How to deliver a presentation
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The document provides tips for creating effective presentations that engage audiences. It recommends focusing on the audience's needs, keeping presentations simple, using stories and examples to make numbers more interesting, planning thoroughly with one idea per slide, starting with a stunning visual, avoiding common design mistakes, adding emotion to engage dopamine responses in the brain, dressing professionally, rehearsing well, and considering alternatives in case of issues. Effective presentations convey their message through visuals and emotion rather than just words.
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How to deliver a presentation
- 2. DEATH BY POWERPOINT
- 4. {look for the needs of your audience}
- 6. { We do not pay attention to boring things }
- 7. {so make your presentation simple}
- 8. MacBook Air. The world’s thinnest notebook. {how would you introduce it}
- 10. {better with no words…just an envelope}
- 11. {be specific}
- 12. {tell stories}
- 13. {break down numbers to make them more interesting} 5GB 1,000 songs
- 14. What is a PETAFLOP ?
- 15. petaflop = 1,000 laptops 2 km
- 16. PLAN
- 17. think sketch screenplay 90 HOURS 30 SLIDES make slides rehearsal
- 18. ONE idea per slide
- 19. { Sight wins }
- 20. TWITTER {better with pictures}
- 21. {72 hours later…} TWITTER 10% 65%
- 22. {use pictures…}
- 23. Start with a STUNNING slide
- 27. Look for these mistakes
- 34. CRAP ! {…and emotion}
- 35. {without emotion, there is no project}
- 36. {Al Gore speeches with emotion}
- 37. {…as Phillipe Starck does}
- 39. { dopamine }
- 40. Dopamine makes you remember
- 41. HALF AN HOUR before
- 42. DRESS properly
- 43. NO CRIBS
- 44. CARE ABOUT YOUR TONE
- 46. alternative PLAN
Editor's Notes
- Ahora mismo, ahí fuera hay alguien muriéndose por culpa de una presentación POWERPOINT (espero que no seáis vosotros). Tu presentación debería animar, mover, MOTIVAR e INSPIRAR a la audiencia, ¡no les aburras!
- MacBook Air. The world’s thinnest notebook.
- Here is an example of how a mediocre presenter would launch the MacBook Air. They would try to squeeze every piece of information onto one slide – along with different font styles, colors, etc.
- Here is Steve Jobs’s slide. What’s the difference? First, no words. Why use words when you’re simply trying to show that the computer is so thin, it fits in an office envelope? Challenge yourself to use fewer words and more visuals. It does take more thought, but you’ll never deliver an Apple worthy presentation if don’t.
- For example when Steve Jobs introduced the iPod in 2001, he said it came with a 5GB of memory. He made the number more meaningful by saying 5GB provided enough storage for 1,000 songs. He broke it down even further by saying you could carry 1,000 songs “in your pocket.” Jobs always breaks down numbers to make them more interesting and meaningful.
- What’s a petaflop? One thousand trillion calculations per second. IBM knew the number would be meaningless. It’s simply too big. So IBM added the following description to its press release:
- Use numbers to give form
- Truly great presenters like Steve Jobs visualize, plan and create ideas on paper (or whiteboards) well before they open the presentation software.
- Design experts recommend that presenters spend the majority of their time thinking, sketching and scripting. Nancy Duarte recommends that a presenter spend 90 hours creating an hour long presentation with 30 slides. But only one third of that time is spent building slides. Another third is rehearsing, but the first third is spent collecting ideas, organizing ideas, and sketching the story.
- Researchers have discovered that ideas are much more likely to be remembered if they are presented as pictures instead of words or pictures paired with words.
- If information is presented orally, people remember about 10% of the content 72 hours later. That figure goes up to 65% if you add a picture.
- So…use lot of pictures!
- No temas usar NEGRITAS. En la mayoría de los proyectos, me basta con ver la primera diapositiva para saber si me voy a aburrir o no. El 65% de las audiencias acaban de comer algo antes y probablemente estén en una digestión pesada, aburridos o simplemente pensando en sexo. Es trabajo vuestro el poner una primera transparencia impresionante.
- … me he dedicado a la fotografía desde que era pequeño…
- … la tensión llega a nuestra subestación mediante líneas de alta…
- He estado de ERASMUS en Alemania…
- What’s a petaflop? One thousand trillion calculations per second. IBM knew the number would be meaningless. It’s simply too big. So IBM added the following description to its press release:
- Nunca, nunca, nunca, pongas palabra por palabra lo que vas a decir en la presentación. La gente lee más rápido de lo que hablas. Utilizar imágenes impactantes para subrayar lo que quieres decir
- Utilizar CRAP! El acrónimo más importante del DISEÑO GRAFICO CONTRASTE – REPETICION – ALINEAMIENTO - PROXIMIDAD
- CONTRASTE DE COLOR Y FORMA
- cualquier proyecto que queramos emprender fracasara si no nos emociona de antemano.
- “ Sin emoción no hay proyecto que valga” Punset
- GORE: PONE EMOCION EN SUS PRESENTACIONES
- PHILLIPE STARCK ES OTRO EJEMPLO DE EMOCION EN LAS PRESENTACIONES
- Esto no es emocion…
- When the brain detects an emotionally charged event, the amygdala releases dopamine into the system… dopamine greatly aids memory and information processing. It’s like a mental post-it note that tells your brain, remember this.
- … lo dice House!
- Por desgracia, cuando realizamos una presentación, no existe una segunda oportunidad para causar una primera buena impresión . Contrariamente a lo que muchos podríamos pensar, los primeros segundos de una intervención en público son decisivos. Y no digo los primeros minutos, sino segundos. Hayq ue estar media hora antes del inicio para ver el escenario de la presentación
- Olvídate de las notas
- Body language, delivery, all very important. Cisco did some studies and found that body language and vocal tone account for about 63% of communication. That confirms other studies that found the majority of the impression we make has little to do with the actual words. Of course, you can’t improve your body language and vocal delivery unless you..
- For two full days before a presentation, Jobs will practice the entire presentation, asking for feedback from product managers in the room. For 48 hours, all of his energy is directed at making the presentation the perfect embodiment of Apple’s messages.
- ¿Y si no hay luz? ¿o no hay Porwerpoint 2010? Siempre lleva contigo unas notas resumiendo el proyecto para dar al tribunal…
- Ah! Y no te pongas delante!!!!!
- En TED tienes ejemplos de buenas presentaciones