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Experience through
“Pakkhlong Talad” analysis
The Flower Market
intro
Because of changes in consumer behavior at

Pak Khlong Talad, that has a tendency to decrease 

in flower-selling activities.

Such as changing to sell in the online market,

trends in waste reduction or, etc.

But This marker still has Unique context, 

that causes new area such as restaurants 

and cafes.
Target group
“tourist/family”
these group mostly go to this market to unique restaurant not to buy the flower
so I design to choose these ones as target group to analysis how they’ve known
“pakklong talad”
chose restaurant as a analysis point by comparative the number of user from
reviews on internet
part II tracing / asking how their experience and mapping
Every chosen locations as a destinations
how their experience during their routes ??
A How did you travel?
B What you can remember through the market?
C Did you focus on anything special?
mapping user route’s
so we can see the focus areas
those are the main route
experience analysis 1 : farm to table
the user can recognize the route as wet market route with market smell and dark light with very traffic circulation by
people motorbike and cart
and the experience in these restaurant are very separated from the surrounding context but these ones give u cozy
feeling to sit in.
experience analysis 2 :foral cafe
the user can recognize this route as a flower
zone with various of flower shape and color
parallel to chaotic road.
and the experience in this cafe is decorate by
seasonal flower ,fully on the wall and ceiling.
so this place is a reflection of the context by
using flower in the market.
experience analysis 3 :mango tree on the river
the user can recognize only the perception on
riverside and the mess back of the market zone
so this place is using the good perception on the
river especially at the sun-set time and it good
place for dinner time .
so this market is give you many experience in every
time you come here but if you look on the other side
this place is very chaotic by complicated relationship
of various people and activities
so how is your experience?

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Experience in Pakklong talad

  • 1. Experience through “Pakkhlong Talad” analysis The Flower Market
  • 2. intro Because of changes in consumer behavior at Pak Khlong Talad, that has a tendency to decrease in flower-selling activities. Such as changing to sell in the online market, trends in waste reduction or, etc. But This marker still has Unique context, that causes new area such as restaurants and cafes.
  • 3. Target group “tourist/family” these group mostly go to this market to unique restaurant not to buy the flower so I design to choose these ones as target group to analysis how they’ve known “pakklong talad”
  • 4. chose restaurant as a analysis point by comparative the number of user from reviews on internet
  • 5. part II tracing / asking how their experience and mapping Every chosen locations as a destinations how their experience during their routes ?? A How did you travel? B What you can remember through the market? C Did you focus on anything special?
  • 6. mapping user route’s so we can see the focus areas those are the main route
  • 7. experience analysis 1 : farm to table the user can recognize the route as wet market route with market smell and dark light with very traffic circulation by people motorbike and cart and the experience in these restaurant are very separated from the surrounding context but these ones give u cozy feeling to sit in.
  • 8. experience analysis 2 :foral cafe the user can recognize this route as a flower zone with various of flower shape and color parallel to chaotic road. and the experience in this cafe is decorate by seasonal flower ,fully on the wall and ceiling. so this place is a reflection of the context by using flower in the market.
  • 9. experience analysis 3 :mango tree on the river the user can recognize only the perception on riverside and the mess back of the market zone so this place is using the good perception on the river especially at the sun-set time and it good place for dinner time .
  • 10. so this market is give you many experience in every time you come here but if you look on the other side this place is very chaotic by complicated relationship of various people and activities so how is your experience?