Do you need another stream of income? Setting up an online business? Monitizing your blog or mobile app? Come and find out the details in setting up your own business, from choosing a business name to SSL certificate, ending with what happens when you do your 5 minute WooCommerce plugin install. Peter Walker has been on the online journey for over 25 years, starting with the Star Fleet Command BBS in October 1988. His previous experience on his digital journey include being a professional audio engineer and a post secondary new media instructor. His main purpose in professional life is content editing & managing, UX/UI, front end HTML5 development, WordPress and project management.

1. GET PAID!
Plugins, Gateways, BitCoin, oh my!
Contact Info: Peter Walker
http://WalkerTechArts.com
WalkerTechArts
PeterMWalker
PeterWalkerTexas
peter.walker@walkertecharts.com

2. Course - Ecommerce Project Management (1999-2001)
Yahoo! Store to Miva Merchant
1. Select a business name, secure Domain Name(s)
2. Choosing a legal entity - sole proprietorship, partnership, L.L.C., corporation;
register with County Clerk;
obtain Employer Identification Number (E.I.N.)
3. Taxation
4. Office Expenses
5. Merchant Account
6. Distributors and Vendors (physical goods)
7. Web Hosting with SSL Certificate
BACKGROUND INFORMATION

3. Ecommerce Project Management
1. Select a business name; secure Domain Name(s); Social media handles.
State of Texas - https://www.sos.state.tx.us/corp/formationfaqs.shtml

4. Ecommerce Project Management
1a. Select a business name; secure Domain Name(s); Social media handles.
State of Texas - https://namechk.com

5. Ecommerce Project Management
2. Choosing a legal entity: sole proprietorship, partnership, L.L.C., corporation;
register with County Clerk;
http://www.dallascounty.org/department/countyclerk/asmdname_procedures.php

6. Ecommerce Project Management
2. Choosing a legal entity: obtain Employer Identification Number (E.I.N.)
https://www.irs.gov/businesses/small-businesses-self-employed/apply-for-an-employer-
identification-number-ein-online

7. Ecommerce Project Management
3. Taxation: Texas Internet Sales Tax
https://www.nolo.com/legal-encyclopedia/texas-internet-sales-tax.html

8. Ecommerce Project Management
4. Office Expenses: How to Estimate the Cost of Starting a Business from Scratch
https://www.sba.gov/blogs/how-estimate-cost-starting-business-scratch

9. Ecommerce Project Management
5. Merchant Account: Best E-Commerce Merchant Account Providers
https://www.cardpaymentoptions.com/credit-card-processing/best-e-commerce-merchant-account-providers/

10. Ecommerce Project Management
6. Distributors and Vendors (goods): Building an online marketplace has never been easier
http://chrislema.com/online-marketplace/

11. Ecommerce Project Management
7. Web Hosting with SSL: Reasons for SSL Certificate
Why - 1. Using e-commerce on your website;
2. Storing Personal Information;
3. Using a Login to access
Account Information (Membership sites);
4. Using Confidential Information;
5. Use Data Uploads/Downloads;
6. Improving SEO for your WordPress Blog

12. Ecommerce Project Management
7. Web Hosting for SEO: How to get FREE SSL Certificate for Website (HTTPS)
https://geekflare.com/free-ssl-tls-certificate/

13. Ecommerce Project Management
7. Web Hosting with ecommerce SSL: SSL Certificate Reviews
https://digital.com/ssl-certificates/

14. How Online E-commerce Works
<> Customer fills out a form on your web page or activates an electronic wallet
that holds his/her credit card information.
<> This information is transmitted to you in a secure manner and automatically
forwarded to the third party credit card processor. Third-party processors are
specialists or banks that you have hired to process your credit card
transactions.
<> These processors send a secure message to the bank that issued the card
to the buyer.
<> The issuing bank verifies that sufficient credit is available on the
consumer's card, that the account is active, and tries to detect potential
fraudulent use of the card.

