CarbonTrack is an app that helps small and medium enterprises (SMEs) track and reduce their carbon emissions. It integrates with accounting software to collect relevant data on energy expenses and fuel consumption. Machine learning algorithms then analyze this data to predict emissions, identify trends, and provide customized plans for reductions. The user-friendly app provides real-time tracking and reporting of emissions data, costs savings, and progress towards emission targets. This allows SMEs to lower expenses, enhance their reputation for sustainability, and comply with environmental regulations.

1. CarbonTrack: The User-Friendly App
for SMEs to monitor Carbon
Emissions
An overview of “HOW” will be explained in the
next few slides:
• Why is it important and a challenge that needs to be worked on?
• The App workings and it’s integration with Accounting Software
• Our App Features
• Conclusion

2. Why CO2 Emission Tracking a
problem for SMEs?
Impact of Neglecting CO2 Emission
Tracking for SMEs:
1. Environmental Consequences
2. Legal and Regulatory Risks
3. Missed Business Opportunities
4. Reputational Damage
Importance of CO2 Emission
Tracking for SMEs:
1. Environmental Responsibility
2. Compliance with Regulations
3. Reputation and Branding
4. Cost Savings
Why is it important?
1. Carbon Tracking is not cost efficient.
2. Not all employees are knowledgeable
3. No high tech equipment
4. No control over the emissions by their third party partners.
5. Limited Scalability

3. Sample mock ups:
Generated by AI

4. How CarbonTrack works?
• Using Feature Engineering relevant data (parameters)
is collected by integration of the app with the accounting
software.
• Regression Algorithms predict carbon emissions using
the parameters as input features and by unsupervised
learning it will predict trends and patterns to provide
plans to reduce daily emissions, and generates reports
which includes savings, and carbon emission reports,
monthly.
• Time series models can track emissions over time to predict
future emissions. Hence we can identify hotspots to come up
with insights for reduction strategies.
• Continuous collection of data will improve accuracy. Also to
take off the load we can store the data all in the cloud.
• It will also have an option to customize the plan to reduce the
emissions on daily basis For eg- Better route
recommendations for drivers, optimize the number of times to
pick goods etc

5. Our App features
• No duplication of efforts: The CarbonTrack app will eliminate the hassle of
duplication of efforts by seamlessly integrating with accounting software to capture
energy expenses, or with fleet management systems to track fuel consumption and
mileage.
• App for all: The app is easy to use irrespective of any role, age, education
background you play in the company. Also the app works particularly based on the
nature of the industry, geographical location, and the specific actions they take to
address their environmental impact. The company can also certify the employees,
which can provide incentives as well as knowledge.
• User-friendly Interface: The app will feature a user-friendly interface accessible to
users of all ages and language proficiency. It will provide prompts to explain
unfamiliar terms and facilitate engagement through multiple local languages.
• Comparing targets and progress over competitors: With real-time tracking and
instant reward points system, the company can increases their reputation and
branding amongst others . We can collaborate with government authorities to seek
certifications and recognition, encouraging widespread participation.
• Optimized plans for reduction of C-Emissions: Using Machine Learning
Algorithms the app can analyze the collected data to identify patterns, trends, and
areas for emissions reduction. The app also provides reports on energy
consumption and cost reduction at the end of the day, week, or month.

6. Conclusion
The Carbon Track app offers significant advantages for SMEs in
terms of both environmental impact and business metrics. The app
enables SMEs to actively reduce carbon emissions, contributing to
a positive environmental footprint. Additional benefits for
businesses are cost savings and by identifying energy
inefficiencies SMEs can optimize their energy consumption, leading
to reduced expenses and increased operational efficiency.
Moreover, the Carbon Track app enhances the reputation and
fosters stakeholder engagement. By actively monitoring and
reducing carbon emissions, businesses can showcase their
commitment to sustainability, attracting eco-conscious customers,
partners, and investors. This, in turn, strengthens stakeholder
relationships and creates opportunities for collaboration based on
shared sustainability values. Overall, the Carbon Track app
empowers SMEs to make a positive impact on the environment
while driving cost savings, enhancing reputation, and minimizing
regulatory risks.