The document discusses how running a business in the cloud can help centralize information, automate processes, systematize workflows, and integrate applications to release bottlenecks and allow businesses to focus on growth. It provides examples of tools Interactive Accounting is developing to practice these principles, such as an investment property tax calculator, financial data conversion tool, client portal upgrades, and website improvements. The document also outlines Interactive Accounting's plans to beta test new products and expand its offerings to different business types and services.