This document provides social media analytics and updates for the shoe brand French Sole. It summarizes their growth on various platforms like Twitter, Facebook, and Instagram over time. It also discusses key influencer followers and partnerships. Events like an in-store press event in the Hamptons and appearances on Real Housewives of New York that featured the brand are mentioned. Celebrity clients of French Sole that have over 70 million subscribers combined are listed. The document promotes upcoming opportunities for the brand like a summer TV series and movie placements.

2. SocialMediaProgress
Twitter:@FrenchSoleNYGrowthfrom 285to356followers.
KeyfollowersincludeLiz&Chanelle(109Kfollowers),JoshMcBride
(25.9Kfollowers,entertainmenthost),andKimmieSmith(stylist).
Facebook:/frenchsolefsnyNumbershavegrownfrom 1,216
to1,505Likesincludingdaily“likes”ofother’spages,comments
andsocialengaging.
Instagram:@french_soleNumbershavegrownfrom 213to
783followers.Wehavesecuredkeyblogsandinfluencersincluding,
“CurvyandCurrent(alsoprivatelabelbuyerforLord&Taylor),LizBlack
(whowroteRefinery29piece),andstylist”LRL”(LaurenRaeLevy).

3. InTheHamptons FrenchSolesIn-storePressEventInWatermill
Over1MillionFollowers
AcrossSocialMedia
SonjaMorgan
RHONYinTheHamptons

4. SonjaMorgan
wearingFrenchSoleonRealHousewivesofNewYork
OVER70MILLION
SUBSCRIBERS

5. 48,500UVM
SonjaMorgan

6. 12,000UVM,10.7kInstagram Followers

7. 4,712,731UVM 11,000UVM
WithMother’sDaycomingupit’salwysastruggletofindtheperfectgift
forthewomeninyourlife,whetheritsyourmother,grandmother,ormother-in-law.
Lookingforperfectgiftthatwillshowyourleadingladythatyouloveher.
You’reinluck!TheperfectwaytoputasmileontheirfaceistobuythemFrenchSoleShoes.
FrenchSoleisnotoriousforhavingcelebrityclients.Suchcelebritiesinclude:
TheJanesLife,BlakeLively,ClaudiSchiffer,TheDutchessofCambridge,KateMoss,etc.
FrenchSole’sFlagshipstorecnbefoundonlexingtonavenueinNewYorkCity

8. 25,000UVM
16,000Circulation

9. 25,000UVM
16,000Circulation

10. 599,971UVM
17,917Circulation
FootwearNews

11. Everysummer,theHamptonskeepgettinghotterandthissummerisnoexception.Ifyouarelookingforafun
venuewhereyoucangetpampered,unwindbythepool,andenjoygreatactivations,theneAichGHamptons
HouseinEastHamptonisyourgo-tospot.Startingthisweekend,thehousewillbehostinganumberofdifferentcuratedexperiences
includeingaYoga&BrunchserieswithWorkfromOm,aGirl’sNightOutwithHeadsMusicandBravo’sAshleeWhite,andaPool-
sidePop-uphostedbyE!Network’sDinaDeleasa“DishItGirl,”whowillbemakingdeliciousrecipeswithbarkTHINS.FrenchSole,
TanagerTanagerPrivateAestheticsandWolffBehrwillalsobehostingengaging,poolsideevents.HeatherGrabin,FounderofAichGshared
thather“teamisreallyexcitedaboutbringingthismonth-longseriesofexperiencestoeveryoneintheHamptons.”
MOGUL
7MillionUVM

12. NEW HAMPTON’S
SUMMERTVSERIES
OVER70MILLION
SUBSCRIBERS
3-6MonthAirtime
INTV
&MOVIES
Moviedebuting2017
ForeverMyGirl
USEDINOVER
10MOVIESCENES

