The document outlines a digital transformation journey program consisting of 9 modules. The modules cover topics such as mindset, digital platforms, customer profiling, product positioning, sales communication, scripting, webinars, practice and coaching. The overall goal is to help participants improve their digital skills and business through powerful strategies, tools and a step-by-step roadmap for transformation.

1. DIGITAL TRANSFORMATION
JOURNEY TO THE NEXT LEVEL

2. Hello!
I am glad you are here.
My name is Edgars Untals and I urge –
let’s go on a journey.
And I'm sure you don't have to look
far. Everything you want is already in
you.
You just have to find, pick it up and
polish. So, let’s shine!
Regards, Edgars

4. • Audit of internal resources
• 3 most powerful strategies for reaching goals
• A pyramid of logical levels
• Overcoming limiting beliefs
• 3 most powerful strategies for raising awareness
• Curve of change
• The Hero’s Journey – a roadmap of powerful transformation
1. MODULE - CREATING RIGHT MINDSET

5. • The power of digital marketing
• Choosing the right social networks
• Setting up business accounts
• Google optimization
• Tools for creating persuasive content
• 3 most powerful lead generation funnels
• 3 most powerful sales funnels
2. MODULE - CREATING DIGITAL PLATFORM

6. • Demographic, geographic, psychographic and behavioral aspects
• Audit of contact points
• 7 basic criteria of perfect customer
• 4 main filters of processing information
• 5 main types of customer behaviors
• Understanding conscious and unconscious patterns
• Million dollar message
3. MODULE – DEFINING PERFECT CUSTOMER

7. • 6 basic elements of product positioning
• The basic algorithm of product positioning
• The ladder of product value and customer loyalty
• 7 inevitable customer questions concerning the product
• Creating competitive advantage and USP
• 3 main strategies to overcome competitors
• Basic hopes and customer expectations
4. MODULE – POSITIONING THE PRODUCT

8. • Secrets of verbal and non-verbal communication
• Straight Line Persuasion system
• 10 most powerful influencing strategies
• 20 preferred and forbidden words in business communication
• Decision - making algorithm
• 5 most important emotions in sales communication
• NLP patents and elements of hypnotic communication
5. MODULE – INFLUENCING AND PERSUADING

9. • Basic elements and sequence of a sales script
• Selling on Linkedin - scripts and templates
• Selling on Chatbot - scripts and templates
• Selling on Facebook - scripts and templates
• Selling ower the E-mail - scripts and templates
• Selling on Facebook live - scripts and templates
• Selling on Webinar – proven roadmap
6. MODULE – CREATING PERFECT SALES SCRIPTS

10. • Preparation
• Introduction
• Hook
• Command attention
• Qualify yourself
• Future Pace
• Secret 1
7. MODULE – CONDUCTING PERFECT WEBINAR
• Secret 2
• Secret 3
• Break old beliefs
• Build new beliefs
• Make stacking offer
• Closing
• Follow up

11. • Role plays
• Feed back
• Role plays
• Feed back
• Role plays
• Feed back
• Conclusion and homework
8. MODULE – REPEATING AND IMPROVING

12. • Hearing the call
• Taking first step
• Meeting demons
• Discovering resources
• Transforming demons
• Finding the wisdom
• Returning home
9. MODULE – COACHING AND TRANSFORMING

13. Learn to tell the world your story.
Tell about what you do with excellence. Tell how much joy and love is
in your work. What value you create and how you can change the
lives of your customers.
Get up, straighten your back and start!
The world is waiting.

14. See you on the top!
Edgars Untals
Phone: +371 27722408
E-mail: edgars@ccgroup.lv
Facebook: https://www.facebook.com/salestraining
Linkedin: https://www.linkedin.com/in/edgarsuntals