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Fucking with algorithms
This document discusses algorithms and why some people deliberately try to manipulate or "game" them. It provides several examples of how algorithms have been gamed, such as Google bombing where people manipulate search results. The document also discusses how algorithms are now ubiquitous and can influence people in subtle ways, functioning as a form of "social control." Some reasons proposed for why people game algorithms are that it's fun, the algorithms are flawed, or to gain some advantage from manipulating the system.
Fucking with algorithms
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- 2. 2 ALGORITHM ? THIS IS THEEXPECTED DEFINITION
- 3. 3 WHAT IS ANALGORITHM?
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- 6. 6 IT IS AMORE OBJECTIVE WAY OF SOLVING A PROBLEM IT BRINGS RIGOR TO HUMAN DECISION MAKING
- 7. 7 S O WH Y D O S O M E O F U S D E L I B E R A T E L Y F U C K W I T H G R E A T P R O B L E M S O L V I N G T O O L S ? S O W H A T ?
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- 9. 9 1975 FIRST TIME THETERM WAS USED
- 10. 10 A brief chronology Toan algorithm in a Babylonian text. 1600 B.C. 1975 ∞ FIRST REFERENCE FIRST REFERENCE FIRST USE To the phenomenon of gaming the system. Bending the rules is old as time.
- 11. 11 Why Do WeFuck With Algorithms? BECAUSE IT’S FUN A BECAUSE THEY SUCK B BECAUSE WE GAIN C
- 12. 12 GOOGLE BOMBING 1999 FIRST INSTANCEOF A GOOGLE BOMBING 2007 GOOGLE TWEAKS ITS ALGORITHM 2005 GOOGLE BOMB IS ADDED TO THE DICTIONARY
- 13. 13 GOOGLE BOMBING A FEW EXAMPLES MORE EVILTHAN SATAN HIMSELF
- 14. 14 STILL GOING STRONG A FEW LIVE EXAMPLES WHATCAR DOES JESUS DRIVE?
- 15. 15 IS IT A GAME? GAMINGVS WORKING THE SYSTEM
- 16. 16 BLACK BOXES BECAUSE CODE CANDISCRIMINATE BIASED
- 17. 17 Algorithms are nowso widespread, and so subtle, that they sometimes function as a form of “social control.”
- 18. 18 TINDER Hacks - Cammi Pham GAMINGSWIPES AND DATES
- 19. 19 Tinder uses avariation of ELO scoring SAY ELO ON TINDER!
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- 21. 21 Facebook’s algorithm isoptimized for Facebook, and thus for advertisers — not you. “corrupt personalization,” the idea that personalization pretends to serve you, when it’s actually serving a motive at your expense.
- 22. 22 TARGETING AN ARMY OFONE FACEBOOK AD PRANKS
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- 24. 24 Some of mybest algorithm guerilla MUSICAL TERRORISM YOUTUBE RECRUITER TORTURE LINKEDIN THONG RETARGETING ONLINE ADS DATA LOVE NOTES GOOGLE ANALYTICS
- 25. 25 “To be isto be perceived.” - George Berkeley
- 26. 26 THANK YOU! WE’RE DONEHERE K.
Editor's Notes
- #15 http://www.buzzle.com/articles/hilarious-google-bombs-that-still-work.html
- #17 https://www.washingtonpost.com/news/the-intersect/wp/2015/03/23/what-you-dont-know-about-internet-algorithms-is-hurting-you-and-you-probably-dont-know-very-much/
- #18 http://business-reporter.co.uk/2013/07/09/algorithm-powerful-tool-social-control-since-sword/
- #19 http://www.cammipham.com/tinder-hack/
- #20 https://killscreen.com/articles/tinder-matchmaking-is-more-like-warcraft-than-you-might-think/
- #21 http://www.theatlantic.com/technology/archive/2014/08/tricking-facebooks-algorithm/375801/
- #22 The communications researcher Christian Sandvig has called this “corrupt personalization,” the idea that personalization pretends to serve you, when it’s actually serving some corporate motive at your expense.
- #23 http://www.adweek.com/news/technology/roommate-makes-his-friend-paranoid-creepy-facebook-ads-160320
- #24 https://www.techdirt.com/articles/20141230/07022629547/why-united-airlines-orbitz-are-suing-entrepreneur-who-helps-people-find-cheaper-flights.shtml