Inspirational advert
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The Barclaycard advertisement aims to show customers how using their cards can make payments easier. It achieves this goal by clearly advertising their product and services while keeping the audience entertained with an inspirational story of unusual journeys set against a backdrop of the company logo and slogan. Special effects like CGI are used to create an attractive and eye-catching advert featuring a roller coaster and waterslide built around city buildings.
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Inspirational advert
- 2. The aim for the Barclay card advert is to show their audience how their making payments through cards easier. The advert achieves its aims from my point of view, as it makes it clear to what they are advertising and it is a recognizable advert.
- 3. It is an inspirational advert as it attracts the audience and keeps them entertained whilst there is on his unusual journeys.
- 4. The advert includes both the company logo and the slogan “making payments simpler”. The obvious attraction is the use of CGI. The advert is attractive and eye catching towards the audience with the roller coaster and water slide build around this city buildings.