The DNA of Traction - Justin Mares, Co-author, Traction Book
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Justin Mares, former director of revenue for Exceptional which was acquired by Rackspace, discusses how to gain traction for a startup. He introduces the Bullseye Framework which involves brainstorming marketing channels, prioritizing the most promising ones to test, testing them, and then doubling down on the top 1-2 performing channels. Mares encourages starting with the first 3 chapters of his book "Traction" which outlines this framework in more detail.
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You can't have a thriving codebase without a thriving community.
You can't have a thriving codebase without a thriving community.
What does code have to do with community?
Free and Open Source Software depends upon the community who builds, creates, maintains, supports, translates, and markets it. That means any Open Source project depends upon a volunteer-based workforce.
We all recognize that our livlihoods are somewhat attributed to the ability to use Free and Open Source Software -- like WordPress -- so we volunteer, contribute, to give back.
What about burnout?
It's real.
We've addressed it before in many ways. So let's talk about how what a thriving community looks like.
What is a thriving community?
A thriving community realizes they can ebb and flow in and out of a project. They can contribute for months or years, take a break, maybe even mentor others, and come back -- or not.
A thriving community recruits volunteers based upon inclusion, not guilt.
A thriving community isn't burnt out or bitter.
A thriving community is healthy -- physically, emotionally, and financially.
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Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
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- 5. My first one did @jwmares
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- 16. The Bullseye Framework @jwmares 1. Brainstorm 2. Prioritize
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