SlideShare a Scribd company logo
MARKETING PLAN
FOR JUPITERXXCO.
Presented by Jimmy Rodarte
On December 10, 2017
The purpose of this presentation is to show
you why JupiterxxCo. is a smart investment.
■ JupiterxxCo. is a clothing boutique and brand that is dedicated to bringing in new and
interesting flavors of styles.We want to create happiness through our work and
creativity.
■ My company’s mission statement is “JupiterxxCo. is committed to providing our
customers with a cool experience and leaving with clothes that breaks apart trends”.
My target customer segment is a group that is young (18-30)
that enjoy shopping for casual wear and street fashion. An
unmet desire that could possibly occur is the distance for some
customers to reach our boutique but they can always visit our
online store where they can view and purchase products.
■ I have many competitors and at the same time I do not.The fashion industry has many creators in it
but every one has products that make them individuals. If I had to choose known competitors that I
would strive to be like and have products I enjoy are ASOS, H&M, and Urban Outfitters.
■ ASOS has a variety of items but is solely an online retailer.
■ H&M has a large, young, and stylish following but does not have pieces that are very strong based
on looks.
■ Urban Outfitters has a cute vibe to their clothing with quirk prints but are overpriced.
■ I intend to be successful in this industry by selling and creating clothes that is bold will make the
customer feel new and confident.
The first line of clothes that I create will be
named after the company which is
JupiterxxCo.
I want my first clothing line to have quirky prints
mixed with a colorful base and untraditional
silhouettes that give the consumer a new and
fresh look.
The distribution channels I would use
are my online boutique that has a
sleek and colorful web design that
pushes a unisex agenda where all
items can be used by anyone and the
walk in boutique that is clean and a
fun place to walk into.
I want my prices to be affordable and fair. Each piece
will vary depending on how much work and the price of
the materials used. My main price range for tops are
between 10 and 20 dollars while bottoms start at 20.
I would like to create loyalty programs for dedicated
customers and would like to advertise sales whenever
possible. For example I believe when trying to penetrate
the market I would have a opening sale that would give
them a percentage off on certain pieces which would
encourage customers to purchase from my online and
walk in boutique.
In order to promote my company and products I would like to create a social
media presence followed by television ads. I would like to start with Instagram
which allows me to display some pieces I create while also teaming up with other
designers who already have an audience to reach and get the attention of the
young audience that follows them and then get my televised commercial
together. My commercial would consist of my designs being modeled in front of
many settings. My vision for backgrounds consists of models in front of a busy
NewYork Street, a graffiti park, a bay, and a club setting. Each of these settings is
going to have a whole outfit that is complementary of their background. I want
the outfits to be calm and neutral then go to bold and bright colors according to
their backgrounds.The calm and neutral outfits are going to have music that
compliments the outfit therefore calm music while the prices for each piece are
being presented then they will transition to faster music and brighter colors while
the model begins to move into funkier and maybe jumping motions as if they
were dancing.The goal of my ad is to give audience a feel of my brand and to see
the range of pieces that they can purchase.
JupiterxxCo. is an idea that has been put
through a lot of thought and work which
is sure to become successful.Our
audience is one that is always looking for
something new and we can provide that.
We are a smart investment that will be
beneficial and will create profit that will
keep on giving.

More Related Content

Similar to Jupiterxx

Task 19 final cut
Task 19 final cutTask 19 final cut
Task 19 final cut
FlannoMatt
 
Task 19
Task 19Task 19
Task 19
FlannoMatt
 
Task 19
Task 19Task 19
Task 19
FlannoMatt
 
Task 19 done
Task 19 doneTask 19 done
Task 19 done
FlannoMatt
 
Task 19 th
Task 19 thTask 19 th
Task 19 th
FlannoMatt
 
Task 19 done
Task 19 doneTask 19 done
Task 19 done
FlannoMatt
 
Marxism theory 267
Marxism theory 267Marxism theory 267
Marxism theory 267
loiselizajones
 
AI_ADVA204_W6_A1_Short_A
AI_ADVA204_W6_A1_Short_AAI_ADVA204_W6_A1_Short_A
AI_ADVA204_W6_A1_Short_AAshley Short
 
