The document contains branding materials for Fracta including a logo, business cards, and stationery. It also includes information on their outsourcing approach where specialized engineers work as team members on client projects to help address complex issues requiring long-term knowledge of the codebase. The document finishes with typography style guidelines specifying fonts, font sizes, and colors to use for headings, subheadings, body text, and examples on the company website.

1. Brand Vision book

2. Logo

3. Logo

4. Business card
Luiz Teston
CTO
m: +353 (0) 87 704 0338
e: lteston@fracta.cc
w: www.fracta.cc
Software Development and Training

5. www.fracta.cc
Software Development and Training
Stationary

6. ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
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Outsourcing
Literally working together
Most companies prefer to have one of our specialized engineers working as a
team member for a while. This approach helps to mitigate issues that require a
medium to long term knowledge of the problem and the code base, especially in
big and complex projects.
Heading:
Fira Sans, semibold, 20pt.
Website color: HEX: 225378
Sub heading:
Fira Sans, regular, 14pt.
Website color: HEX: 0F8896
Body:
Avenir, light, 12pt.
Website color: HEX: 020B29
Example:
Typography

7. R: 255
G: 255
B: 255
HEX: FFFFFF
C: 0%
M: 0%
Y: 0%
K: 0%
R: 50
G: 191
B: 200
HEX: 32BFC8
C: 67%
M: 0%
Y: 24%
K: 0%
R: 169
G: 217
B: 247
HEX: A9D9F7
C: 30%
M: 3%
Y: 0%
K: 0%
R: 15
G: 136
B: 150
HEX: 0F8896
C: 84%
M: 31%
Y: 37%
K: 3%
R: 34
G: 83
B: 120
HEX: 225378
C: 92%
M: 67%
Y: 32%
K: 14%
R: 237
G: 80
B: 49
HEX: ED5031
C: 1%
M: 84%
Y: 91%
K: 0%
R: 237
G: 142
B: 0
HEX: ED8E00
C: 5%
M: 52%
Y: 100%
K: 0%
R: 2
G: 11
B: 41
HEX: 020B29
C: 91%
M: 83%
Y: 52%
K: 69%