SlideShare a Scribd company logo
Empathize and
Define
Chamberlain Chen
Say Session
O When I find jobs, I will ask friends or seniors if
their companies have any requirement first.
O After I graduated, I almost know which company
matches my field of research.
O I will not pay too many attention on the jobs
resource website.
O I will pay attention on some large companies that
I am interested in.
Say Session
O I will look some discuss area or ask people to
know the type of the work.
O I don’t care about the future of my research-area‘s
market.
O I care about how work impact my life.
O The companies’ websites only display good side
of the companies.
Say Session
O I don’t really care the scale of the company cause
the things I will learn are different.
O For large company, I think the development of the
company is the most important.
O For small company, I think the challenge I will
face in the company is the most important.
O If I have enough money and knowledge, I will try
to start a company.
Think Session
O They might have some different demands for the
jobs.
O They will not expect they will find jobs by jobs
resource website.
O They have different expectation for different scale
of companies.
O They might spent many time to ask people which
type the jobs really are and what they will really
do.
Define
O Stakeholder:
− The people that knows which type of job they want
to do.
− The people that knows which field their jobs deal
with.
Define
O Problem:
− They need a way to find jobs more easily.
O Insight:
− Cause they can’t get enough information from jobs
resource website and the companies’ website. Also,
they might ask many people and spent many time
to find the job that match their expectation.

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Empathize and define

  • 2. Say Session O When I find jobs, I will ask friends or seniors if their companies have any requirement first. O After I graduated, I almost know which company matches my field of research. O I will not pay too many attention on the jobs resource website. O I will pay attention on some large companies that I am interested in.
  • 3. Say Session O I will look some discuss area or ask people to know the type of the work. O I don’t care about the future of my research-area‘s market. O I care about how work impact my life. O The companies’ websites only display good side of the companies.
  • 4. Say Session O I don’t really care the scale of the company cause the things I will learn are different. O For large company, I think the development of the company is the most important. O For small company, I think the challenge I will face in the company is the most important. O If I have enough money and knowledge, I will try to start a company.
  • 5. Think Session O They might have some different demands for the jobs. O They will not expect they will find jobs by jobs resource website. O They have different expectation for different scale of companies. O They might spent many time to ask people which type the jobs really are and what they will really do.
  • 6. Define O Stakeholder: − The people that knows which type of job they want to do. − The people that knows which field their jobs deal with.
  • 7. Define O Problem: − They need a way to find jobs more easily. O Insight: − Cause they can’t get enough information from jobs resource website and the companies’ website. Also, they might ask many people and spent many time to find the job that match their expectation.