This presentation deck delves into the world of start-ups and entrepreneurs. It gives some insights and ideas about what to keep in mind when kick-starting your venture.

1. JUMPSTART
Make a DIFFERENCE. BE Different.
THINK Different.
STARTUP MANTRAS
7/5/2013 1Navleen Devgan; Trellis Inc.

2. 7/5/2013 2Navleen Devgan; Trellis Inc.

3. JUST BE!!
Ask the river: ‘Do you feel
useful, given that all you do is
keep flowing in the same
direction?’
And the river will answer: ‘I'm
not trying to be useful. I'm
trying to be a river.’
(Manuscript from Accra; Paulo Coelho)
7/5/2013 3Navleen Devgan; Trellis Inc.

4. Attack Situation in a Targeted Way!
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5. Make Customer Needs the Basis of
Your Business!
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6. Don’t Underestimate Direct Contact
with Customers!
Perception
Expectation
Need
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7. Recognize You Will “Screw Up”.
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8. Don’t Accept Status Quo
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9. Curiosity Will Lead to New Ideas &
Approaches
7/5/2013 9Navleen Devgan; Trellis Inc.

10. Vision. Be Clear. Wherever You Want
to Go!
7/5/2013 10Navleen Devgan; Trellis Inc.

11. Everyday ask yourself, “I’m running
this. What am I trying to do?”
7/5/2013 11Navleen Devgan; Trellis Inc.

12. When Starting - Be Ambitious. Push to
Achieve More.
7/5/2013 12Navleen Devgan; Trellis Inc.

13. Secret of Business is translating an
Idea & putting it into Action
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14. Hard work is the Reality of Business.
Big Ideas are Cheap!
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15. Question decisions that involve money
to avoid making bad investments.
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16. If in trouble, cut your losses as best as
you can.
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17. Desire to experience the business can
take you far
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18. To compete with and retain talent, you
must understand why people come to
work for you in the first place.
In large
companies, people have
to work with people
they don’t ‘like’ & it’s
‘hell’ – you don’t need
to do it in a startup.
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19. Without massive advertising budget, the
quickest way to build a brand is to use an
individual. Put a face on your company.
7/5/2013 19Navleen Devgan; Trellis Inc.

20. People are interested in other
people, use human interest stories to
build a brand.
7/5/2013 20Navleen Devgan; Trellis Inc.

21. Never accept ‘No’ as the first answer.
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22. 7/5/2013 22Navleen Devgan; Trellis Inc.
Created By:
Navleen Devgan
OD Consultant
Trellis Inc.
T: @NavleenDevgan
B: Navleendevgan.wordpress.com