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La amistad. maruth
The document discusses the Amistad case from 1839 involving Africans who seized control of the ship La Amistad off the coast of Cuba. The case went to the U.S. Supreme Court, which ruled in favor of the Africans and ordered their return to Africa, determining that they had been kidnapped and illegally held as slaves under international and Spanish law.
Facebook: The Changing Landscape
Facebook has made several changes to respond to declining user satisfaction and growth, including a visual re-design focused on mobile, improved tools for discovery through hashtags and search, their Facebook Home app, and better analytics and advertising tools for brands. The changes aim to recentre Facebook around personalized discovery and forming deeper connections between users, brands and their communities.
Recommended
La amistad. maruth
The document discusses the Amistad case from 1839 involving Africans who seized control of the ship La Amistad off the coast of Cuba. The case went to the U.S. Supreme Court, which ruled in favor of the Africans and ordered their return to Africa, determining that they had been kidnapped and illegally held as slaves under international and Spanish law.
Facebook: The Changing Landscape
Facebook has made several changes to respond to declining user satisfaction and growth, including a visual re-design focused on mobile, improved tools for discovery through hashtags and search, their Facebook Home app, and better analytics and advertising tools for brands. The changes aim to recentre Facebook around personalized discovery and forming deeper connections between users, brands and their communities.
Get Buzzed
BuzzFeed reaches over 50 million unique users each month with fast moving news content. It provides brands with native advertising opportunities through becoming an editorial or advertising partner. As a partner, brands can create their own content for their BuzzFeed channel using BuzzFeed's tone and following rules like regularly producing content that will generate shares and keeping content relevant to trends. The document provides examples of successful brand partnerships with Virgin Mobile, AMC, and Toyota.
Transitioning Traditional Business to the Web
Getting a website requires understanding your industry, limitations, and trends. You must know where your target audience exists online, how they communicate, and what media they consume. Establish if your brand needs development, what materials exist to support it, and if it can adapt to current design trends. Attending this presentation provided information on transitioning a traditional business online by examining industry, audience and brand factors.
Block replication on HDFS
Files in Hadoop are broken into blocks that are replicated across multiple Data Nodes for redundancy. The document shows how log files a.txt, b.txt and e.txt are each broken into multiple blocks that are stored on different Data Nodes, with each block replicated at least 3 times to ensure the data is not lost if a Node fails.
Reddit for Brands
Reddit provides brands opportunities to generate viral traffic, gain market insights, and build engagement. Brands can use sponsored links to promote content or conduct question and answer sessions through the "IAmA" subreddit. Examples include IKEA generating over 1.5 million views with a Valentine's Day offer and Barack Obama's 2012 "IAmA" becoming the highest rated post that year. For brands to succeed, they must understand Reddit's culture, find relevant subreddits, monitor for insights, and submit high-quality, engaging content.
LibreOffice from Collabora
LibreOffice is a free and open-source office suite. It includes word processing, spreadsheet, presentation and drawing applications. Collabora provides enterprise-level support and services for LibreOffice. They have expertise in OpenDocument and Microsoft OOXML formats. Open Canarias partners with Collabora to provide multi-level support for LibreOffice to customers as an alternative to proprietary office suites.
Spotify for Brands
Spotify is a streaming music service with over 16 million songs. It has three tiers - free with ads, unlimited streaming, and premium with no ads. Advertisers can run audio, display, and other ad formats. To be effective, ads need to identify users' music interests, adapt to their context and mood, connect through shared passions, and encourage co-creation like branded playlists. Interrupting users negatively impacts brands, while engaging ads add value.
The 5 pillars of Event Managment
The document outlines the 5 pillars of event management: production, marketing and communication, revenue planning/sales, operations, and execution. It discusses the importance of each pillar in planning a successful event, from developing a strong program and marketing strategy to generating revenue, managing operations onsite, and evaluating performance after the event. Proper planning across these 5 areas is essential for delivering a high-quality event that meets objectives.
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Get Buzzed
BuzzFeed reaches over 50 million unique users each month with fast moving news content. It provides brands with native advertising opportunities through becoming an editorial or advertising partner. As a partner, brands can create their own content for their BuzzFeed channel using BuzzFeed's tone and following rules like regularly producing content that will generate shares and keeping content relevant to trends. The document provides examples of successful brand partnerships with Virgin Mobile, AMC, and Toyota.
Transitioning Traditional Business to the Web
Getting a website requires understanding your industry, limitations, and trends. You must know where your target audience exists online, how they communicate, and what media they consume. Establish if your brand needs development, what materials exist to support it, and if it can adapt to current design trends. Attending this presentation provided information on transitioning a traditional business online by examining industry, audience and brand factors.
Block replication on HDFS
Files in Hadoop are broken into blocks that are replicated across multiple Data Nodes for redundancy. The document shows how log files a.txt, b.txt and e.txt are each broken into multiple blocks that are stored on different Data Nodes, with each block replicated at least 3 times to ensure the data is not lost if a Node fails.
Reddit for Brands
Reddit provides brands opportunities to generate viral traffic, gain market insights, and build engagement. Brands can use sponsored links to promote content or conduct question and answer sessions through the "IAmA" subreddit. Examples include IKEA generating over 1.5 million views with a Valentine's Day offer and Barack Obama's 2012 "IAmA" becoming the highest rated post that year. For brands to succeed, they must understand Reddit's culture, find relevant subreddits, monitor for insights, and submit high-quality, engaging content.
LibreOffice from Collabora
LibreOffice is a free and open-source office suite. It includes word processing, spreadsheet, presentation and drawing applications. Collabora provides enterprise-level support and services for LibreOffice. They have expertise in OpenDocument and Microsoft OOXML formats. Open Canarias partners with Collabora to provide multi-level support for LibreOffice to customers as an alternative to proprietary office suites.
Spotify for Brands
Spotify is a streaming music service with over 16 million songs. It has three tiers - free with ads, unlimited streaming, and premium with no ads. Advertisers can run audio, display, and other ad formats. To be effective, ads need to identify users' music interests, adapt to their context and mood, connect through shared passions, and encourage co-creation like branded playlists. Interrupting users negatively impacts brands, while engaging ads add value.
The 5 pillars of Event Managment
The document outlines the 5 pillars of event management: production, marketing and communication, revenue planning/sales, operations, and execution. It discusses the importance of each pillar in planning a successful event, from developing a strong program and marketing strategy to generating revenue, managing operations onsite, and evaluating performance after the event. Proper planning across these 5 areas is essential for delivering a high-quality event that meets objectives.
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