2. HOLLYWOOD HITS
Garden of Life had two products included in the 88th Academy
Awards swag bag with Hollywood Swag Bags at the Four Seasons:
the all-new RAW Protein & greens™ and mykind Organics Vitamin C
Spray Orange-Tangerine.The 2016 Oscars aired live on ABC on Feb.
28 at 7 p.m.
Garden of Life Products Featured in the 88th
Academy Awards Swag Bag
Actor and GoL Brand Ambassador Andy
McDermott Featured in Boss Magazine
Andy McDermott was featured in the February issue of Boss
Magazine. Andy touches on his journey from a collegiate soccer star,
to working for law enforcement, to being a Hollywood actor and the
face of Call of Duty®: Black Ops 3. Read the full article here.
58th GRAMMY Awards VIP Gift Bags
The 58th Annual GRAMMY Awards took place on Feb. 15 in Los
Angeles, and Garden of Life picked up some Hollywood media
hits for being part of the VIP GRAMMY Gift Bags with our mykind
Organics Vitamin C Spray. Check out the CBS Los Angeles Eye on
Entertainment clip and our mention in Bella Magazine.
SUCCESS
How This
HOLLYWOOD
Actor Stays
HumbleSee how Andy McDermott’s
and acting contribute to
the actor’s success.
50 | thebossmagazine.com | February 2016
WRITTEN BY LAURA CLOSE
3. HOLLYWOOD HITS
Ryan Reynolds worked with his longtime trainer and Garden of Life
fitness expert Don Saladino to get fit for his lead role in Deadpool.
Don worked extensively with Ryan on movement training and weights
to make sure that he prepared for the high-action film. Click here for
the full article in Men’s Journal.
How Don Saladino Helped Ryan Reynolds get in
shape for Deadpool
Into the Badlands Star Discovers Garden of Life
Actor and Into the Badlands lead Daniel Wu showed some love to
Garden of Life on his Instagram, posting: “Got a bunch of
@gardenofliferaw organic products today. Eager to try some clean
fuel for my workouts! #gardenoflife” Enjoy, Daniel!
Stars Rave Over Organic Plant Protein
Actor and Veronica Mars star Jason Dohring is one of several stars
raving about Organic Plant Protein Smooth Coffee on the Nerd Talk
Show.The popular podcast features “intelligent” actors and actresses
to discuss hot topics of the day.
4. GoL in the news
Dr. Perlmutter was featured in local publication Palm Beach
Illustrated. In the article titled “Food for Thought: Dr. Perlmutter,” Dr.
Perlmutter addresses the importance of the symbiotic relationship
between what we feed the brain and how it functions. Read the full
article here.
Dr. Perlmutter Highlighted in Palm Beach
Illustrated
Don Saladino Writes Monthly Column for Maxim
Magazine
Don Saladino shared a workout routine in the February issue of
Maxim. In the article, Don suggests men “stick to the basics” when it
comes to their pecs. Need workout tips? Read the full article here.
Best of the Best: mykind Chewable Vegan D3
Garden of Life mykind Organics Organic Chewable Vegan D3 was
featured as an “ESSENTIAL SUPPLEMENT” in the February issue of
Taste for Life. See the full issue here.
Best of the Best: mykind Organics B12 Spray
Garden of Life has been awarded a 2016 Clean Choice Award for its
innovative mykind Organics B12 Spray in the March 2016 issue of
Clean Eating magazine.
Guy Burgstahler Contributes to Progressive
Grocer Magazine
Our very own VP of Marketing Guy Burgstahler was quoted in the
March issue of Progressive Grocer magazine. Read the full article on
marketing in the Natural Products Industry here.
5. GoL out and about
Gleam Giveaway: Share Collective Coffees
We partnered with Share Collective, Inc. Coffees for our current Gleam
giveaway, featured on our blog. Share Collective is a new company
founded by Steve Helm (Garden of Life’s Julie Helm’s wonderful
husband!). Share Collective is a new company with a huge desire to
open the doors of global markets and help the small producers build
their capacities to have a respectable return for their coffees.
Garden of Life’s Super Bowl 50 Twitter Party #GOLSB50
Super Bowl 50 was one to remember-especially for Bronco’s quarterback Peyton
Manning-and we made sure to celebrate with our sports fans by having a Garden of Life
Super Bowl Twitter Party! We live tweeted the sporting event on both Twitter accounts,
@gardenofliferaw and @GOLOrganicSport, reached thousands of Tweeters, and a few loyal
followers won some awesome football swag!
social status
#FitnessFriday with Don Saladino
We’ve joined forces with fitness guru Don Saladino by giving away
fitness gear every Friday using the hashtags #FitnessFriday and
#GOLfitness.This has been a fun and successful way of boosting
both our social media engagement and Don’s! Make sure to follow
us @gardenofliferaw and Don @donsaladino on Instagram!
Follow Garden of Life on Social Media!
Across all of our social platforms we host giveaways for #WellnessWednesdays and #FitnessFridays, and have
even incorporated a “Pin It to Win It” Pinterest contest! Make sure to follow us on Facebook,Twitter, Instagram and
Pinterest! Check out some images created by our graphics team on the following page.
6.
7. GOL out and about
When we heard that the Insane Inflatable 5K ventured
into our neck of the woods, the Garden of Life team
jumped on it.Team GoL Crushers, a group of 20 Garden
of Life employees, participated in the Insane Inflatable
5K recently at the Palm Beach International Raceway,
and we had a blast! To read more on our fun adventure,
read the blog post.