13. DISTRIBUTEDINOVER
250LOCATIONSINNYC
10,000Circulation

14. TheDukeandDuchessofCambridgehadthemostfantastictrip
toCanadalastmonth,andtheentireworldtooknotice.Asusual,
KateMiddleton’straveloutfitshadeveryonetakingnotesonhow
tolookladylikeinanysituation(includingachildren’spartywith
PrinceGeorgeandPrincessCharloteeandsailing!)
Shewentfromsuperformal,withhertypicalcoatdressandhat
combo,tosupercasual,dressingdowninananorakandjeanscombo,tosupercasual,dressingdowninananorakandjeans
andsneakers.Butitwasherreliablepreppylooksthatyou’ll
wanttocopy,includingthisone,wheresheworethesimplest
whiteblazer,blackpantsandchic,low-heeledloafers.Theblock
heelisasecretweaponofKate’s;she’sabletowalkcomfortably
inthemandcombinestyleandcomfort.Hereare13blockheels
youcanrocktolookjustassmartlysophisticatedasHerRoyal
Highness.Highness.
6,698,000UVM
5.FrenchSoleTranceBlockHeel($185):Ifyouneedsuperpractical
andpreppyshoesliketheDuchess,tryaalowblockheelinapretty
truquoiselikethese.Youcanwearthemwitheverythingfromherexact
outfitabovetoagrayworksuit.

15. 13,000UVM70,000UVM
40,000Circulation

16. 36,693,647UVM
2,203,610Circulation

17. 8,000UVM
ShopLocalNYC
NewYorkCityboastssomeofthebestshoppingintheentireworld.Hometo
theoriginalMacy’sinHeraldSquareandtheluxuryboutiquesof5thAvenue,local
shopsoftengetlostinthemix.ThisSaturdayis“SmallBusinessSaturday,”which
isagreatopportunitytoexploreprivatelyownedstoresthatreekofcharacter.
Shoppinglocalisagreatwaytosupportyourlocaleconomyandfindunique
giftsforyourfriendsandfamily.Checkoutsomeofmyfavoritesmallbusinessesgiftsforyourfriendsandfamily.Checkoutsomeofmyfavoritesmallbusinesses
inNewYork.
3.FrenchSole,UpperEastSide
DespiteitsEuropeanname,FrenchSoleisoneofNewYork’smostfabulous
localshoestores.WiththreelocationontheUpperEastSide,FrenchSoleis
intheheartofoneofManhattan’smostcovetedshoppingdestinations.A
citygirlneedscomfortablewalkingshoes,andFrenchSole’smodernballet
flatscombinefashionandfunction.Madewithhigh-qualtiymaterialslikesoft
italiancalfskinandSpanishkidskin,there’sapairforeverystyle.
ForthebusyMomswhoareoh-so-over-heels,theonlyplacetogetherballetflatsisFrench
Sole.Withover500balletflatstochooseinavarietyofcolors,materials,andsizes,itsno
wondertheyare“TheQueenoftheflatssince1983.”We’veseentheimitatorscomeandgo,
butonlyFrenchSolemakestheirshoesinexclusivepartsofSpain,France,andItaly.The
UpperEastSidebringsincelebritiessuchasKatieCouric,BarbaraWalters,andourpersonal
favorite,socialiteOliviaPalmero.

