneckých milícií, napojených na
komunistickú stranu, zahnala nebezpečenstvo komunistickej revolúcie a ukončila tak stav, ktorý sa
blížil k anarchii.
Situácia po vojne
Začiatky épurations- čistiek neskôr prepukli v nekontrolovateľné procesy s kolaborantmi. Minister
spravodlivosti vydáva Cours spéciales de Justice- Zvláštne súdne dvory, ktoré po celý čas vynášajú
rozsudky, z toho 2853 rozsudkov smrti. Prívržencov vichystickej vlády postihol trest tzv. indignité
nationale- národná nehodnosť, ministri boli predvedení pred Haute cour de justice- Najvyšší súdny
dvor, a odsúdení na smrť ( medzi inými Pierre Laval, a maršal Pétain, ktorému neskôr Charles De
Gaulle zmenil trest na doživotnú väzbu. Charles De Gaulle sa chopí príležitosti a znaží sa vybudovať
nové Francúzsko vybavené modernou ekonomikou. 3. januára vychádza dekrét tzv. Plán na
modernizáciu a vybavenie- Plan de modernisation et d’équipement; jeho výsledky : Nationalisation
de l’énergie- znárodnenie energetického priemyslu a časti bakovníctva. Nastáva čas De Gaullovského
Francúzska.
5. Dôsledky druhej svetovej vojny
Druhá svetová vojna sa oficiálne skončila kapituláciu Japonska v roku 1945. Tak ako pre celý svet, aj
pre Francúzsko to znamenalo definitívne oslobodenie sa spod nemeckej nadvlády a pocit
zadosťučinenia po výsledkoch Postupimskej konferencie. Vojna pre Francúzsko znamenala niečo
desivé, zanechala po sebe následky. Krajina sa musela dlho dostávať ako s ekonomických
problémov, tak aj hospodárskych. V druhej svetovej vojne padlo za obeť 72 miliónov ľudí, z toho
212 000 francúzskych vojakov, 267 000 civilných obyvateľov a 83 000 francúzskych židov, čo
tvorilo 1,35% vtedajšej populácie.
Vizualizácia témy : infogr.am - infografika
Počet obetí druhej svetovej vojny vo Francúzsku
Vojenské obete : 212 000
Civilné obete : 267 000
Obete židovského holokaustu : 83 000
http://infogr.am/Francuzsko-po-druhej-svetovej-vojne
6. Anotácia
Príspevok opisuje Francúzsko počas druhej svetovej vojny, jej začiatok, postup dobytia
Francúzska nemeckými vojskami, opisuje taktiku, veliteľov a armádne jednotky. Bitky,
ktorých sa Francúzsko zúčastnilo ako aj situáciu v krajine po druhej svetovej vojne.
Kľúčové slová : Francúzsko, druhá svetová vojna, začiatok, dobytie Francúzska, Nemecko,
bitky, boje, tanky, zbrane, letectvo, situácia, dopad, armáda, vojsko, velitelia, pád, ofenzíva,
mier, povojnové usporiadanie
Zoznam požitej literatúry
Odborná monografia
John Mosier : Mýtus o Blitzkriegu : Proč byla blesková válka neúspešná ? Vydavateľstvo
Práh 2003
Tento zdroj považujem za relevantný, pretože :
- z vybranej knihy sme citovali na gymnáziu pri preberaní učiva o druhej svetovej vojne
- v tejto knihe je perfektne vysvetlený priebeh situácií, bitiek, zúčastnených strán
- je tu venovaný priestor pre Francúzsko v druhej svetovej vojne
- kniha obsahuje aj polemiku, čo ju podľa môjho názoru obohacuje
- autor danú tému študoval, z histórie získal PhD., je pre mňa znalý témy
Elektronický odborný článok
Osvobození a IV. Republika
PhDr. Petr Dytrt, PhD. ,www.is.muni.cz, Úvod do dejin a kultury Francie, Studijné
materiály, 30. 11. 2007
https://is.muni.cz/auth/el/1421/podzim2012/FJIA005/um/4544205/I__Osvobozeni_a_IV._rep
ublika..pdf
- študijné materiály považujem za najspoľahlivejšiu súčasť zo všetkých zdrojov
- danú tému sme preberali na prednáške, je mi známa, o text sa môžem oprieť
- článok objasňuje situáciu vo Francúzsku po druhej svetovej vojne, dopad vojny na
krajinu
- myslím, že je to dobrý príklad výkladu, odborného textu
- zdroj je vierohodný
7. Webová stránka
SITRA AHRA, www.boe.sk, História, Druhá svetová vojna, Kto zapríčinil čo II., 14.
6. 2005, dostupnosť : verejná stránka
http://beo.sk/historia/319-druha-svetova-vojna-zapadny-front
- zdroj je vierohodný, pripojený je odkaz na použitú literatúru v závere
- článok je písaný voľnejšou formou, používa metafory
- je prístupný ľudom, keby nebol vierohodný, nebol by publikovaný
- obsahuje informácie, ktoré nie sú povinnou súčasťou študijných materiálov na strednej
škole napríklad, tým pádom sa vnára hlbšie do problematiky
- boe.sk čítam týždenne, má zaujímavé články a postrehy, aj preto som si vybrala práve
túto stránku