This document discusses creating a school website using WordPress. It recommends determining your audience and focusing content on them. Schools have much content so the homepage should represent the whole community. Key sections include about, admissions, academics, alumni, athletics, student life, news, and philanthropy. Multisite allows organizing the site into subdomains or subdirectories for different audiences. Plugins can add functionality like forms, calendars and custom fields. Tips include joining a meetup, hiring a developer, and paying them well.