Cycle Cities | Management game Green01

1. The “Be-Cycle” game is a product of the Cycle Cities project made by
Cyclo-tourism is a big economic activity
In 1999, Keeling (1999) forecasted a value of £14 billion per year for cycle
tourism throughout Europe within 20 years. Koucky made a more
conservative estimate based on 2005 figures. His estimate of €4-5 billion
for cycle tourism in Europe is a little under 1% of the tourism industry's
turnover in Europe. Future market shares of 4%, based on Mintel (2003)
and Eurostat tourism data for 2005 would indicate a total value of
European cycle tourism of €8.5-11 billion in 2025 (Koucky, 2007). The
wider literature refers only to turnover or added value figures for a
number of cycle routes, regions and national cycle route networks.
Learn more at the following link:
http://www.slideshare.net/cyclecities/eurovelo-the-european-cycle-
route-network