Als blijkt dat de klant dingen verwacht die je als moderne marketeer helemaal niet kunt waarmaken, wat moet je dan? In deze presentatie over loyalty wordt er aan de hand van een aantal cases en feiten ingegaan op strategieën en tactieken die kunnen helpen om klanten loyaal te maken.
An aspiring young professional with fine suits and fast cars, it’s fair to say that Henry has a slightly inflated ego. Recently, Henry was given a make-or-break career opportunity – to deliver a stunning presentation. So what did Mr. MBA do?
Within 24 hours he assembled a knockout PowerPoint, complete with a fancy company template and exquisite bullet points. Henry pulled out all the stops. He even made handouts of his slides. It was a recipe for success. So he thinks…
Meet Henry. He doesn’t know any better.
Today we live in a business culture that abuses the art and science of public speaking. It’s a culture where PowerPoint is the norm, reading from you slides is accepted, and wasting everyone’s time is a given. When you think about it, it’s really quite disturbing.
Now… meet Erica. Erica is changing the world.
Als blijkt dat de klant dingen verwacht die je als moderne marketeer helemaal niet kunt waarmaken, wat moet je dan? In deze presentatie over loyalty wordt er aan de hand van een aantal cases en feiten ingegaan op strategieën en tactieken die kunnen helpen om klanten loyaal te maken.
An aspiring young professional with fine suits and fast cars, it’s fair to say that Henry has a slightly inflated ego. Recently, Henry was given a make-or-break career opportunity – to deliver a stunning presentation. So what did Mr. MBA do?
Within 24 hours he assembled a knockout PowerPoint, complete with a fancy company template and exquisite bullet points. Henry pulled out all the stops. He even made handouts of his slides. It was a recipe for success. So he thinks…
Meet Henry. He doesn’t know any better.
Today we live in a business culture that abuses the art and science of public speaking. It’s a culture where PowerPoint is the norm, reading from you slides is accepted, and wasting everyone’s time is a given. When you think about it, it’s really quite disturbing.
Now… meet Erica. Erica is changing the world.
53. REST vs. SOAP REST SOAP Message represented in plain XML in a standardized XML SOAP "envelope" Transfer protocol HTTP Various protocol (eg. HTTP, SMTP) identify resources URIs application specific Security HTTP authentication No by SOAP, by developer Interface Contract No formal method XML Schemas
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61. 偽 Google Base 偽 43things 偽 dei.icio.us 偽 blog 偽 digg 偽 flickr