A Case Study my partner and I did for Advertising Problems 4040 and LSU. We did a IMC plan along with a new campaign for Red Bull with a $100,000,000 budget.
This document provides background information on The Home Depot's Integrated Marketing Communications Plan targeting men and women ages 25-35 with a college degree. It includes an executive summary and outlines sections on background information on The Home Depot, the target audience, a SWOT analysis, campaign objectives and strategies, creative strategy and execution, media objectives and tactics, public relations, direct marketing, sales promotion, measurement, and conclusions. The target audience is described through an example couple living in Nashville who are looking to improve their apartment without major renovations as they focus on their careers.
Red Bull is the market leader in energy drinks but faces increasing competition. The document discusses Red Bull's history and current issues like health concerns decreasing its perceived value. It performs a SWOT analysis and discusses targeting new customer segments through product variations. The marketing mix strategies cover developing new products, pricing using penetration, intensive distribution, and a promotional plan using various media, sales promotions, and personal selling.
Marketing Monster Energy Drink Presentationjderemo
How to effectively market Monster Energy drink by following their mission of using little to no mass marketing. From my Marketing Communications class at Indiana University.
De La Salle University Master of Marketing Communications students created an integrated marketing communications plan for Pampers Philippines as a requirement to complete the subject: Introduction to IMC.
Nike is a major American multinational corporation that designs, develops, manufactures, and sells footwear, apparel, equipment, accessories, and services. Its mission is to bring inspiration and innovation to every athlete in the world. It has a market capitalization of $68 billion and was founded in 1964. Some of its notable marketing campaigns include "Make It Count", "Find Your Greatness", and it endorses major athletes like LeBron James and Cristiano Ronaldo. Nike uses integrated marketing communications to achieve consistency across its brand elements and integration across different contact points with customers. It collects customer data through initiatives like Nike+ to drive its corporate strategy and marketing campaigns.
FP Agro Pvt Ltd is an Indian company that produces fruit juices and drinks using advanced technology. Its mission is to be a leading producer of fruit juices through commitments to nature, hygiene, leadership and stakeholders. Its vision is to be India's premier fruit juice company offering nutritious drinks to 30% of the market by 2016. It plans to introduce a 100% fruit punch and target kids, teens, youth and working people in major cities through print, radio and digital advertising promoting health and taste. Key competitors include other Indian fruit drink companies.
A Case Study my partner and I did for Advertising Problems 4040 and LSU. We did a IMC plan along with a new campaign for Red Bull with a $100,000,000 budget.
This document provides background information on The Home Depot's Integrated Marketing Communications Plan targeting men and women ages 25-35 with a college degree. It includes an executive summary and outlines sections on background information on The Home Depot, the target audience, a SWOT analysis, campaign objectives and strategies, creative strategy and execution, media objectives and tactics, public relations, direct marketing, sales promotion, measurement, and conclusions. The target audience is described through an example couple living in Nashville who are looking to improve their apartment without major renovations as they focus on their careers.
Red Bull is the market leader in energy drinks but faces increasing competition. The document discusses Red Bull's history and current issues like health concerns decreasing its perceived value. It performs a SWOT analysis and discusses targeting new customer segments through product variations. The marketing mix strategies cover developing new products, pricing using penetration, intensive distribution, and a promotional plan using various media, sales promotions, and personal selling.
Marketing Monster Energy Drink Presentationjderemo
How to effectively market Monster Energy drink by following their mission of using little to no mass marketing. From my Marketing Communications class at Indiana University.
De La Salle University Master of Marketing Communications students created an integrated marketing communications plan for Pampers Philippines as a requirement to complete the subject: Introduction to IMC.
Nike is a major American multinational corporation that designs, develops, manufactures, and sells footwear, apparel, equipment, accessories, and services. Its mission is to bring inspiration and innovation to every athlete in the world. It has a market capitalization of $68 billion and was founded in 1964. Some of its notable marketing campaigns include "Make It Count", "Find Your Greatness", and it endorses major athletes like LeBron James and Cristiano Ronaldo. Nike uses integrated marketing communications to achieve consistency across its brand elements and integration across different contact points with customers. It collects customer data through initiatives like Nike+ to drive its corporate strategy and marketing campaigns.
