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How To Explain Gatsby To Clients
- 4. Agenda
- 5. How to Explain Gatsby to Your Clients & Team Linda Watkins and Sam Bhagwat, Gatsby
- 6. Linda Watkins Director of Marketing, Gatsby lindawatkins github.com/lindaleebumblebee
- 8. Focus on the Outcome your audience cares about
- 9. Gatsby for the Marketer
- 11. Lead Conversion
- 13. Revenue
- 14. “The website went from a burden to a strategic tool we use to capture leads and generate ROI.” - Zach Muha, Director of Digital Marketing at Youfit
- 15. Gatsby for the Developer
- 18. Soho Room 203 Spring Street
Editor's Notes
- Write a lot of compelling content that nobody can find! Flamingo- focus on performance at the beginning of the website build
- Youfit- 60% more leads (page previously took 22 seconds to load) Mobile websites that take more than 3 seconds to load have a 53% bounce rate. For e-commerce, some estimates say you lose up to 1% in revenue for every 100ms delay in page load time. The longer it takes a page the load, the more customers/leads/revenue you lose.
- Easy to learn the tools- everyone on the same page
- Amazon and Prime day- site goes down, lose millions Youfit increases ROI
- Amazon and Prime day- site goes down, lose millions Youfit increases ROI
- Amazon and Prime day- site goes down, lose millions Youfit increases ROI
- Amazon and Prime day- site goes down, lose millions Youfit increases ROI