Non-communicable diseases (NCDs) are chronic conditions such as heart disease, cancer, diabetes and respiratory diseases. They cause 38 million deaths annually, with three quarters occurring in low and middle income countries. The four main NCDs - cardiovascular diseases, cancers, respiratory diseases and diabetes - account for 82% of NCD deaths. Key risk factors include tobacco use, physical inactivity, unhealthy diet and harmful use of alcohol. Prevention strategies involve reducing exposure to risk factors through measures like banning tobacco advertising and restricting alcohol access. Population-wide interventions promoting healthy behaviors can help control the growing NCD burden in a cost-effective manner.