FP Agro Pvt Ltd is an Indian company that produces fruit juices and drinks using advanced technology. Its mission is to be a leading producer of fruit juices through commitments to nature, hygiene, leadership and stakeholders. Its vision is to be India's premier fruit juice company offering nutritious drinks to 30% of the market by 2016. It plans to introduce a 100% fruit punch and target kids, teens, youth and working people in major cities through print, radio and digital advertising promoting health and taste. Key competitors include other Indian fruit drink companies.
Developing school business partnerships CONVERTEDDon Alan Bogard
Phone:
Brief description of school:
List three possible projects the school is willing to provide:
What are some school needs that the business could fulfill:
Do you have a specific business you would like to partner with?
Other comments:
14
liaison between the school and the business partner. This person is the key to success.
Responsibilities:
- Become familiar with the business and work with the business coordinator.
- Keep the Principal and staff aware of the process and progress of the program.
- Prepare materials, inform and recruit potential school volunteers.
- Obtain support and authorization from Principal for release of volunteers.
-
Don Bogard is an educator who holds degrees including a B.F.A. from the University of Oklahoma and an M.Ed. from the University of Oklahoma. He has experience as an elementary principal, high school principal, superintendent, and consultant. His career has included roles administering after school programs, supervising school districts, and obtaining grants for education. He has received awards for his teaching and holds teaching certificates in Oklahoma and Florida.
The document discusses options for improving the Brevard County Fairgrounds. It finds that the fairgrounds' small size and lack of an equestrian facility limit its potential. Successful fairgrounds operate like businesses, leveraging their location and facilities for year-round commercial, social, and civic events. A two-phase expansion is proposed, first adding facilities like a sale arena and livestock stalls, then a large covered arena. Phase I is projected to generate $131,000 annually while Phase II could yield $504,000 as the fairgrounds attracts more equestrian and other large events. The full expansion's economic and fiscal impacts are estimated at $62.6 million and $4 million respectively
DON A. BOGARD EDUCATION PHILOSOPHY
Don Bogard's education philosophy focuses on preparing students for the 21st century workforce and society through career guidance and exposure to emerging technologies. He believes schools should provide a safe, comfortable learning environment where students can find success. Bogard also aims to focus educational programs around clear outcomes and enable students to realize their full potential. His goal is for students to develop skills like problem solving, critical thinking, and technology proficiency to meet national education goals.
Harrell's Ranch is hosting a barrel racing series with events on September 2nd, October 7th, and December 1st of 2006. The series will take place at the Cocoa Expo in Cocoa, Florida and include barrel racing, pole bending, a hairpin turn race, and an arena race. There will be youth, junior, novice, and classic classes as well as jackpot open events. Prizes include buckles, saddle blankets, and minerals for the top three finishers. T-shirts will be provided to all participants in the first event.
The document advertises a four-day festival called Pioneer Days featuring authentic chuckwagon cooking, western entertainment like rodeos and trick riding, children's activities, and musical performances. The festival will take place November 30th through December 3rd, 2006 at the Cocoa Expo in Cocoa, Florida from 5pm-11pm on Thursdays and Fridays and 8am-11pm on Saturdays and Sundays. Admission prices and contact information are provided.
Students will learn about health and the human body through a project called "Getting Healthy, Staying Healthy: My Body and Me!". They will explore how the body works and its different parts through experiments, videos, quizzes and other activities. The goal is to increase knowledge of physical wellbeing and develop a healthy mind and body connection. Students will learn about organs, bones, the senses and more. They will discuss what makes our bodies work and how to take care of themselves. Parents will participate through activities focused on physical fitness and nutrition. The project addresses objectives in language arts, math, science and health to improve students' learning.
Palm Bay Academy Charter Schools is pursuing several grants totaling over $3 million from sources like the 21st Century Grant program, USDA, and corporate partners to support secondary and post-secondary STEM education programs. The school has also received over $299,000 from completed grants for services, materials, and scholarships from organizations such as the Florida Department of Education, Lowe's, and Florida Institute of Technology.
