1) The document discusses how to make apps go viral by leveraging incentives, ego, and emotions. It explains that incentives work best when they reward both the referrer and referee, ego can be appealed to by enabling users to create and share things that make them proud, and high arousal emotions like awe, anger, anxiety, fear, joy, lust and surprise tend to make content more contagious.
2) It provides examples of how emotion in content titles and sharing text can influence click rates, share rates and like rates. Negative emotions tend to drive more clicks while positive emotions lead to more shares.
3) The document advocates for using deep links that drive users seamlessly from web to app, as
AAAS 2016: Key Findings from NSB Science and Engineering Indicators 2016, Cha...John C. Besley
This presentation reports on key findings from the National Science Board's biennial chapter on public attitudes and understanding about S&T as presented in Science and Engineering Indicators. Views presented are those of the author and not necessarily those of the NSB.
The document contains tips for using improv rules to promote creative teamwork in the workplace. It recommends saying "yes, and..." to build on others' ideas instead of blocking them, accepting mistakes as opportunities to improve rather than criticisms, and following intuitive ideas that scare you as that is where growth lies. Specific examples are given of how these rules helped the success of television shows and YouTube videos.
1) The document discusses how to make apps go viral by leveraging incentives, ego, and emotions. It explains that incentives work best when they reward both the referrer and referee, ego can be appealed to by enabling users to create and share things that make them proud, and high arousal emotions like awe, anger, anxiety, fear, joy, lust and surprise tend to make content more contagious.
2) It provides examples of how emotion in content titles and sharing text can influence click rates, share rates and like rates. Negative emotions tend to drive more clicks while positive emotions lead to more shares.
3) The document advocates for using deep links that drive users seamlessly from web to app, as
AAAS 2016: Key Findings from NSB Science and Engineering Indicators 2016, Cha...John C. Besley
This presentation reports on key findings from the National Science Board's biennial chapter on public attitudes and understanding about S&T as presented in Science and Engineering Indicators. Views presented are those of the author and not necessarily those of the NSB.
The document contains tips for using improv rules to promote creative teamwork in the workplace. It recommends saying "yes, and..." to build on others' ideas instead of blocking them, accepting mistakes as opportunities to improve rather than criticisms, and following intuitive ideas that scare you as that is where growth lies. Specific examples are given of how these rules helped the success of television shows and YouTube videos.
This document provides an overview of NovioTech BV, a private company that works to commercialize new technologies developed at Radboud University. It discusses NovioTech's organization, scientific advisors, collaboration with Radboud University, employees, and goals of presenting on specific projects - the NovioSense glucose sensor, NovioHelix thermogel, and Nanowipe. It provides details on these projects, including market sizes and opportunities. The presentation aims to demonstrate NovioTech's pipeline and role in translating academic research into new products and businesses.
This is one of the projects from Global Sustainability Jam Oslo 2011.
The concept makes the kids motivated to follow sustainable habits by making them experience through activities.
WP Linkster: All In One Link Management PluginMakeMoneyIM.com
WP Linkster is a WordPress plugin that allows users to manage all of their website's internal and external links from a single dashboard. It provides features like tracking link clicks, checking for broken links, bulk editing links, and more. The plugin aims to simplify the process of link management and maintenance for WordPress sites.
This document outlines the basics of social media and provides tips for using different social media platforms. It defines social media as content that is published and allows anyone to contribute to it. The document also discusses three main types of social media engagement - publishing content, sharing content, and networking - and provides best practices and examples for each type.
HubSpot Webinar | Orchestra Directs New Sales with Social MediaHubSpot
Social media is everywhere, unless you live under a rock. But proving ROI and connecting social media to sales seems ever elusive.
Brad Windecker, President of Orchestra LLC, a B2B software and services company that helps small and midsize companies solve business problems by extending SAP, shares social media successes and lessons learned to help you deliver leads and sales through this fast growing channel.
The Next Web Conference 2013: A Photographic Journey #TNW2013Daniel McClure
This slideshare was inspired by my recent visit to The Next Web Conference 2013 in Amsterdam and consists of pictures taken from the event. It covers a small section of themes from the conference. For my full round up of the event visit - http://danielmcclure.com/blog/general/themes-from-the-next-web-conference-2013/
The National CDM Project for Solar Energy in Lebanon (NACSEL) is an initiative spearheaded by Green Future Lebanon whose role is to develop the alternative energy market in underdeveloped countries or non-Annex 1 countries of the Kyoto Protocol.
Flexible Foam Company MDI Drops Pay-Per-Click and Saves Time with HubSpotHubSpot
Flexible Foam Company MDI dropped PPC and focused on organic search with HubSpot. The company now saves time capturing more targeted traffic and high-quality leads.