Research
ResearchResearch
Research
OliverKeppie
 
Proposal submission h&m v2
Proposal submission h&m v2Proposal submission h&m v2
Proposal submission h&m v2APSOTW
 
Task 19 – Presentation of ideas
Task 19 – Presentation of ideasTask 19 – Presentation of ideas
Task 19 – Presentation of ideas
SimThomas
 
Audience response
Audience responseAudience response
Audience response
loiselizajones
 
Branding project
Branding projectBranding project
Branding projectsabinekk
 
Fmp presentation
Fmp presentationFmp presentation
Fmp presentation
stefan hughes
 
Fmp presentation 2
Fmp presentation 2Fmp presentation 2
Fmp presentation 2
stefan hughes
 
Yash Agarwal , Commercial Design Interior Design
Yash Agarwal , Commercial Design Interior DesignYash Agarwal , Commercial Design Interior Design
Yash Agarwal , Commercial Design Interior Design
dezyneecole
 
Initial ideas
Initial ideas Initial ideas
Initial ideas
bethbouchareb
 
Fashion Merchandising Promotion Plan
Fashion Merchandising Promotion PlanFashion Merchandising Promotion Plan
Fashion Merchandising Promotion Plan
Jennifer Lyon
 

Similar to Jupiterxx (20)

Task 19 final cut
Task 19 final cutTask 19 final cut
Task 19 final cut
 
Task 19
Task 19Task 19
Task 19
 
Task 19
Task 19Task 19
Task 19
 
Task 19 done
Task 19 doneTask 19 done
Task 19 done
 
Task 19 th
Task 19 thTask 19 th
Task 19 th
 
Task 19 done
Task 19 doneTask 19 done
Task 19 done
 
Marxism theory 267
Marxism theory 267Marxism theory 267
Marxism theory 267
 
AI_ADVA204_W6_A1_Short_A
AI_ADVA204_W6_A1_Short_AAI_ADVA204_W6_A1_Short_A
AI_ADVA204_W6_A1_Short_A
 
Research
ResearchResearch
Research
 
Proposal submission h&m v2
Proposal submission h&m v2Proposal submission h&m v2
Proposal submission h&m v2
 
Task 19 – Presentation of ideas
Task 19 – Presentation of ideasTask 19 – Presentation of ideas
Task 19 – Presentation of ideas
 
Audience response
Audience responseAudience response
Audience response
 
Branding project
Branding projectBranding project
Branding project
 
Shenshi brand
Shenshi brandShenshi brand
Shenshi brand
 
Branding project
Branding projectBranding project
Branding project
 
Fmp presentation
Fmp presentationFmp presentation
Fmp presentation
 
Fmp presentation 2
Fmp presentation 2Fmp presentation 2
Fmp presentation 2
 
Yash Agarwal , Commercial Design Interior Design
Yash Agarwal , Commercial Design Interior DesignYash Agarwal , Commercial Design Interior Design
Yash Agarwal , Commercial Design Interior Design
 
Initial ideas
Initial ideas Initial ideas
Initial ideas
 
Fashion Merchandising Promotion Plan
Fashion Merchandising Promotion PlanFashion Merchandising Promotion Plan
Fashion Merchandising Promotion Plan
 

Recently uploaded

RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
BBPMedia1
 
Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111
zoyaansari11365
 
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
BBPMedia1
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
sarahvanessa51503
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Navpack & Print
 
Unveiling the Secrets How Does Generative AI Work.pdf
Unveiling the Secrets How Does Generative AI Work.pdfUnveiling the Secrets How Does Generative AI Work.pdf
Unveiling the Secrets How Does Generative AI Work.pdf
Sam H
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
agatadrynko
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
Lital Barkan
 
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdfSearch Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Arihant Webtech Pvt. Ltd
 
Memorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.pptMemorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.ppt
seri bangash
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
agatadrynko
 
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social DreamingExploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social Dreaming
Nicola Wreford-Howard
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
RajPriye
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
fisherameliaisabella
 
Premium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern BusinessesPremium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern Businesses
SynapseIndia
 