18. 60,000Circulation

19. 253,253UVM

20. 50,000UVM
343,630UVM

21. VoguePatternsFall2016Lookbook
63,000Circulation

22. ComfiestFrenchSoleheelsandEasylayering
essentialsfortheSeason!
FindinggreatshoesisanamazingfeelingforusMoms!!!
Butdiscoveringonethatlooksgoodandfeelsevenbetter-it'salmostlike'walking
intheclouds'kindoffeel,right!From officetohometorunningerrandtoshuttlingbetween
yourkidsactivitiestocityruns,weliketoinvestinshoesthataremegacomfortable,chic&stylish!
That’swhywehavetotalkaboutthesuperstylishFrenchsoleshoesthatwetried!NomoreachyThat’swhywehavetotalkaboutthesuperstylishFrenchsoleshoesthatwetried!Nomoreachy
feetandblisters!Fabulouslystyledandblissfullycomfy!
ThisFrenchsolebeautyhasbeenthe“goto”pairofheelsforallthosebusydays!
Unlessyouhavemoneytoburn,red-eyesareagreatwaytosaveonanextradayofahotelcosts.Theyalso
giveyouafulldaytohitthepavementrunning.Iusuallycan'tstandtakingred-eyes,butIfoundmyself
takingonelastweekfrom VancouvertoNewYorkCity.
Thenormaldaytimeflightwouldtakeapproximately5.5to7.5hoursdependinguponlayovers--thisamaz-
ingred-eyetookaquick4.5hoursduetothetailwind.4.5hourswasenoughtimetoindulgeinonemovie
(Joy),ameal(thankyouCathayPacific)and1.5hoursof"rest."
WhenIarrivedatJFK,Ifoundmyselfgrabbingsomeshut-eyeastheLuxuryRidedriverweavedthroughthe
alreadythickManhattantraffic.Asmyeyesopenedslightlytotakeinthesharpmorninglight,Ithoughtto
myself--withoutupgradingtofirstclassorbusinessclass,howcanonegofrom economytoengagement
withoutbeingatotallyzombie?Here'smylisttohelptakeyoufrom theairplanetotheassemblywithno
longlayover.
Flatshoes:Goingthroughtheairportsecurity,it'salwaysahitormisswhenitcomestakingoffyourshoes.Flatshoes:Goingthroughtheairportsecurity,it'salwaysahitormisswhenitcomestakingoffyourshoes.
TrytheseFS/NYclassicTequillaflatswithascallopedtop-line,pointed-toe,rubbersoleandcushionedfoot
bed.Takingthem offmidflightisabreezeaswellasputtingthem backonwhenyouland.MadeinSpain,
thepolishedlookisprofessionalforyournextmeeting.
Co-AuthoredwithElenaMurzello,AuthorofTheLoveList
675,718UVM40,000UVM

23. There’saballetslippertotickleeveryone’sfancyinFrenchSoleNewYork’sSpring
2017Collection.
MadefromBrazilianandSpanishleather,thedesignsareinlinewiththeoriginofthe
material,showingvibrantinfluencesincolorandhandiwork.
ThebrandgoesdeepontextureaddingchunkyandcolorfulfloralembroiderytoballetThebrandgoesdeepontextureaddingchunkyandcolorfulfloralembroiderytoballet
slippersandwithtoeornamentsdecoratedwithmosaic-inspiredtreatments.Tropical
punchesofpinkandturquoisesuedemakeastatementallontheirown.
Scallpededgesaddaspringtimetouchtoflatsandpumpswithblockheelsthatflare.
Silvergrommetsarepepperedthroughoutarangeoftwo-pieceflatsandserveafunc-
tionalpurposeonstrappymetaliicsilverandgoldflats.
Seasonalfavorites,likecutouts,mesh,exaggeratedperforations,patentcaptoesand
basketweavesroundouttherestofthecollection.
1,487,126UVM
17,904UVM