Garden of Life Employees Team Up for
the Insane Inflatable 5K
RAW Protein & greens and Organic
Authority
The new addition to the protein family, RAW
Protein & greens, will be in the March sample
box of Organic Authority, the premiere spot for
all-things organic.
GoL Sponsors Student ACES Second
Annual Swing Into Country
This year we partnered with local nonprofit organization
Student ACES (ACE).ACE is dedicated to providing
leadership, scholarship and internship opportunities
for local high school students. Garden of Life recently
sponsored ACE’s second annual Swing Into Country
fundraising event at FAU.Approximately 2,000 people
attended! Country artist Drake White and the Big Fire all
performed, and the event received coverage on the local
ABC news! Check out our blog post for more info.
Seems a few Gardeners got “bit by the dragon,” as
Accounting Director Lyne Brousseau put it! A group of
GoL employees tried out Dragon Boating recently at the
Jupiter Outdoor Center. Not only is it fun, it’s a great
upper body and core workout! If you’re interested in
trying it out, contact Lyne.
GoL Masters the Dragon Boat
8. GOL out and about
Attendees at the Robin Youkilis Go With Your Gut Book
Launch Party in NYC received Organic Plant Protein
Smooth Coffee and Dr. Formulated Fitbiotic™. Gabrielle
Bernstein hosted the event at the Rizzoli Bookstore on
Feb. 4. For all the details on the event, click here.
Go With Your Gut Book Launch hosted by
Gabrielle Bernstein
Garden of Life Makes Its Debut in
RUNLOVEBOX
Every month, RUNLOVEBOX members receive a
custom box of the latest and greatest running-
related apparel, accessories, and nutrition
products. Garden of Life contributed mykind
Vitamin C Organic Spray for the April box.
Healthy House on Wheels Attends
MusiCares 2016
Garden of Life and the Healthy House on Wheels were
at the MusiCares Foundation event to celebrate the
2016 Honoree, Lionel Ritchie. RAW Protein Vanilla Chai
smoothies were served to all who visited, and some
attendees went home with samples of mykind Vitamin C
Organic Spray and RAW Protein & greens!
9. Brand Ambassador Updates
Brand Ambassadors Compete in 2016 Olympic Marathon Trials
Olympic Snowboarder Jessika Jenson Places Second at Mammoth Mountain
USA Track & Field distance runners and Garden of
Life Brand Ambassadors Jennifer Bergman, Olivia
Mickle, Matt Llano, and Katie Mackey all competed
in the 2016 Olympic Marathon Trials in Los Angeles
on Feb. 13. Even better, the Trials were live on NBC for
the first time ever!
Olympic Snowboarder Jessika Jenson finished in
second place at the Mammoth Mountain Grand
Prix in Lake Tahoe, California. She also competed in
the Polartec Big Air competition at Fenway Park in
Boston on Feb. 11, and placed fifth in the Women’s
competition. Snowboarder Eric Beauchemin also
competed in the Polartec Big Air and took ninth in
the Men’s competition.
10. Brand Ambassador Updates
The Grant Brothers Working the Waves
Kieran (pictured below) finished the 2015 SUP Racing
season ranked No. 6 in the world. He started 2016
hot, taking first with his team at the 2016 Painkiller
CUP in the British Virgin Islands.The race is a 14-mile
downwind run open to any team of three racers with at
least one female. Kieran and his girlfriend visited the
GoL Office just after his season-opening win.We hope
you were able to meet him!
Fisher (pictured above) finished fifth at the 2016
Stand Up World Tour opener in Sunset Beach on the
North Shore of Oahu.This makes Fisher the top-
ranked SUP surfer on the tour from the U.S., and
No. 5 overall. The competition was fierce and Fisher
surfed waves in the 20-25 foot face range! Check out
Fisher’s success in this sweet video.
Ray Zahab Travels Across the Arctic Ocean
Brand Ambassador Ray Zahab and his team set out on
a challenging two-part “Arctic2Atacama” expedition that
will span over 900 miles across the Arctic Ocean. Once
the northern portion of the journey is complete, they will
journey to South America to trek across the Atacama
Desert-the driest on Earth-by bike and by foot. Garden
of Life products are vital to the team’s survival on their
journey.To follow their journey, click here.
PGA Tour’s Danny Lee & Long Driver Tim Burke Join Team GoL
The No. 35 golfer on the PGA Tour Danny Lee
and World Long Drive Champion Tim Burke
recently joined the Garden of Life Team as
Brand Ambassadors in the golf industry.While
Lee won his first tournament at The Greenbrier
Classic in 2015,Tim has clinched two World
Long Drive titles in three years.
Kieran Grant, SUP Racer
Fisher Grant, SUP Surfer
11. Around the Blogosphere
We’ve recruited our 450+ bloggers to generate buzz on social media for the launch of RAW Protein & greens! While
they taste-test, review and create recipes, our team is promoting the new addition to the protein family with social
media giveaways. Check out the current giveaways by bloggers A Healthful Heart and Mom Knows Best.
Bloggers Buzzing about RAW Protein & greens™!
Garden of Life Supports the U.S. Marine Corps, Camp Pendleton
Garden of Life was happy to send several products to Corporal Wilkerson and his 12-man unit, stationed at Camp
Pendleton, California.The unit will soon deploy overseas for seven months.They were elated to receive Organic
Plant Protein Smooth Coffee, Dr. Formulated Fitbiotic, mykind Men’s Once Daily Multis, Perfect Food® RAW and a
case of shaker cups.