Hard Goods Credit Acquisition Best Practices 12 5 07 Db

In-Store Credit Acquisition October 25, 2004 Best Practices

Create a credit environment Utilize your resources Be consistent Environment Resources Effort In-Store Credit Acquisition

Environment: The in-store environment can dictate the potential for a successful Private Label Credit Card Program. Ensuring that managers and sales professionals keep credit acquisition “top of mind” is the foundation for blending credit acquisition into the store culture while maximizing acquisition efforts which ultimately helps to drive sales volume. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Resources: By utilizing in-store-resources managers can efficiently maximize credit acquisition by building an acquisition strategy that compliments their efforts. There are a variety of resources that can be used to generate incremental credit acquisition results or more meaningful results based on how effectively you coordinate your strategy. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Effort: Using a consistent approach to credit is key in opening the door to success. In order to be effective you have to be professionally diligent, persistent and determined. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Hard Goods Credit Acquisition Best Practices 12 5 07 Db

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