The document discusses how some car manufacturers are using sound generators and speakers to enhance the engine sound in certain sports car models. It provides examples of the Volkswagen Golf GTi, which uses a speaker mounted in the exhaust and another in the engine bay to produce a "sporty sound". It also discusses the Toyota 86/Subaru BRZ, which pipes actual intake noise into the cabin via hoses to provide the driver with sports car sounds without artificial generation. The document expresses surprise at the lengths car companies are now going to enhance sound for marketing purposes.