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It all starts with a story
This document details a presentation by Josh Pollock on the significance of storytelling and its relationship to WordPress, which is a platform for building websites that currently powers 25% of the internet. Pollock emphasizes that stories involve change and journeys, which create relationships, paralleling the evolution of WordPress from a blogging tool to a versatile web application. He attributes the importance of storytelling in establishing community and human connection, underscoring that WordPress facilitates freedom of expression and creativity.
It all starts with a story
- 1. It All Starts WithA Story Josh Pollock
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- 3. @Josh412 CalderaWP.com Hi I'mJosh! ● Owner CalderaWP ● Plugin Developer ● Educator ● Member of the WPCrowd
- 4. @Josh412 CalderaWP.com What IsA Story?
- 5. @Josh412 CalderaWP.com Stories AreNot Statements Stories Require Change I had a sandwich yesterday.
- 6. @Josh412 CalderaWP.com Stories Require Change Changeis a metaphor I had a sandwich yesterday. Then I was no longer hungry.
- 7. @Josh412 CalderaWP.com Stories Have Journey Journeyscreate relationship to the story. Yesterday I was hungry. Then I had a sandwich. After the sandwich, I was no longer hungry.
- 8. @Josh412 CalderaWP.com Stories AreNot Statements Stories Require Change WordPress is a tool for building websites.
- 9. @Josh412 CalderaWP.com Stories Require Change Changeis a metaphor WordPress is a tool for building websites. Today, WordPress Powers 25% of the internet.
- 10. @Josh412 CalderaWP.com Stories Have Journey Journeyscreate relationship to the story. WordPress began as a tool for building blogs. For 13 years it has evolved to fill all type of needs for web sites and web apps. Today, WordPress Powers 25% of the internet.
- 11. @Josh412 CalderaWP.com The Hero'sJourney 1. Ordinary World 2. Call To Adventure 3. Refusal Of The Call 4. Meeting The Mentor 5. Crossing The Threshold 6. Tests, Allies, Enemies 7. Approach To The Inmost Cave 8. Ordeal 9. Reward (Seizing The Sword) 10. The Road Back 11. Resurrection 12. Return With The Elixir
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- 13. @Josh412 CalderaWP.com You needthree things to create a successful startup: to start with good people, to make something customers actually want, and to spend as little money as possible - Alexis Ohanian
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- 15. @Josh412 CalderaWP.com Orders OfIntention Othello is a tragic story because: 1. Othello will realize that 2. Igao intends 3. That Desdemona wants 4. To love someone else 0. Shakespeare believed the audience would feel this way
- 16. @Josh412 CalderaWP.com Why DoWe Have Such Big Brains? Human Brain 2% of body mass 20% energy consumption
- 17. @Josh412 CalderaWP.com Why DoWe Have Such Big Brains? There must be a reason why there was such selective pressure 50-100k years ago for this kind of intellect.
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- 21. @Josh412 CalderaWP.com Language “fitsreality” to the extent that it fits our body-and-brain-based understanding of that reality - George Lakoff
- 22. @Josh412 CalderaWP.com Our ordinaryconceptual system, in terms of which we both think and act, is fundamentally metaphorical in nature. - George Lakoff
- 23. @Josh412 CalderaWP.com What Does ThisHave To Do With WordPress?
- 24. @Josh412 CalderaWP.com WordPress is aboutcreating freedom for ourselves and others.
- 25. @Josh412 CalderaWP.com Why AreYou Here?
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