PLANNING
    BY
  George
 Fernberg
Turn up
Music magazine
  planning
Organisation of
     Drafting for          Organisation of
                                                  props, costume         Storyboard, style
masthead, layout, mod    location, complete
                                               etc, written analysis    drawings and shot     Timeline created and out
 e of address, colour   Reece sheet, images
                                               of why I have chosen     types to be used in      into place. All placed   Photo shoot at chosen
       scheme.             of location etc                                                      into most appropriate
                                              each of them and why       photo shoot and                                         location
   Organisation of          Mock ups of                                                         order on power point
                                                  they would suit      meaning conveyed.
 models- contact and    Cover, Content and
                                               appropriately for my    Flat plan completed.
 organise date time     Double page spread
                                                     magazine




                         Organisation
C       Title          Title                                         a      titl                                    im
                                                                  a          a                                        article
                                                             o                                                                    r                      ima                     ag
                                                                  r     i    r      Main
                                                             n                                                                    t                       ge                      e         Drake
                       Front                                      t    m     t     Image            Foot locker                         Main
                                 JD advert                   t                                                                    i                                                         single
                       cover                                      i    a     i                        Advert                           image
                                                             e                    ph         ph                        Main       c                                           artic         advert
                        1          2                    3    n    c 4 g      c      5                  6               7
                                                                                                                      Image       l     8               9arti            10 le              11
                                                                                  ot         ot
                                                             t    l    e     l                                                                           cle
                                                                                   o          o                                   e
                                                                  e          e

    Title               Title                 DPS
                                                                                                       Title                          a   imag
ima         a          image                                                                                                          r     e
 ge         r                           Main image                                im          ar                                                        image
                       article                                     Supreme                                                            t
            ti                                                                    ag          tic                        Main
artic                q                                              Advert                                                            i                                  image              article
            c                                                                      e          le                        Image
 le                  u 13 ima    P                                                                    article                         c   imag
  12                                                                                                                                                             ar
ima          l
                     ot    ge    i 14                15
                                               article              16                  17             18                    19       l 20 e         21
                                                                                                                                                   ima                   22                 23
            e                                                                                                                                                    tic
 ge                              c                                                                                                    e             ge
                     e                                                                                                                                           le

                                                                                                                                                   q
                                                                                              A                                                    u            quo                              Title
                                                                                              R                                                    ot            te
 50 Cent               article   Soulja Boy         The Game                                  T                                                    e
 Advert                            Poster             Poster         Main Image               I                Tyga Poster              article                                           arti           arti
                                                                                              C                                                                                           cle            cle
  24                    25         26                   27          28             29         L      30                      31         32              image
                                                                                                                                                        33               34                 35
                       image                                                                  E


Title                   Title
            r                    r
                     r                                                                                                                  image                          article        i
            e                    e                                                                                      article
                     e                               Adidas                                                                                                                           m
            v                    v    imag                                          Main               Main                                                                                  Nike
imag                 v                               Advert                                                                                                                           a
            i                    i      e                                          Image              Image                                                                                 advert
  e                  i 37                                                                                                                                                             g
  36        e                    e 38                   39          40             41                  42                    43         44              45               46
                                                                                                                                                                        quote               47
                     e                                              Artist                                                              article                                       e
            w                    w
                     w                                              advert


   Title                                                          M
                 a                               Main         i   ai                                   i                                 Nke
                 r                Twitter       Image         m   n                                    m
                                                                      arti                   Revi                     arti            basketball    Jordans
                 t                Advert                      a    I                                   a                                                               Back Cover
                      Review                                          cle                    ew                       cle              Advert        advert
image
 48              i      49         50               51        g   m52                   53           54g                     55         56              57                58
                 c                              articl
                                                              e   ag                                   e
                 l                                  e
                                                                   e
                 e
Title Font 1
Font used on front cover
I used this font because I
personally think that it
reflects my genre and speaks
out to my target audience. It
stands out clearly and also
appears to be a worn font.
This could be reflected to my
target audience and the areas
and neighbourhoods they live
in, those neighbourhoods
being run down and
neglected ones.
Mast Head
Front cover mock up
Name of Magazine – my chosen
name of my magazine is ‘Turn up’ I
have chosen this title because I think it
fits my genre well. For example rap
and hip hop fans and artists
themselves like to play music loud and
the title ‘Turn up’ implies that the
                                             Other
magazine is loud and lively                 Feature   Main Image
                                                                     Main
Genre – Rap/Hip Hop                                                Features

Colour scheme - The colour
scheme will vary but mainly be
black, red, grey and white, each of
these colours represent various tones
and emotions and feelings and suit the
genre well                                   Plus

