Enigma Club Dj's Proposal Letter Ms. Jill Rapp OVR - PA
Edward Sharpe LaBrea Activation
1. Engagements
Open March through April, The Collective was a nightly celebration of
Los Angeles’of artists of all mediums. Nestled into the streetscape of the
La Brea corridor, The Collective provided fans an opportunity to explore the
artistic inspirations behind the band’s forthcoming album, PersonA.
Curated by Edward Sharpe and the Magentic Zeros & executed by their team,
The Collective was anchored by marquee events;
• Video premiere of the“No Love Like Yours” (Directed by Olivia Wilde)
• Live musical performances from members of the band
• An onsite VR activation in partnership with Samsung showcased a live
performance from SXSW (Directed by Taylor Steele)
An 8-week run, The Collective, played host to everything from Comedy,
Modern Dance, Musical Performances, Films , Fine Art, Sculpture, Sound Bathing
& More...
Opportunity
Organically promote Edward Sharpe And The Magnetic Zeros’new album Person A.
Engaging Los Angeles’artist community through collaboration & open participation.
The CollectiveAn Experential gathering Celebrating the release of PERSONA
Key Insights
EDWARD SHARPE AND THE MAGNETIC ZEROS
12,000,000Album Streams
3,100+Attendees YouTube Views
1,100,000+ 500,000+social Impressions
35+Radio Adds