The document provides a report on a Crocs promotional event scheduled for November 1-7, 2010 at the Snejkom ski and snowboard center in Moscow, Russia. The promotion will feature Crocs' new winter line and include product demonstrations, test drives by skiers and boarders, flashmobs, distribution of flyers with discount codes, and signage/stickers around the center. Snejkom was chosen as the venue as it is Europe's largest indoor ski resort, hosts an audience that is open to trends with above average income, and is located near two Crocs retail stores.