The document outlines the agenda for the FY2024 kickoff meeting, including program overviews and updates from various teams within the organization. It highlights a $7 million county appropriation for FY24, detailing geographic representation and disciplines of grant recipients, along with current challenges and innovative responses to issues such as COVID-19 and community engagement. Additionally, it lists upcoming grant opportunities and discusses initiatives to enhance marketing and professional development.

1. October 10, 2023
FY2024
KICKOFF

2. Executive
Team
Deputy Director
JOE FRANDONI
CEO
SUZAN JENKINS
Office Assistant
BRENT GOSSET

3. Grants Team
Grants Coordinator
KRYSTLE SEIT
Grants Manager
KAREN JUDSON
Grants Director
TAKENYA LAVISCOUNT

4. Marketing +
Constituent
Services
Team
Constituent Services +
Engagement Assistant Manager
SIERRA SMITH
Marketing + Communications
Manager
BRITTNEY DUBOSE

5. Public Art
Team
Public Art Manager
Flannery Winchester
Public Art Intern
Norma Jasso

6. Today's
Agenda
11:00 a.m. – AHCMC Program Overview and Updates
- Grants
- Constituent Services
- Public Art
11:30 a.m. – Keynote: Carmen Mitzi Sinnott
11:50 a.m. – Panel Discussion | Leadership Experiences,
Successes + Challenges from New County Leaders
- Tamara Williams, ED at Washington Revels
- Brittany Lester, ED At Trolley Museum
- Kelly Chauncey, AD at BlackRock
12:30 p.m. – Networking + Lunch

7. County Appropriation $7 million for FY24
$3,372,700
$3,792,700
$4,442,700
$4,473,615
$5,306,943
$5,506,943 $5,356,943
$5,623,159
$8,873,159
$5,707,506
$9,497,106
$7,057,029
$3,000,000
$4,000,000
$5,000,000
$6,000,000
$7,000,000
$8,000,000
$9,000,000
$10,000,000
2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024
$6,747,406

8. Grants

9. FY24
Organizations:
Geographic
Representation
Bethesda
12%
Boyds 1%
Chevy Chase 1%
Colesville 1%
Damascus 1%
Derwood 1%
Gaithersburg
6%
Germantown
4%
Glen Echo
8%
Kensington 1%
North Bethesda
7%
North Potomac
2%
Olney
3%
Poolesville
2%
Potomac
4%
Rockville
21%
Sandy Spring
1%
Silver Spring
19%
Takoma Park
5%
Wheaton
2%

10. FY24
Organizations:
Disciplines
Dance
14%
Folk & Traditional Arts
5%
History and/or Social
Sciences 5%
Language, Linguistics,
and/or Literary Analysis
1%
Media
1%
Music
26%
Opera
1%
Presenting and/or
Multidisciplinary
15%
Theatre
23%
Visual Arts
7%
Writing
2%

11. Current Challenges
COVID-19
Audience attendance
below pre-pandemic levels
Inflation

12. Innovative Responses
Community Curation
Increased community partnerships
Heightened attention to strategic
planning, including emergency planning
Continuing virtual and hybrid
programming

13. Current Challenges
Hiring
Professional Development
Donor Fatigue

14. Innovative Responses
Organizational right-sizing
Commitment to DEIA goals
Sensitivity to mental & physical
health
Greater attention to pay equity

15. FALL GRANT
OPPORTUNITIES
 Wheaton Cultural Project Grants
(WCPG)
 Artists & Scholars Project
Grants (ASPG)
 Arts Residencies in Schools
Grants (ARSG)

16. UPCOMING
GRANT
OPPORTUNITIES
 Advancement Grants (AG)
 General Operating Support I
Grants (GOS I)
 Programming & Capacity
Building Grants (PCBPG)
 General Operating Support II
Grants (GOS II)

17. Webinar Attendance
91
152
177
202
0
20
40
60
80
100
120
140
160
180
200
220
FY21 FY22 FY23 FY24
Number
of
Attendees

18. Constituent
Services

19. COMING MID OCT. THANK YOU!

20. E N G A G E
A U D I E N C E S
CultureSpotMC.com
Culture Spotlight
Digital Advertising
K-12 Guide to Student
Arts Activities
County-wide Marketing
A C Q U I R E N E W
S K I L L S
Professional Development
• In-person Workshops
• Virtual Webinars
• Day-long Seminars
Marketing Committee
Networking Opportunities
I N C R E A S E
E F F I C I E N C Y
Cooperative Advertising
• Print
• Email
• Digital Remnant
Calendar Partners
Ticket Giveaways

22. • Cultural events calendar, news + videos
• 20,000 page views per month!
• Individual Artist + Scholars Profiles
• Job Bank / Classifieds Section
• Public Art Directory
• K-12 Guide to Student Arts Activities – NEW!
• Education Module - Coming Soon!
CREATIVE VOICES +
CULTURAL HAPPENINGS
CultureSpotMC.com

23. Bethesda Magazine
 Print Magazine
 Remnant Digital
Washington Post – It’s Back!
 Local Living
 Weekend + Summer Camp
CultureSpotMC
 Sponsored Content (Story)
 Special Feature E-blast
 Digital Web Ads
 Email Leaderboard Ads
 Pinned Social Media
COOPERATIVE ADS

24. SPOTLIGHT YOUR ORGANIZATION
With Custom Social Media Videos
Behind The Scenes
Content Sharing
Sierra On The Streets
Interviews/Tours
#AtTheSpot In-Person
Event Feature

25. Classifieds -> Jobs + Opps

26. Public Art

27. THE PUBLIC ARTS TRUST
Montgomery County's central program for
managing and commissioning all public art on
County-owned property
Public Arts Trust Steering Committee oversees the selection
of county's public art projects chaired by AHCMC Board
Member, Eleanor Choi
Today, the Trust continues to commission site-specific works
and supports other public art projects throughout
Montgomery County as budget allows
Public art program restored by law in 1995, Public Arts Trust
established

28. 2023
PUBLIC ART
GUIDELINES
UPDATE

29. Donde viven los Sueños / Where Dreams Live
Mural by Osbel Susman-Peña
Brookside Gardens

30. Second Wednesdays
Jazz at the Kramer

31. Impressions:
Sookkyung Park & Caroline MacKinnon
On view through October 21
Betty Mae Kramer Gallery

32. Impressions:
Workshop with Caroline MacKinnon
Saturday, October 21, 12pm-2pm

34. Thank you!

35. Question
+
Answer