24. Unlessyouhavemoneytoburn,red-eyesareagreatwaytosaveonanextradayofhotelcosts.eyalso
giveyouafulldaytohitthepavementrunning.Iusuallycan’tstandtakingred-eyes,butIfoundmyself
takingonelastweekfromVancouvertoNewYorkCity.eNormaldaytime ightwouldtakeapproxi-
mately5.5to7.5hoursdependinguponlayovers-thisamazingred-eyetookaquick4.5hoursduetotail
wind.4-5hourswasenoughtimetoindulgeinonemovie(Joy),ameal(thankyouCathayPacic)and
1.5hoursof“rest.”WhenIarrivedatJFK,Ifoundmyselfgrabbingsomeshut-eyeastheLuxuryRide
driverweavedthroughthealreadythickManhattantraffic.AsmyeyesopenedslightlytotakeinthesharpdriverweavedthroughthealreadythickManhattantraffic.Asmyeyesopenedslightlytotakeinthesharp
morninglight,Ithoughttomyself-withoutupgradingto rstorbusinessclass,howcanonegofrom
economytoengagementwithoutbeingatotalzombie?Here’smylisttohelptakeyoufromtheairplaneto
theassemblywithnolonglayover.
1.Non-Caffeinatedtea:Don’tgetmewrong-I’mallforcaffeinateddrinks.Infact,it’smochasandblack
teathataremystaple.Butforunwinding,Iprefersomethingthatismoresoothing.TeaseTeahasgreat
non-caffeinatedoptionsofMidnightMintandGoldenSlumbersuseaperfectmixofrooibos,rose,ginger,
sunower,spearmint,chocolateandcalendula.
2.FlatShoes:Goingthroughtheairportsecurity,it’salwaysahitormisswhenitcomestotakingoff
yourshoes.TrytheseFS/NYclassicTequillaFlatswithascallopedtop-line,pointed-toe,arubbersole
andcushionedfootbed.Takingthemoffmid ightisabreezeaswellasputtingthembackonwhen
youland.MadeinSpain,thepolishedlookisprofessionalforyournextmeeting.
New Yorkisahavenforshoppers,withwomen
flocking from alloverthe world to flash their
creditcardsandstockuponexclusiveproduct.
With classic departmentstores like Bergdorf
Goodman,localdesignerslikeCarolinaHerrera
andAlexanderWang,anduniqueboutiques,in-
cludingJeffreyNew York,it’seasytoseewhy.
InfluencedInfluencedbythegreatCarrieBradshaw,visitors
toNYC areunabashedlylookingforlabels(and
love).
Withthatinmind,MeganHess,theSexandthe
Citybookcoverartistandfashionillustrator,has
piecedtogetheranillustratedbook,New York:
ThroughaFashionEye.Selectingthebestin
stores,hotels,restaurants and activities,this
guide forfashion lovers features herstylish
sketchesthroughout.
TheThebookboasts200pagesofsuggestions,so
fashionistas who are shorton time may find
themselvesconfusedaboutwheretostart.But
nottoworry!Belowisanexampleofaperfect24
hoursspentinthecity,asillustrated(andsug-
gested)byHess.
9am
TimeTimetocaffeinate!OneofHess’favoritecoffee
spotsinthecityisLittleCollins,acafécreated
byAustralian expatLeon Unglik.Don’tworry,
youcanavoidtheVegemiteontoastifit’snot
quiteyourthing;Hessrecommendstheavocado
toastandBirchermuesli.
10am
WeWeknow you’reherefortheshopping,butwhy
notcheckoutsomeculture,whileyou’restillfree
ofshoppingbags?Beatthecrowdsbygoingfor
anearlyvisittotheGuggenheim Museum on
FifthAvenue,forsomecreativeinspiration.
11am
HaveHaveyourpurseattheready,becauseyou’re
hittingthestores.OnyourwaytowardsMidtown,
stopbyFivestory,aboutiquedepartmentstore
with a Hess-recommended personalshopping
service.Theyalsohaveashoegardenthatisa
must-visit.
OnceOnceyou’vehadyourfillofNarcisoRodriguez
andJasonWu,decidewhetheryou’reaheels
girlora flats girl.Forthe former,make like
CarrieandvisitJimmyChoo.Otherwise,con-
siderastopatFrenchSole,abrandbelovedby
OliviaPalermoandCindyCrawford.Awordfrom
thewise(alsoknownasHess):“Ifyoucan’tfind
thetheperfectpair,theiroutletstoreisacrossthe
street!”
12:30pm
You’veearnedabreakandsomelunch,butyou
alsowanttostayinfashiondreamland.Theso-
lution?EatatBG byBergdorfGoodman,thede-
partmentstore’sin-houserestaurant.Thereare
viewsofCentralParkandanAliceinWonder-
landtheme.Asforfood?“TheGotham Saladon
the lunch menu is a specialty,”recommends
Hess.
20,000UVM
22,976,936UVM

25. LaurenRaeLevy,
LRLGroup,Styling&FashionConsulting
2,000UVM 5,703Instagram followers

26. 9,000UVM

29. OKONLINE
85,000UVM

30. 30,000Circulation

31. 166,670Circulation

32. 357,781Circulation

33. 135,839UVM

39. on

40. 60,000UVM

42. 343,630UVM118,000UVM

43. 343,630UVM

44. www.FrenchSoleShoes.com
ForPress&BookingContactHeatherat:
Heather@AichG.com
FOLLOW US
ONSOCIALMEDIA
facebook.com/FrenchSoleFSNY
@ FrenchSoleNY
@ French_Sole