This document discusses the Oasis Project, which aims to transform the world through play. It organized events in 6 cities and 12 communities in Brazil, mobilizing over 3,600 volunteers and 30 university teams to build 43 structures like playgrounds, sports courts, and community gardens over 5 days. The project has since expanded internationally, organizing over 90 events in countries across continents in its first year to empower communities through collaborative projects.
Everywhere we go – regardless of the industry with which we’re working or the market position of the company we’re helping – we’re asked about how to win more sales. Or, just as often, we’re asked how to stop losing sales to competitors who undercut price.
This is true for manufacturing companies competing in the global market against rock-bottom-cost Chinese suppliers. It’s true of service providers who find themselves defending their pricing against a competitor who has commoditized a particular product or service and made it difficult to differentiate.
In cases like this, where the major issue becomes price, the best strategy to compete is to learn to sell on value.
Everywhere we go – regardless of the industry with which we’re working or the market position of the company we’re helping – we’re asked about how to win more sales. Or, just as often, we’re asked how to stop losing sales to competitors who undercut price.
This is true for manufacturing companies competing in the global market against rock-bottom-cost Chinese suppliers. It’s true of service providers who find themselves defending their pricing against a competitor who has commoditized a particular product or service and made it difficult to differentiate.
In cases like this, where the major issue becomes price, the best strategy to compete is to learn to sell on value.
45. 2 Dinamarca
4 Suécia
2 Holanda 1 China
1 México 3 Índia
80 Brasil 1 Quênia
2 Peru
1 Zimbabwe
1 Paraguai
mais de 90 Oasis em 1 ano
Saturday, November 6, 2010