Data exclusivity laws grant originator pharmaceutical companies exclusive rights to clinical trial and other registration data submitted to drug regulators for a period of time. This prevents generic companies from relying on the originator's data to gain marketing approval for generic versions. While intended to reward innovation, data exclusivity can delay competition and affordable generic drug access. The TRIPS agreement requires protection of undisclosed drug data, but does not mandate data exclusivity. Less restrictive alternatives that still comply with TRIPS, such as data protection only, are preferable from a public health perspective.