Gen Z, Brands And Advertising - 5 Lessons in Youth MarketingPaul MacGregor
Move over Gen Y, Gen Z are the new breed of consumers. They are in their teens, digital natives, lovers of advertising and most importantly, they know you are trying to sell them something.
Habbo is the worlds largest virtual world for teens and pioneers in teen research. The data behind this presentation is taken from a Habbo Australia survey conducted in April 2009.
Sit back and learn 5 new lessons in youth marketing.
This report provides a snapshot of Gen Z by focusing on their digital habits: how they use connected devices to socialize, spend, shop and more. We also report on how their parents feel about these habits and what this means for marketers. The report is based on a survey of tweens and teens (ages 8 to 17) and their parents in the U.S. and the U.K.
Generation Y & Z and Customer ExperienceAl Nevarez
Slides from our talk at 2012 SXSW Tues March 13 on the subject of Generation Y and Z and how to think about a complex customer experience to address those generations' needs and feature requirements. Characteristics of Generation Y and Z described. Best practices the most admired companies perform to listen to the voice of customer were reviewed.
Download the full Gen Z 2025 report here: http://bit.ly/1Vcecow
The future will be defined by a generation that promises to learn from the lessons of the past to create a world unlike anything we’ve ever seen.
Growing up in the shadow of global meltdowns and watching their Millennial siblings flail, Generation Z have resolved to do things differently. In an instant everything world, these kids are present in today, but curate their experiences for tomorrow. But, what will Gen Z be in 2025?
In Gen Z 2025, we unpack the present to unveil a future defined by the next greatest generation’s evolving worlds of work, education and digital, and the dissolving boundaries between social and cultural norms. Exposed to the breakneck speed of culture, Gen Z will transform our very understanding of generations to come.
Gen Z, Brands And Advertising - 5 Lessons in Youth MarketingPaul MacGregor
Move over Gen Y, Gen Z are the new breed of consumers. They are in their teens, digital natives, lovers of advertising and most importantly, they know you are trying to sell them something.
Habbo is the worlds largest virtual world for teens and pioneers in teen research. The data behind this presentation is taken from a Habbo Australia survey conducted in April 2009.
Sit back and learn 5 new lessons in youth marketing.
This report provides a snapshot of Gen Z by focusing on their digital habits: how they use connected devices to socialize, spend, shop and more. We also report on how their parents feel about these habits and what this means for marketers. The report is based on a survey of tweens and teens (ages 8 to 17) and their parents in the U.S. and the U.K.
Generation Y & Z and Customer ExperienceAl Nevarez
Slides from our talk at 2012 SXSW Tues March 13 on the subject of Generation Y and Z and how to think about a complex customer experience to address those generations' needs and feature requirements. Characteristics of Generation Y and Z described. Best practices the most admired companies perform to listen to the voice of customer were reviewed.
Download the full Gen Z 2025 report here: http://bit.ly/1Vcecow
The future will be defined by a generation that promises to learn from the lessons of the past to create a world unlike anything we’ve ever seen.
Growing up in the shadow of global meltdowns and watching their Millennial siblings flail, Generation Z have resolved to do things differently. In an instant everything world, these kids are present in today, but curate their experiences for tomorrow. But, what will Gen Z be in 2025?
In Gen Z 2025, we unpack the present to unveil a future defined by the next greatest generation’s evolving worlds of work, education and digital, and the dissolving boundaries between social and cultural norms. Exposed to the breakneck speed of culture, Gen Z will transform our very understanding of generations to come.
Harvard University, Business Mentor Program, Coaching, 2 credit hours
1. CERTIFICATE OF COMPLETION
MICHAEL DEFELICE
successfully completed the Harvard ManageMentor topic
COACHING
on 04/07/2015
Post-assessment: complete
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