15. How Online E-commerce Works
<> Once the transaction is authorized, the issuing bank sends the merchant's
processor the price of the item.
<> Your merchant credit card processor sends the money to your bank.
<> There is a fee, however, taken for this service. It is often called a "discount
fee," and typically around 2.9%. By negotiating carefully, you may be able to
save a lot of money by getting the lowest rate possible. These savings can
add up to substantial amounts over time.

16. Hosted vs Integrated
Payment Gateways
https://www.kasareviews.com/best-woocommerce-payment-gateways-comparison/
Hosted Payment Gateway - Redirects the
customer to the payment processor
ex. PayPal Standard
Integrated Payment Gateway - processor
connects to your website with the gateway
provided API (Application Programming
Interface) ex. PayPal Pro

17. A survey performed by YouGov, a UK-based
international Internet market research firm,
found that 50% of those who regularly shop
online would cancel their purchase if their
preferred method of payment were not available
for use.
http://www.retailtechnologyreview.com/articles/2009/05/06/476-survey-finds-that-merchants-are-losing
- consumers need to feel completely comfortable and secure.
- Competition is stiff in the online space
- shoppers will take their purchase elsewhere, leaving merchants
to potentially miss out on millions of dollars in business.

18. How does this gateway enhance
my checkout user experience
(UX)?
http://www.huffingtonpost.com/allen-burt/your-ultimate-payment-gat_b_9329154.html
- eliminate steps in checkout to make it easy (ex. PayPal express
of Amazon payments
ROI - increasing your customer retention rates by just 5% can
increases profits up to 95%! (Bain & Co)

19. Does this gateway integrate
with my current platform?
http://www.huffingtonpost.com/allen-burt/your-ultimate-payment-gat_b_9329154.html
- if no plugin or application, custom development
will be needed that will need to be tested
across all devices.

20. How does this gateway promise
to grow with my business?
http://www.huffingtonpost.com/allen-burt/your-ultimate-payment-gat_b_9329154.html
- most social media platforms are being monetized.
ex. Twitter with Stripe

21. Payments - PayPal, Apple Pay, Android Pay, Venmo, Coinbase (bitcoin, ethereum, and
litecoin) and all traditional credit and debit card payments.
No contract, take all your customer data for free
Processing Rates: 2.9% + $0.30 transaction fee and a $15 chargeback fee.
Plugins: WP Braintree - https://wordpress.org/plugins/wp-braintree/
Braintree For WooCommerce - https://wordpress.org/plugins/woo-payment-
gateway/
WooCommerce Braintree Payment Gateway - https://wordpress.org/plugins/
woocommerce-braintree-payment-gateway/
coinbase: BitCoin, ethereum, and litecoin - https://www.coinbase.com

22. Payments - All traditional credit and debit card payments, AliPay, BitCoin.
No contract,Terms of Service & Privacy Policy
Processing Rates: 2.9% + $0.30 transaction fee and a $15 chargeback fee.
Plugins: Stripe Payments for WordPress – WP Simple Pay - https://wordpress.org/
plugins/stripe/
Stripe Payments - https://wordpress.org/plugins/stripe-payments/
WooCommerce Stripe Payment Gateway - https://wordpress.org/plugins/
woocommerce-gateway-stripe/

23. Payments - All traditional credit and debit card payments.
Month-to-month option; Reseller contract; QuickBooks sync.
Processing Rates: 2.9% + $0.30 transaction fee, $49 setup fee, $25 monthly gateway
fee $25 chargeback fee.
Plugins: Authorize.net Payment Gateway For WooCommerce - https://
wordpress.org/plugins/authorizenet-payment-gateway-for-woocommerce/
Authorize.Net Payment Gateway WooCommerce Addon - https://wordpress.org/
plugins/authorizenet-woocommerce-addon/

24. Payments - All traditional credit and debit card payments, PayPal & PayPal credit.
No Contract; PayPal User Agreement
Processing Rates: 2.9% + $0.30 transaction fee, 3.9% + fixed fee per international
transaction.
Plugins: WordPress PayPal - https://wordpress.org/plugins/wp-paypal/
WP Easy Paypal Payment Accept - https://wordpress.org/plugins/wordpress-easy-
paypal-payment-or-donation-accept-plugin/
WordPress Simple Paypal Shopping Cart - https://wordpress.org/plugins/
wordpress-simple-paypal-shopping-cart/

