This document outlines the marks distribution and assignment details for the course MMB3013 – Technopreneurship and eCommerce. It is divided into 4 assignments worth 100% of the total marks. Assignment 1 involves creating an eBook draft and is due October 23. Assignment 2 focuses on finalizing the eBook design and is due November 6. Assignment 3 requires setting up an online promotional website and is due November 27. The final assignment involves promoting a physical product online and is due December 11.

1. Marks Distribution, Assignment
Description & Due Dates
MMB3013 – Technopreneurship and eCommerce
Semester 1 2015/2016 (A151)

2. Marks Distribution
Course work Percentage
Details LO %
100
Assignment 1 (Individual): eBook printed draft 1 30
Assignment 2 (Individual): DVD cover design of finalize
eBook
2 20
Assignment 3 (Individual): Online promotional 3 20
Assignment 4 (Individual): Physical product online
storefront
4 30
Final exam N/A
Total 100%

3. Assignment 1 (Individual): eBook printed draft
• General information on eBook
• Specific information on eBook
• Researching for niche topic and theme for eBook using key words
• Complete eGoodies (Free reports giveaway)
• Complete actual eBook
• Mini-site Salespage
• Describe in details your 7 follow-up email

4. Assignment 2 (Individual): DVD cover design of
finalize eBook
• eBook Cover Design
• DVD Cover Design
• Final eBook – Word format
• Final eBook – PDF format
• eGoodies/Free report – Word format
• eGoodies/Free report – PDF format

5. • 1. General information
• 2. Minisite
• 3. eCover design
• 4. Documentation
• 5. Auto responder
• 6. Personal statement

6. Assignment 3 (Individual): Online promotional and
website setup
• Professional mini-site design with correct domain link
• eBook Facebook Fanpage
• Sales video
• V1 – Talking Head
• V2 – Kinetic Text
• V3 – Testimony

7. Assignment 4 (Individual): Physical product online
storefront
• FB Fanpage of a chosen product
• Instagram of a chosen product
• YouTube video promotion

8. Due date on Assignments
• Wk 7 - Assignment 1 (Fri,23/10@5pm) – eBook printed draft
• Wk 8
• Wk 9 - Assignment 2 (Fri,06/11@5pm): DVD cover design of finalize eBook
Semester Break!
• Wk 10
• Wk 11 - Assignment 3 (Fri,27/11@5pm): Online promotional
• Wk 12
• Wk 13 - Assignment 4 (11/12@5pm): Physical product online storefront