1) The document outlines a growth strategy by clustering similar markets or business units to follow tailored growth paths, as the company's oGCDP and iGCDP have seen different yet significant growth. 2) It proposes modeling the strategy based on a concept of 4 clusters, each with a current reality, tier focus, tailored trainings and weekly deliverables, and timeline for implementation. 3) Managers are encouraged to follow their cluster's guidelines to push growth for their business units and help other clusters that have not achieved the same results.

1. Growth Strategy by Cluster

2. Growth
Strategy by
Cluster

3. Why
• Our oGCDP is now following the same growth
path as our iGCDP (38% relative growth of oGCDP
and 68% relative growth of iGCDP in 12.13);
• We know that it is not all strategies are needed
for all realities;
• We need to take the growth path of tier 1 and
tier 2 as an example of how to grow.

4. The concept

5. Model

6. Cluster 1

7. Cluster 2

8. Cluster 3

9. Cluster 4

10. • Current reality
• Tier focus
• Trainnings : links to the packages.
• LC: Structures / Weekly Deliverables
• Timeline

11. Implementation
• Follow the guidelines of your cluster, there
you can find all tips from doing more and
better oGCDP;
• Use it to push the other clusters! If you
already have the knowedge, why don’t help
the ones that still do not have?