7 Ways To Enhance Webinar Promotions in 2016 - #SPS2015G3 Communications
The document discusses 7 ways to enhance webinar promotions in 2016. It provides tips for crafting compelling subject lines, optimizing email body content for mobile viewing, promoting webinars through different channels like HTML vs plain text emails, leveraging personalization and past attendee data, promoting on social media, focusing promotion efforts on the day before and day of the webinar, and maintaining consistent branding across all promotional materials. The key is testing different subject lines, formats, times and creative to find the most effective promotion strategies for driving webinar registration.
ActionAid Bollocks to Inequality case study from We Are SocialWe Are Social
The document discusses a campaign by ActionAid to raise awareness of their women's rights projects in Brazil among 18-30 year olds. An influencer marketing team traveled to Brazil for 8 days to capture content at ActionAid project sites, starting in Rio de Janeiro, traveling to Santarem in the Amazon jungle, and returning to Rio for Carnival weekend. The team then generated 19 blog posts and 355 tweets over 2 weeks, reaching over half a million people in their target audience and establishing new relationships for future collaboration.
This document provides an overview of NovioTech BV, a private company that works to commercialize new technologies developed at Radboud University. It discusses NovioTech's organization, scientific advisors, collaboration with Radboud University, employees, and goals of presenting on specific projects - the NovioSense glucose sensor, NovioHelix thermogel, and Nanowipe. It provides details on these projects, including market sizes and opportunities. The presentation aims to demonstrate NovioTech's pipeline and role in translating academic research into new products and businesses.
This is one of the projects from Global Sustainability Jam Oslo 2011.
The concept makes the kids motivated to follow sustainable habits by making them experience through activities.
WP Linkster: All In One Link Management PluginMakeMoneyIM.com
WP Linkster is a WordPress plugin that allows users to manage all of their website's internal and external links from a single dashboard. It provides features like tracking link clicks, checking for broken links, bulk editing links, and more. The plugin aims to simplify the process of link management and maintenance for WordPress sites.
This document outlines the basics of social media and provides tips for using different social media platforms. It defines social media as content that is published and allows anyone to contribute to it. The document also discusses three main types of social media engagement - publishing content, sharing content, and networking - and provides best practices and examples for each type.
HubSpot Webinar | Orchestra Directs New Sales with Social MediaHubSpot
Social media is everywhere, unless you live under a rock. But proving ROI and connecting social media to sales seems ever elusive.
Brad Windecker, President of Orchestra LLC, a B2B software and services company that helps small and midsize companies solve business problems by extending SAP, shares social media successes and lessons learned to help you deliver leads and sales through this fast growing channel.
The Next Web Conference 2013: A Photographic Journey #TNW2013Daniel McClure
This slideshare was inspired by my recent visit to The Next Web Conference 2013 in Amsterdam and consists of pictures taken from the event. It covers a small section of themes from the conference. For my full round up of the event visit - http://danielmcclure.com/blog/general/themes-from-the-next-web-conference-2013/
The National CDM Project for Solar Energy in Lebanon (NACSEL) is an initiative spearheaded by Green Future Lebanon whose role is to develop the alternative energy market in underdeveloped countries or non-Annex 1 countries of the Kyoto Protocol.
Flexible Foam Company MDI Drops Pay-Per-Click and Saves Time with HubSpotHubSpot
Flexible Foam Company MDI dropped PPC and focused on organic search with HubSpot. The company now saves time capturing more targeted traffic and high-quality leads.
7 Ways To Enhance Webinar Promotions in 2016 - #SPS2015G3 Communications
The document discusses 7 ways to enhance webinar promotions in 2016. It provides tips for crafting compelling subject lines, optimizing email body content for mobile viewing, promoting webinars through different channels like HTML vs plain text emails, leveraging personalization and past attendee data, promoting on social media, focusing promotion efforts on the day before and day of the webinar, and maintaining consistent branding across all promotional materials. The key is testing different subject lines, formats, times and creative to find the most effective promotion strategies for driving webinar registration.
ActionAid Bollocks to Inequality case study from We Are SocialWe Are Social
The document discusses a campaign by ActionAid to raise awareness of their women's rights projects in Brazil among 18-30 year olds. An influencer marketing team traveled to Brazil for 8 days to capture content at ActionAid project sites, starting in Rio de Janeiro, traveling to Santarem in the Amazon jungle, and returning to Rio for Carnival weekend. The team then generated 19 blog posts and 355 tweets over 2 weeks, reaching over half a million people in their target audience and establishing new relationships for future collaboration.