This document discusses strategies for creating a viral marketing campaign. It begins by analyzing why some feel-good videos go viral while others do not. It then discusses the differences between social and commercial marketing, focusing on using marketing for social good. Several past successful viral campaigns are examined to identify common factors like a core group of believers, simplifying complex issues, and compelling narratives. The document outlines an algorithm for marketing success, noting the importance of identifying the right target audience, message, and resources to reach people and motivate them to spread the message. It emphasizes using empathy to build ambassadors who can help a campaign go viral by reaching millions.
O documento apresenta o Windows Phone 7, discutindo suas vantagens como interface simples e rica, suporte a acelerômetro e APIs de posicionamento. Também aborda como desenvolver aplicativos para a plataforma usando Silverlight e XNA, e como publicá-los no MarketPlace.
The document discusses the importance of high availability for organizations and the negative consequences of downtime. It explains that customers now expect instant access and have little tolerance for outages. Downtime can result in lost business, reputation damage, and even health risks for organizations like hospitals. It also impacts employees through reduced productivity and recovery costs. The document advocates raising the bar for availability to avoid risky downtime events that can damage an organization's operations and profits.
This document discusses research on developing human-level machine learning and intelligence. It proposes that understanding cognitive learning and memory is key to achieving human-level machine intelligence. Three principles of cognitive learning are suggested: continuity, glocality, and compositionality. A multimodal memory game is proposed as a research platform to study human-level machine learning through tasks involving multiple modalities like vision, language, sound. Some experimental results on language modeling and cross-modal translation are presented. A hypernetwork model is discussed as a cognitive architecture for the memory game. The goal is to extend this work to better model human-level intelligence.
This document discusses strategies for creating a viral marketing campaign. It begins by analyzing why some feel-good videos go viral while others do not. It then discusses the differences between social and commercial marketing, focusing on using marketing for social good. Several past successful viral campaigns are examined to identify common factors like a core group of believers, simplifying complex issues, and compelling narratives. The document outlines an algorithm for marketing success, noting the importance of identifying the right target audience, message, and resources to reach people and motivate them to spread the message. It emphasizes using empathy to build ambassadors who can help a campaign go viral by reaching millions.
O documento apresenta o Windows Phone 7, discutindo suas vantagens como interface simples e rica, suporte a acelerômetro e APIs de posicionamento. Também aborda como desenvolver aplicativos para a plataforma usando Silverlight e XNA, e como publicá-los no MarketPlace.
The document discusses the importance of high availability for organizations and the negative consequences of downtime. It explains that customers now expect instant access and have little tolerance for outages. Downtime can result in lost business, reputation damage, and even health risks for organizations like hospitals. It also impacts employees through reduced productivity and recovery costs. The document advocates raising the bar for availability to avoid risky downtime events that can damage an organization's operations and profits.
This document discusses research on developing human-level machine learning and intelligence. It proposes that understanding cognitive learning and memory is key to achieving human-level machine intelligence. Three principles of cognitive learning are suggested: continuity, glocality, and compositionality. A multimodal memory game is proposed as a research platform to study human-level machine learning through tasks involving multiple modalities like vision, language, sound. Some experimental results on language modeling and cross-modal translation are presented. A hypernetwork model is discussed as a cognitive architecture for the memory game. The goal is to extend this work to better model human-level intelligence.
3. Kas yra išmanusis įrenginys?
bateriją, yra internetą
mobilus
Elektroninis įrenginys,
kuris turi…
galimybę operacinę
komunikuoti sistemą
4. Apple Newton
• Buvo plėtojamas
1987 – 1998 m.
• Pristatytas 1993 m.
• Panaudotas terminas
PDA
5. IBM Simon
• Pirmasis išmanusis
telefonas (1994 m.)
• 16 MHz CPU
• 1 MB vidinė atmintis
• 1 MB operatyvinė
atmintis
• ROM-DOS OS
• Lietimui jautrus
ekranas
• Integruotas modemas
6. PDA operacinės sistemos
2002 • Blackberry OS 3.6
1999 • Blackberry OS 1
2000
• Windows CE 3
1997
• Windows CE 2
1996
• Windows CE 1
1998 • Palm OS 3
1997 • Palm OS 2
1996
• Palm OS 1
7. Ericsson R380
• Išleistas 2000 m.
• Pirmasis pavadintas
kaip „išmanusis
telefonas“
• Pirmasis su Symbian
OS
8. Dell Axim X51
• Išleistas 2005 m.
• Pirmasis su Windows
Mobile 5 OS
23. Ekrano technologijos
AMOLED LCD IPS
Pikseliai Ryškesnės ir
patys
Taupoma natūralesnės
energija spalvos
šviečia
Tikresnė Plonesnis Tikresnė balta
juoda spalva ekranas spalva
----- Meeting Notes (2013-01-24 12:48) -----Apple nesekmės metai
Although the term "smartphone" was not coined until 1997, because of Simon's features and capabilities, it can be referred to as the first smartphone.