Target Audience - 16-34
Contents page mock up
Layout of contents page –
The layout of the contents page will be
simple but eye grabbing and will stand
out well. On the left hand side of the                    Each features
page the main model will be the main                     written out with
focus, grabbing the readers attention        Main
and on the right side will be the                        page numbers.
                                           image of
features and page numbers. Each of                       Features will be
                                          the star in
these will be written boldly and stand                  written clearly and
out to the reader, making the page           the
                                                           boldly, easily
they are looking for more accessible      magazine
and generally easier to read and                        accessible for the
understand.                                                   reader
DPS mock up
Layout of DPS - the layout of my
double page spread will consist of a
large image of the artist. This will be                    Image of artist
placed in the top half of the page and
on the lower half the article will
feature and possibly some smaller
images of the artist. I think this is more
exciting for the reader. I think it makes
the magazine look more presentable
and look better. The reader will more
likely read the double page spread if it
is presented in this layout.
                                                               Article




                                             Image/quote                 Image   Im
MODELS, COS
TUMES, PROPS
Models
•   When thinking for models I needed a character that would suit the genre of my magazine and
    would look realistic to the target audience. I had a few people that I knew would suit the
    magazine and chose them to model for me. I contacted them via mobile phone. I texted
    them what I wanted them to do and explained why. They agreed to it. I then explained that I
    had the majority of the props and costume that they needed to use and wear. I used different
    locations for the models so had to tell each of them the time and location of the shoot and
    make sure I had enough time to complete other aspects of my planning stage. I eventually
    sorted it all out and commenced to taking the photos. I made sure each shoot had enough
    pictures that were of good quality so I could chose form a variety of photos.
Model contact list
Harry Fernberg :
Born – 31st August
From – Stoke Poges
School – Claires Court



Josh Davis :
Born –
From – Maidenhead
College – Henley College
Props & Costume
When organising the costumes and
props I looked into what rappers wore.
I did this by looking online and in
magazines.
BMX – I have chosen a BMX because
these bikes look good and are used by
the target audience of my magazine.
Air Max 90 – these shoes are also an
item of clothing worn by my target
audience
Adidas windbreaker – again like my
previous items, this is the sort of
clothing my target audience would
wear.
Props & Costume
Beats by Dre – These are high
tech and extremely
fashionable headphones and
are known all over the world
Adidas sweater/hoody – this
item of clothing is again
fashionable and is worn by my
target audience
 OBEY snapback- an accessory
used by many of my target
audience and by rappers that
fit into my magazine.
Choice of clothing/props
Adidas windbreaker – the reason I
have chosen this item of clothing is
because it can relate to the target
audience, they can see that the model
is like them and therefore can relate to
him/her.
Air Max 90 – again this item of clothing
is worn by my target
audience, creating a sense of relation
to the model. This is also a
stereotypical type of shoe worn by my
target audience
BMX – BMX’s are used mainly by my
target audience, the bike itself Is
stylish and looks good when riding, its
steering system is unique this is
because the bike is meant to be a
stunt bike.
Choice of clothing/props
OBEY snapback – the reason why I
have chosen this item of clothing is
because I think that it suits and is a
stereotypical piece of clothing for my
target audience. I have seen rappers
such as Soulja Boy and Wiz Khalifa
wearing this brand of hat and would
therefore sell the magazine.
Beats by Dre – the reason as to why I
have chosen these headphones is
because they are very fashionable and
extremely popular with not only my
target audience but by a lot of people.
This will make the magazine look
fashionable
Adidas Sweater/hoody – I have chosen
this item of clothing because it looks
good and is worn by my target
audience and therefore they can relate
to the model and the magazine.
Photo shoot story board of camera
                shots




Mid shot     Long Shot           Over the Shoulder




High angle   Establishing shot
LOCATION
Extra appliances used
Fortunately I had a scaffolding
unit place in my garden. I
checked numerous times for
any safety hazards and I
eventually established that
the unit was safe and secure
for me to use. I used unit to
capture a high angle shot .

