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Guest lecture UvA: Compliance, Integrity & Corporate Communication
- 1. Guest lecture: Compliance& Integrity Nederlands Compliance Instituut
- 2. Level playing field •What’s compliance? • What’s integrity? • What’s corporate communication?
- 4. Introduction Frank (adjective) 1. Ifsomeone is frank, they state or express things in an open and honest way. https://www.collinsdictionary.com/ dictionary/english/frank “Let’s be Frank”
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- 6. Agenda 1. Background Compliance& Integrity 2. Role of the Compliance Officer 3. Questions 4. Science(?) 5. Questions/ break 6. Future 7. (My) questions
- 7. “The act ofenabling the organization and its employees to act with integrity.” Compliance “The supervision on the organzation and its employees to act in accordance with law and regulation.” 90’s Compliance 1.0 00’s Compliance 2.0
- 8. Integrity “Integrity is anold wooden ship, build during the Great War.” - Ron Burgundy “Integrity is like luck: you can get far alone, but you can get further together.” - H. van Luijk, 2000
- 9. Integrity Integrity is nota noun, and depends on place and time. • Diligent Did you indicate all interests of all stakeholders and critically and systematically reflect on them? • Explicable Will you be able to explain your actions to all stakeholders? • Firm Can you defend your decision(s) over time? E.D. Karssing, De oplossing is het probleem niet! Reflecties op ethiek, integriteit en compliance, Capelle aan den IJssel: NCI 2011.
- 10. SUSTAINABILITY “Development that meetsthe needs of the present without compromising the ability of future generations to meet their own needs.“ - Brundtland report, 1987
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- 12. Compliance “The act ofenabling the organization and its employees to adhere to law, regulation and values set by society and the organization itself, in order to create a License to operate.” Now Compliance 3.0
- 13. License to operate Thebroad acceptance of a company’s activities by society or the local community. Without this approval, a business may not be able to carry on its activities without incurring serious delays and costs. - The Ethical Funds Company, 2009
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- 16. Role of compliance Monitorlaw & regulation Conduct riskanalysis Advice on policy Explain policy Monitor behavior & effect Report & advice
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- 19. The paradox Society Employees ValuesValues Norms Communication =
- 20. The Golden Circle(Sinek)
- 21. Discussion Integrity leads toa license to operate? Examples (VW, Unilever, Heineken?)
- 22. Discussion You can measurethe integrity level of an organization.
- 23. Soft controls - DeNederlandsche Bank, De 7 elementen van een Integere Cultuur, 2009
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- 25. Discussion You can influencethe values of employees and train their ethical decision making. If so, how? Awareness Storytelling brainwashing Influence Cognitive and Behavioral Factors
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- 28. Discussion You can influencethe values of employees and train their ethical decision making. So what if we can? Are we sure they’ll make the right decision?
- 29. Titel: Calibri Bold44 pt
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- 32. Dilemma’s Is it okto nudge?
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- 36. Human BiasMachine BiasBig Data Bias Profiling, Correlation ≠ Causality
- 37. Data vs Privacy Marketeconomy —> Market society
- 39. How about thefuture? • How will communication evolve? • Will comunication become less relevant?
- 40. How about yourfuture? • How can your knowledge help compliance? • How can we create a sustainable licence to operate? What are key communication factors? • How will communication evolve? • Will comunication become less relevant?
- 41. © 2015 Nederlands ComplianceInstituut Questions? Call (088-9988100) or e-mail: • noordhoek@compliance-instituut.nl
Editor's Notes
- #2 Who has signed a code of conduct before?
- #3 Level playing field Your definitions
- #4 So here’s what I think is an example of corporate communication
- #5 Nice video, Integrity and corporate communication come together.
- #6 Rotterdam School of management: Global business and stakeholdermanagement. My teacher was Cees van Riel (corporate communication/reputation management). Interest in ethics
- #7 Room for question inbetween topics.
- #8 How did compliance evolve? It’s a fastly changing subject and highly influenced by semantics.
- #9 To understand what compliance means, we have to look at wat integrity means. Let’s see what the following two people have to say about it. This still doesn’t define integrity. Your definitions..
- #10 The definition I use It’s a verb.
- #11 The Heineken video had this in it. Let’s look at the following definition, what does it define. It has a lot in it that could be the result of integrity.
- #12 Compliance and integrity should be seen as parts of each other.
- #13 If we translate this understanding of integrity back to compliance. I think this should be the definition. Hooray a new term: License to operate
- #14 How do you enable an organization and its employees to create a license to operate? Influence cognitive and behavioral factors.
- #15 We as compliance officers have the goal to enable an organization and its employees to move to the most advanced license to operate. How do we do that. I’ll discuss this in the next part.
- #16 First, are there any questions.
- #17 How do we enable a license to operate.
- #18 This is how most firms are organized from a risk perspective.
- #19 Where are we on the ladder?
- #21 Does everybody know this? Otherwise skip the last part and watch this video. Is risk the reason why we want integrity? Or should we want integrity so that we can live in a trust society in which we can: Cooperate and live together sustainably?
- #22 Do we think that integrity is the solution? What do you think? I still think so/hope so.
- #23 If integrity is what we want. We need to be able to measure it. Who thinks we can actively measure integrity.
- #24 The Dutch Central Bank thinks we should measure integrity by measuring the integrity climate of the organization. Therefore they set up the cultuurhuis. To take and disclose responsibility Spirit of the law Balanced and consistent decision makink Discussability Exemplary behavior Practicability Transparency Enforcement
- #26 Part from measuring we should also try and train people. How? Question My ideas Influence cognitive or behavioral factors
- #27 To change someone values, you have to go deeper then changing their behavior. HANDS, who thinks it’s possible?
- #28 Let’s take an example of influencing congnitive factors https://hbr.org/2017/01/why-its-so-hard-to-train-someone-to-make-an-ethical-decision
- #29 Clearly not…click
- #30 And this is why. These are all biases that influence the way we think. Could anyone give an example of a bias he or she sees in themselves or other people.
- #31 Social psychology, behavioral economics etc. Science? Dan Ariely The truth about ilies Daniel Kahneman system 1 and 2 thinking (biases) Muel Kaptein, dutch professor in integrity
- #32 Changing the choice infrastructure. Influencing behavioral factors.
- #33 Is it fair to communicate in this way? To outrule the effort of letting people use their cognitive capabilities. Should we take irrationality and unintended incompetence as a fact?