WeRateDogs began as a Twitter account created by Matt Nelson in 2015 that rates dogs submitted by their owners in photos on a scale of 1 to 10, but always rates them higher, like "13/10". The account gained popularity for its humorous comments and spawned related accounts and merchandise. It now has nearly 7.6 million followers and has been used to raise money for animal charities. Nelson runs the accounts with a small team that reviews over 800 submissions daily to curate one high-quality dog post. The account's language and memes, like "They're good dogs, Brent", have become Internet phenomena.

1. Analysis and Insights Report
History
Nelson, a golf management major at Campbell University in Buies Creek,
North Carolina, was inspired by Weird Twitter and had amassed a
10,000-person following on his personal Twitter account. In 2015, he and a
friend were at an Applebee's, when he set up a Twitter poll from his
personal account asking if he should create a dog rating account; the
positive response led him to create the account, which combines cute
animals with irreverent snark.WeRateDogs asks people to send photos of
their dogs, then tweets selected photos rating and a humorous comment.
Dogs are rated on a scale of one to ten, but are invariably given ratings in
excess of the maximum, such as "13/10". Popular posts are re-posted on
Instagram and Facebook.
In 2017, Nelson started a spin-off Twitter account, Thoughts of Dog.The
account also has a branded game, a popular online store, and a book that
was published in Fall, 2017.Nelson and his team of four receive 800 to 1,000
submissions daily and work to narrow them down to about one high-quality
piece of dog content per day.A standout product from Nelson is the
WeRateDogs Calendar, available in standard and desk sizes. Each day of
the desk calendar features a different dog and a rating above 10.As of
December 2018, the Twitter account has nearly 7.6 million followers,and
Nelson sees 30,000 likes on a post as being viral.His most popular post
was of a dog marching in the 2017 Women's March, which was retweeted
more than 50,000 times and favorited 134,000 times.
The account's language has spawned an Internet language about "doggos"
and "puppers".A 2016 interaction with another Twitter user, when Nelson
purposefully misnamed him "Brent" as is common in Weird Twitter,
spawned the catchphrase "They're good dogs, Brent", which became one
of the biggest memes of 2016. In 2017, the account was endorsed by J.K.
Rowling.

2. WeRateDogs has successfully used the account to raise money for the
American Society for the Prevention of Cruelty to Animals (ASPCA), as well
as individual GoFundMe campaigns.
In October 2017, Nelson released a book based on the Twitter account,
#WeRateDogs: The Most Hilarious and Adorable Pups You’ve Ever Seen.
Most common dog breed
Golden Retriever is the most common dog breed

3. the most popular dog classification is pupper

4. Retweet cout and favorite count over time
The retweet count dosen't change alot but the likes or favorite count has
increased over time