George media planning

  • 1.
    PLANNING BY George Fernberg
  • 2.
  • 3.
    Organisation of Drafting for Organisation of props, costume Storyboard, style masthead, layout, mod location, complete etc, written analysis drawings and shot Timeline created and out e of address, colour Reece sheet, images of why I have chosen types to be used in into place. All placed Photo shoot at chosen scheme. of location etc into most appropriate each of them and why photo shoot and location Organisation of Mock ups of order on power point they would suit meaning conveyed. models- contact and Cover, Content and appropriately for my Flat plan completed. organise date time Double page spread magazine Organisation
  • 4.
    C Title Title a titl im a a article o r ima ag r i r Main n t ge e Drake Front t m t Image Foot locker Main JD advert t i single cover i a i Advert image e ph ph Main c artic advert 1 2 3 n c 4 g c 5 6 7 Image l 8 9arti 10 le 11 ot ot t l e l cle o o e e e Title Title DPS Title a imag ima a image r e ge r Main image im ar image article Supreme t ti ag tic Main artic q Advert i image article c e le Image le u 13 ima P article c imag 12 ar ima l ot ge i 14 15 article 16 17 18 19 l 20 e 21 ima 22 23 e tic ge c e ge e le q A u quo Title R ot te 50 Cent article Soulja Boy The Game T e Advert Poster Poster Main Image I Tyga Poster article arti arti C cle cle 24 25 26 27 28 29 L 30 31 32 image 33 34 35 image E Title Title r r r image article i e e article e Adidas m v v imag Main Main Nike imag v Advert a i i e Image Image advert e i 37 g 36 e e 38 39 40 41 42 43 44 45 46 quote 47 e Artist article e w w w advert Title M a Main i ai i Nke r Twitter Image m n m arti Revi arti basketball Jordans t Advert a I a Back Cover Review cle ew cle Advert advert image 48 i 49 50 51 g m52 53 54g 55 56 57 58 c articl e ag e l e e e
  • 5.
  • 6.
    Font used onfront cover I used this font because I personally think that it reflects my genre and speaks out to my target audience. It stands out clearly and also appears to be a worn font. This could be reflected to my target audience and the areas and neighbourhoods they live in, those neighbourhoods being run down and neglected ones.
  • 7.
    Mast Head Front covermock up Name of Magazine – my chosen name of my magazine is ‘Turn up’ I have chosen this title because I think it fits my genre well. For example rap and hip hop fans and artists themselves like to play music loud and the title ‘Turn up’ implies that the Other magazine is loud and lively Feature Main Image Main Genre – Rap/Hip Hop Features Colour scheme - The colour scheme will vary but mainly be black, red, grey and white, each of these colours represent various tones and emotions and feelings and suit the genre well Plus Target Audience - 16-34
  • 8.
    Contents page mockup Layout of contents page – The layout of the contents page will be simple but eye grabbing and will stand out well. On the left hand side of the Each features page the main model will be the main written out with focus, grabbing the readers attention Main and on the right side will be the page numbers. image of features and page numbers. Each of Features will be the star in these will be written boldly and stand written clearly and out to the reader, making the page the boldly, easily they are looking for more accessible magazine and generally easier to read and accessible for the understand. reader
  • 9.
    DPS mock up Layoutof DPS - the layout of my double page spread will consist of a large image of the artist. This will be Image of artist placed in the top half of the page and on the lower half the article will feature and possibly some smaller images of the artist. I think this is more exciting for the reader. I think it makes the magazine look more presentable and look better. The reader will more likely read the double page spread if it is presented in this layout. Article Image/quote Image Im
  • 10.
  • 11.
    Models • When thinking for models I needed a character that would suit the genre of my magazine and would look realistic to the target audience. I had a few people that I knew would suit the magazine and chose them to model for me. I contacted them via mobile phone. I texted them what I wanted them to do and explained why. They agreed to it. I then explained that I had the majority of the props and costume that they needed to use and wear. I used different locations for the models so had to tell each of them the time and location of the shoot and make sure I had enough time to complete other aspects of my planning stage. I eventually sorted it all out and commenced to taking the photos. I made sure each shoot had enough pictures that were of good quality so I could chose form a variety of photos.
  • 12.
    Model contact list HarryFernberg : Born – 31st August From – Stoke Poges School – Claires Court Josh Davis : Born – From – Maidenhead College – Henley College
  • 13.
    Props & Costume Whenorganising the costumes and props I looked into what rappers wore. I did this by looking online and in magazines. BMX – I have chosen a BMX because these bikes look good and are used by the target audience of my magazine. Air Max 90 – these shoes are also an item of clothing worn by my target audience Adidas windbreaker – again like my previous items, this is the sort of clothing my target audience would wear.
  • 14.
    Props & Costume Beatsby Dre – These are high tech and extremely fashionable headphones and are known all over the world Adidas sweater/hoody – this item of clothing is again fashionable and is worn by my target audience OBEY snapback- an accessory used by many of my target audience and by rappers that fit into my magazine.
  • 15.
    Choice of clothing/props Adidaswindbreaker – the reason I have chosen this item of clothing is because it can relate to the target audience, they can see that the model is like them and therefore can relate to him/her. Air Max 90 – again this item of clothing is worn by my target audience, creating a sense of relation to the model. This is also a stereotypical type of shoe worn by my target audience BMX – BMX’s are used mainly by my target audience, the bike itself Is stylish and looks good when riding, its steering system is unique this is because the bike is meant to be a stunt bike.
  • 16.
    Choice of clothing/props OBEYsnapback – the reason why I have chosen this item of clothing is because I think that it suits and is a stereotypical piece of clothing for my target audience. I have seen rappers such as Soulja Boy and Wiz Khalifa wearing this brand of hat and would therefore sell the magazine. Beats by Dre – the reason as to why I have chosen these headphones is because they are very fashionable and extremely popular with not only my target audience but by a lot of people. This will make the magazine look fashionable Adidas Sweater/hoody – I have chosen this item of clothing because it looks good and is worn by my target audience and therefore they can relate to the model and the magazine.
  • 17.
    Photo shoot storyboard of camera shots Mid shot Long Shot Over the Shoulder High angle Establishing shot
  • 18.
  • 19.
    Extra appliances used FortunatelyI had a scaffolding unit place in my garden. I checked numerous times for any safety hazards and I eventually established that the unit was safe and secure for me to use. I used unit to capture a high angle shot .