Importance of Alt text in Content Marketing (CXO 4.0 Series #69)

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Frame 1: CXO: I’ve heard that Alt texts are very important for content marketing. Could you explain how? Frame 2: TDF: Alternate texts help Google identify the theme or content of any image. Alt text is an HTML attribute. Frame 3: TDF: Since an alt text describes images, it should include relevant keywords to target audience. Stick to writing 125 characters. Frame 4: TDF: You can use alt texts in Google, MS Word as well as PowerPoint documents by using text formatting. Include alt texts wherever needed you use images.

Importance of Alt text in Content Marketing (CXO 4.0 Series #69)

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