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-indiafalcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
Falcon Invoice Discounting
 
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
taqyed
 
5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer
ofm712785
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
Cynthia Clay
 
April 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products NewsletterApril 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products Newsletter
NathanBaughman3
 

Recently uploaded (20)

RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
 
Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111
 
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
 
Unveiling the Secrets How Does Generative AI Work.pdf
Unveiling the Secrets How Does Generative AI Work.pdfUnveiling the Secrets How Does Generative AI Work.pdf
Unveiling the Secrets How Does Generative AI Work.pdf
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
 
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdfSearch Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
 
Memorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.pptMemorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.ppt
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
 
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social DreamingExploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social Dreaming
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
 
Premium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern BusinessesPremium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern Businesses
 
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-indiafalcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
 
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
 
5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
April 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products NewsletterApril 2024 Nostalgia Products Newsletter
April 2024 Nostalgia Products Newsletter
 

Jupiterxx

  • 1. MARKETING PLAN FOR JUPITERXXCO. Presented by Jimmy Rodarte On December 10, 2017
  • 2. The purpose of this presentation is to show you why JupiterxxCo. is a smart investment. ■ JupiterxxCo. is a clothing boutique and brand that is dedicated to bringing in new and interesting flavors of styles.We want to create happiness through our work and creativity. ■ My company’s mission statement is “JupiterxxCo. is committed to providing our customers with a cool experience and leaving with clothes that breaks apart trends”.
  • 3. My target customer segment is a group that is young (18-30) that enjoy shopping for casual wear and street fashion. An unmet desire that could possibly occur is the distance for some customers to reach our boutique but they can always visit our online store where they can view and purchase products. ■ I have many competitors and at the same time I do not.The fashion industry has many creators in it but every one has products that make them individuals. If I had to choose known competitors that I would strive to be like and have products I enjoy are ASOS, H&M, and Urban Outfitters. ■ ASOS has a variety of items but is solely an online retailer. ■ H&M has a large, young, and stylish following but does not have pieces that are very strong based on looks. ■ Urban Outfitters has a cute vibe to their clothing with quirk prints but are overpriced. ■ I intend to be successful in this industry by selling and creating clothes that is bold will make the customer feel new and confident.
  • 4. The first line of clothes that I create will be named after the company which is JupiterxxCo. I want my first clothing line to have quirky prints mixed with a colorful base and untraditional silhouettes that give the consumer a new and fresh look. The distribution channels I would use are my online boutique that has a sleek and colorful web design that pushes a unisex agenda where all items can be used by anyone and the walk in boutique that is clean and a fun place to walk into.
  • 5. I want my prices to be affordable and fair. Each piece will vary depending on how much work and the price of the materials used. My main price range for tops are between 10 and 20 dollars while bottoms start at 20. I would like to create loyalty programs for dedicated customers and would like to advertise sales whenever possible. For example I believe when trying to penetrate the market I would have a opening sale that would give them a percentage off on certain pieces which would encourage customers to purchase from my online and walk in boutique.
  • 6. In order to promote my company and products I would like to create a social media presence followed by television ads. I would like to start with Instagram which allows me to display some pieces I create while also teaming up with other designers who already have an audience to reach and get the attention of the young audience that follows them and then get my televised commercial together. My commercial would consist of my designs being modeled in front of many settings. My vision for backgrounds consists of models in front of a busy NewYork Street, a graffiti park, a bay, and a club setting. Each of these settings is going to have a whole outfit that is complementary of their background. I want the outfits to be calm and neutral then go to bold and bright colors according to their backgrounds.The calm and neutral outfits are going to have music that compliments the outfit therefore calm music while the prices for each piece are being presented then they will transition to faster music and brighter colors while the model begins to move into funkier and maybe jumping motions as if they were dancing.The goal of my ad is to give audience a feel of my brand and to see the range of pieces that they can purchase.
  • 7. JupiterxxCo. is an idea that has been put through a lot of thought and work which is sure to become successful.Our audience is one that is always looking for something new and we can provide that. We are a smart investment that will be beneficial and will create profit that will keep on giving.