25. Payments - Any traditional credit card that is saved on Amazon. Customer has the
secure feeling if they regularly buy from Amazon (trust).
No contract, cancel anytime
Processing Rates: 2.9% + $0.30 transaction fee and a $20 chargeback fee.
Plugins: Amazon Payment Gateway for WooCommerce - https://wordpress.org/
plugins/payments-gateway-amazon-woocommerce/

26. Payments - Any traditional credit, debit, corporate, prepaid and rewards card. Apple
Pay,Android Pay, BitCoin
No contract, cancel anytime
Processing Rates: 2.9% + $0.30 transaction fee and a $20 chargeback fee.
Virtual Terminal: 3.5% + $0.15 USD per transaction.
Plugins: Square for WooCommerce - https://woocommerce.com/products/
square/
WooCommerce Square is currently available in the United States, Canada,Australia,
Japan and the United Kingdom

28. Alternative
Primary

29. End of Business setup
Part 2:Woocommerce install setup at
http://woocommerce.walkertecharts.com

30. WooCommerce Setup Wizard - Start

31. WooCommerce Setup Wizard - Page Setup

32. WooCommerce Setup Wizard - Store Location Setup

33. WooCommerce Setup Wizard - Shipping

34. WooCommerce Setup Wizard - Payments

35. WooCommerce Setup Wizard - Ready screen diagnostics

36. WooCommerce Setup Wizard - Ready screen 2

37. WooCommerce Dashboard

38. End of Woocommerce Install
Bonus: Crypto Currency Mining Rig

39. Motherboard - 3 PCI Express slots - 3 x Radeon HD 7950 with a hash rate of 20
MH/s each - or a total hashing power of 60 MH/s.
https://www.cryptocompare.com/mining/guides/how-to-build-an-ethereum-mining-rig/

40. Graphics Card - 3 PCI Express slots - 3 x Radeon HD 7950 with a hash rate of 20
MH/s each - or a total hashing power of 60 MH/s. your milage will vary on the type of
card that you choose.
https://www.cryptocompare.com/mining/guides/how-to-build-an-ethereum-mining-rig/

41. Hard Drive - OS and mining software.
Small size if Pool Mining (120G); Larger size if Solo Mining (240+).
https://www.cryptocompare.com/mining/guides/how-to-build-an-ethereum-mining-rig/

42. RAM - run OS, mining software and quick calculations.
4G+ is the standard.
https://www.cryptocompare.com/mining/guides/how-to-build-an-ethereum-mining-rig/

43. PSU or Power Supply Unit - Seasonic 1200 Watt - Good for running 6 GPUs
https://www.cryptocompare.com/mining/guides/how-to-build-an-ethereum-mining-rig/

44. Case - Purchase or build your own case. Run the rig open air if you know what you
are doing.
https://www.cryptocompare.com/mining/guides/how-to-build-an-ethereum-mining-rig/

45. Once you have installed the operating system there are two ways you can mine:
• Solo Mining - Solo mining means its you against the rest. If your hash is correct you win the block
reward. But with a rig of 60 MH/s and a network hashing power of 1.2 GH you aren't going to get
ether very often.The other issue is you have to download the blockchain for yourself.
• Pool Mining - This is where you team up with other miners to reduce the volatility of your returns.
This means whether you get 5 ether every 5 days or 1 ether every day.The advantage of this is you
get a continuous stream of ether and you don't have to download the entire blockchain.

47. Contact Info: Peter Walker
http://WalkerTechArts.com
WalkerTechArts
PeterMWalker
PeterWalkerTexas
peter.walker@walkertecharts.com

48. Contact Info: Peter Walker
http://WalkerTechArts.com
WalkerTechArts
PeterMWalker
PeterWalkerTexas
peter.walker@walkertecharts.com
Part 2:Woocommerce install setup at
http://woocommerce.walkertecharts.com