The document discusses an article from CNN magazine about the possibility of an NBA lockout in 2011 due to expired collective bargaining agreements and projected team losses of $350 million for the season despite $4 billion in annual revenue, with player salaries and contracts being blamed by owners. It notes a lockout could effectively shut down the league, and while neither owners nor players want that, negotiations are ongoing with uncertainty around who will compromise first to avoid a lockout.
4. Content Will we never see NBA？ Revenue is less than loss？ Why？ Lockout？
5. Content On July the first, the current collective bargaining agreement will expire and many expect the owners to lock out the players, effectively shutting down the league.
6. Content Despite roughly ＄4 billon in annual revenue, the NBA is projecting teams will lose a total of ＄350 million this season. The league believes player salaries and contracts are the reason.
7. Content With little optimism for a quick resolution, both the owners and the players find themselves playing a potentially dangerous game. A player said ”Lockout-who knows？ You know, for our fans, we don’t want to go there, this is a negotiation, so, you know, we will see what happens.” That is, the big question is who will blink first.
