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NOT“GREEN,”
JUSTSMART
Abusiness that began in a
four-foot by four -foot box
on the back porch of the
Knox family home in 1962 is now
the 96th largest nursery in the U.S.
Knox Nursery is a second generation
business that has more than 23 acres
of production in Winter Garden.
“None of the family went to school
for this,” Knox Nursery Vice
President Monty Knox said. “We
just learned through the school of
hard knocks.”
From its humble beginnings in
the family’s backyard to where
the company is now has been an
interesting journey. From 1962 to
1965, the nursery was a part-time
operation. In 1965, a one-acre plot
was purchased and the nursery was
relocated. The operation stayed at
that location until 1971, when the
purchase of a 10-acre tract was
completed and the family built a
new nursery.
The company’s current location was
purchased in 1996 and was developed
into a state-of-the-art automated
facility that does not use tractors or
trailers. Everything runs on one track
of benches that can be easily moved by
hand to transport the plants around
the facility.
“When we opened this operation in
February 1997, my brother Bruce was
the brains behind it,” Knox said. “He
traveled around the world. The first
thing we did was find the benching
transportation system and we built the
nursery and greenhouse around it.”
This benching system is just one
of many new technologies that
have helped Knox Nursery become
innovators in the nursery business.
They have completely automated
their business. The heating, watering
and production are all done by
computer now.
“We used to have to work every cold
night and check each greenhouse,
check the temperatures, turn the
water on and warm the greenhouse
up,” Knox stated. “Now we stay at
home and the computer calls us
when there is a cold spot.”
“Everything works off of 13
natural gas, hot water heaters.
We have seven and a half miles
of piping for the heaters,” Knox
added. “Irrigation is primarily done
with overhead boom irrigators
using a mist.”
Knox Nursery was also the first
nursery in the U.S. to completely
switch to the Ellepot system, which
is used primarily for the company’s
finished product in four-inch
size pots. The Ellepot, which was
developed in Denmark, is made of
an eco-friendly degradable cloth and
paper blend that can be filled with a
plant of one’s choosing.
“The only plastic we use is the actual
trays that the plants are grown in,”
Knox said. “With these Ellepots, there
are no more plastic pots that have to
go to landfills or get recycled. The
whole thing just goes right into the
ground and it degrades.”
Knox is very proud of the fact
that his family’s nursery was a
pioneer in the U.S. in regards to
the Ellepot system and also for
staying ahead of the curve when
it comes to new technologies in
the nursery industry.
While Knox is appreciative of being
recognized for these innovative
techniques, he does not wish for
his family’s nursery to be labeled
as “green.” Knox says these are not
“green” initiatives being used by the
company, they are just being smart.
“We don’t go spraying chemicals
uncontrollably because chemicals
are really expensive. We’re down to
milligrams per gallon,” Knox
stated. “And the last thing we
want to do is send out a plant
that is loaded with chemicals
and fertilizer.”
To learn more about
this innovative nursery
and its retail center, visit
www.knoxnursery.com. •
By Joey Mazzaferro, Communications Coordinator
14 FLORIDAGRICULTURE | April/May 2014
A nursery employee gently waters one of the many
benches filled with plants in the greenhouse.
Beautiful flowers lay on one of the transport benches
at the operation. The only power needed to move plants
via these benches is manpower.
An employee holds up a beautiful tray of hypoestes.
The tag on the tray includes a bar code which
allows Knox Nursery to keep track of the tray and
where it eventually ends up.
A tray of marigold seeds travels on a
conveyor belt on its way to being watered.
A machine drops seeds into a tray of Ellepots
at Knox Nursery.

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  • 1. NOT“GREEN,” JUSTSMART Abusiness that began in a four-foot by four -foot box on the back porch of the Knox family home in 1962 is now the 96th largest nursery in the U.S. Knox Nursery is a second generation business that has more than 23 acres of production in Winter Garden. “None of the family went to school for this,” Knox Nursery Vice President Monty Knox said. “We just learned through the school of hard knocks.” From its humble beginnings in the family’s backyard to where the company is now has been an interesting journey. From 1962 to 1965, the nursery was a part-time operation. In 1965, a one-acre plot was purchased and the nursery was relocated. The operation stayed at that location until 1971, when the purchase of a 10-acre tract was completed and the family built a new nursery. The company’s current location was purchased in 1996 and was developed into a state-of-the-art automated facility that does not use tractors or trailers. Everything runs on one track of benches that can be easily moved by hand to transport the plants around the facility. “When we opened this operation in February 1997, my brother Bruce was the brains behind it,” Knox said. “He traveled around the world. The first thing we did was find the benching transportation system and we built the nursery and greenhouse around it.” This benching system is just one of many new technologies that have helped Knox Nursery become innovators in the nursery business. They have completely automated their business. The heating, watering and production are all done by computer now. “We used to have to work every cold night and check each greenhouse, check the temperatures, turn the water on and warm the greenhouse up,” Knox stated. “Now we stay at home and the computer calls us when there is a cold spot.” “Everything works off of 13 natural gas, hot water heaters. We have seven and a half miles of piping for the heaters,” Knox added. “Irrigation is primarily done with overhead boom irrigators using a mist.” Knox Nursery was also the first nursery in the U.S. to completely switch to the Ellepot system, which is used primarily for the company’s finished product in four-inch size pots. The Ellepot, which was developed in Denmark, is made of an eco-friendly degradable cloth and paper blend that can be filled with a plant of one’s choosing. “The only plastic we use is the actual trays that the plants are grown in,” Knox said. “With these Ellepots, there are no more plastic pots that have to go to landfills or get recycled. The whole thing just goes right into the ground and it degrades.” Knox is very proud of the fact that his family’s nursery was a pioneer in the U.S. in regards to the Ellepot system and also for staying ahead of the curve when it comes to new technologies in the nursery industry. While Knox is appreciative of being recognized for these innovative techniques, he does not wish for his family’s nursery to be labeled as “green.” Knox says these are not “green” initiatives being used by the company, they are just being smart. “We don’t go spraying chemicals uncontrollably because chemicals are really expensive. We’re down to milligrams per gallon,” Knox stated. “And the last thing we want to do is send out a plant that is loaded with chemicals and fertilizer.” To learn more about this innovative nursery and its retail center, visit www.knoxnursery.com. • By Joey Mazzaferro, Communications Coordinator 14 FLORIDAGRICULTURE | April/May 2014 A nursery employee gently waters one of the many benches filled with plants in the greenhouse. Beautiful flowers lay on one of the transport benches at the operation. The only power needed to move plants via these benches is manpower. An employee holds up a beautiful tray of hypoestes. The tag on the tray includes a bar code which allows Knox Nursery to keep track of the tray and where it eventually ends up. A tray of marigold seeds travels on a conveyor belt on its way to being watered. A machine drops seeds into a tray of Ellepots at Knox Nursery.