This dissertation examines the relationship between educational expenditures per school district and academic performance in Oklahoma. The study analyzes school district data from 1997 to 1999 using multiple correlation and logistic regression to relate administration, instructional, and general funding costs to student academic performance. The analysis finds that higher per-student administrative expenditures are directly related to better academic performance, while school district size is not related to academic success rates. The conclusion is that there is a persistent link between school spending and student performance, refuting the myth that money does not impact education.
Developing school business partnerships CONVERTEDDon Alan Bogard
Phone:
Brief description of school:
List three possible projects the school is willing to provide:
What are some school needs that the business could fulfill:
Do you have a specific business you would like to partner with?
Other comments:
14
liaison between the school and the business partner. This person is the key to success.
Responsibilities:
- Become familiar with the business and work with the business coordinator.
- Keep the Principal and staff aware of the process and progress of the program.
- Prepare materials, inform and recruit potential school volunteers.
- Obtain support and authorization from Principal for release of volunteers.
-
Don Bogard is an educator who holds degrees including a B.F.A. from the University of Oklahoma and an M.Ed. from the University of Oklahoma. He has experience as an elementary principal, high school principal, superintendent, and consultant. His career has included roles administering after school programs, supervising school districts, and obtaining grants for education. He has received awards for his teaching and holds teaching certificates in Oklahoma and Florida.
The document discusses options for improving the Brevard County Fairgrounds. It finds that the fairgrounds' small size and lack of an equestrian facility limit its potential. Successful fairgrounds operate like businesses, leveraging their location and facilities for year-round commercial, social, and civic events. A two-phase expansion is proposed, first adding facilities like a sale arena and livestock stalls, then a large covered arena. Phase I is projected to generate $131,000 annually while Phase II could yield $504,000 as the fairgrounds attracts more equestrian and other large events. The full expansion's economic and fiscal impacts are estimated at $62.6 million and $4 million respectively
DON A. BOGARD EDUCATION PHILOSOPHY
Don Bogard's education philosophy focuses on preparing students for the 21st century workforce and society through career guidance and exposure to emerging technologies. He believes schools should provide a safe, comfortable learning environment where students can find success. Bogard also aims to focus educational programs around clear outcomes and enable students to realize their full potential. His goal is for students to develop skills like problem solving, critical thinking, and technology proficiency to meet national education goals.
Harrell's Ranch is hosting a barrel racing series with events on September 2nd, October 7th, and December 1st of 2006. The series will take place at the Cocoa Expo in Cocoa, Florida and include barrel racing, pole bending, a hairpin turn race, and an arena race. There will be youth, junior, novice, and classic classes as well as jackpot open events. Prizes include buckles, saddle blankets, and minerals for the top three finishers. T-shirts will be provided to all participants in the first event.
The document advertises a four-day festival called Pioneer Days featuring authentic chuckwagon cooking, western entertainment like rodeos and trick riding, children's activities, and musical performances. The festival will take place November 30th through December 3rd, 2006 at the Cocoa Expo in Cocoa, Florida from 5pm-11pm on Thursdays and Fridays and 8am-11pm on Saturdays and Sundays. Admission prices and contact information are provided.
Students will learn about health and the human body through a project called "Getting Healthy, Staying Healthy: My Body and Me!". They will explore how the body works and its different parts through experiments, videos, quizzes and other activities. The goal is to increase knowledge of physical wellbeing and develop a healthy mind and body connection. Students will learn about organs, bones, the senses and more. They will discuss what makes our bodies work and how to take care of themselves. Parents will participate through activities focused on physical fitness and nutrition. The project addresses objectives in language arts, math, science and health to improve students' learning.
Palm Bay Academy Charter Schools is pursuing several grants totaling over $3 million from sources like the 21st Century Grant program, USDA, and corporate partners to support secondary and post-secondary STEM education programs. The school has also received over $299,000 from completed grants for services, materials, and scholarships from organizations such as the Florida Department of Education, Lowe's, and Florida Institute of Technology.
This dissertation examines the relationship between educational expenditures per school district and academic performance in Oklahoma. The study analyzes school district data from 1997 to 1999 using multiple correlation and logistic regression to relate administration, instructional, and general funding costs to student academic performance. The analysis finds that higher per-student administrative expenditures are directly related to better academic performance, while school district size is not related to academic success rates. The conclusion is that there is a persistent link between school spending and student performance, refuting the myth that money does not impact education.