The Prada store in Aoyama, Tokyo designed by Herzog & de Meuron features curved glass planes that seem to move as one walks around them, creating awareness of both merchandise and the city outside. The grid structure brings a human scale to the architecture like display windows would.

1. PRADA store in Aoyama, Tokyo By Herzog & de Meuron

5. Jacques Herzog describes these glass planes as “an interactive optical device. Since the glass is curved, it seems to move as you walk around it. This creates awareness of both the merchandise and the city. The grid brings a human scale to the architecture, like display windows.”