Presentation by Rachel Lovinger, content strategy lead at Razorfish, at Smart Content: The Content Analytics Conference, October 19, 2010, http://smartcontentconference.com
Presentation by John Blossom, Shore Communications, at Smart Content: The Content Analytics Conference, October 19, 2010, http://smartcontentconference.com
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I talked about the history of the Drupal project and lessons learned, the sustainability and scalability of the Drupal community, the <a>big reverse of the web</a> and how it relates to Drupal.
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The downturn in the global economy has been swift and severe. It raises
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particularly about how they assess and manage risk.
To find out how organisations have responded to the downturn, Marsh and
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Presentation by Rachel Lovinger, content strategy lead at Razorfish, at Smart Content: The Content Analytics Conference, October 19, 2010, http://smartcontentconference.com
Presentation by John Blossom, Shore Communications, at Smart Content: The Content Analytics Conference, October 19, 2010, http://smartcontentconference.com
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The downturn in the global economy has been swift and severe. It raises
important questions about how organisations conduct their business – and
particularly about how they assess and manage risk.
To find out how organisations have responded to the downturn, Marsh and
PRIMO Europe conducted a survey of risk management in Europe. The survey
examined attitudes to risk management in the current economic downturn,
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This document summarizes Otis Gospodnetić's presentation on content analytics for better search. It discusses using techniques like key phrases, named entity recognition, and statistically improbable phrases to enhance search results. These analytics can be applied to tasks like clustering search results, facilitating related searches, and identifying trends in news articles or customer reviews. The presentation provides examples of how Sematext applies these content analytics techniques to clients to improve search and customer experience.
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Delivered at the Winter meeting of the Mayor's Innovation Project, this presentation considers the questions that regions should answer in order to understand their unique opportunities for economic growth.
Delivered at the Winter meeting of the Mayor's Innovation Project, this presentation considers the questions that regions should answer in order to understand their unique opportunities for economic growth.
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- LIVESTRONG.com and eHow are undergoing transformations to reduce low-quality content and ads, following the LIVESTRONG.com playbook which increased traffic through improved user experience.
Walt Disney was founded in 1923 and is now the largest entertainment conglomerate globally. The document analyzes Disney's strategic challenges and recommends updating its vision and mission statements to focus on customer satisfaction and engagement. It also recommends expanding into mobile games to capitalize on the growing mobile app market. Disney's strengths include its brand reputation and portfolio diversity, but it faces threats like financial recessions and changing consumer tastes. The strategy of expanding into mobile games leverages opportunities in the growing mobile sector and Disney's strengths, helping it adapt to trends and maintain competitive advantage.
Walt Disney was founded in 1923 and is now the largest entertainment conglomerate globally. The document analyzes Disney's strategic challenges and recommends updating its vision and mission statements to focus on customer satisfaction and engaging employees. It also recommends the strategic expansion of Disney's mobile gaming portfolio to capitalize on the growing mobile games market, which could reach $100 billion by 2017. This would allow Disney to adapt to shifting consumer preferences and technological changes.
I Love Waltdisney World. I remember when I was a little girl, I could not wait to watch a walt disney cartoon or even a movie. I have been to Waltdisney world4 times and I can say I have had the best time of my life.
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Walt Disney was founded in 1923 and is currently the largest entertainment conglomerate globally. The document analyzes Disney's strategic challenges and recommends revising its vision and mission statements to focus on customer satisfaction and engagement. It also recommends a new organizational structure and strategies to expand into emerging markets and new technologies like mobile gaming. Disney generates over $45 billion annually across its business segments of media networks, parks and resorts, studio entertainment, consumer products and interactive. The document provides a PESTLE analysis, Porter's five forces, and strategic recommendations for Disney to address threats from new technologies and shifting consumer preferences.
Walt Disney was founded in 1923 and is currently the largest entertainment conglomerate globally. The document analyzes Disney's strategic challenges and recommends revising its vision and mission statements to focus on customer satisfaction and engagement. It also recommends expanding into the e-world and mobile gaming to differentiate content and drive profits. Disney's major business segments are evaluated, with Media Networks generating nearly half of revenues. The analysis provides a PESTLE, 5 forces, SWOT and strategic analysis to evaluate Disney's position and recommend the strategic expansion into Brazil through alliances and developing mobile games.
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Jefferies & Company is a leading global investment bank with over 2,000 employees in 27 offices worldwide. It has a highly differentiated approach focusing on full-service relationship banking for growth companies. The document outlines Jefferies' technology group and investment banking capabilities, with a focus on its experience in Asia, the mobile media industry, and trends in Chinese and technology company investment and IPOs.
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Critical info on investment challenges and opportunities in medical technology investing. Sage advice from Silicon Valley Bank. www.mikeklein2010.wordpress.com
Company Overview Presentation August 2015Leaf Group
1) Demand Media provides an overview document of their company which includes multiple brands in the media and marketplace spaces.
2) They have a network of over 220,000 creators across their platforms and paid creators approximately $20 million in 2014. Their properties reach over 50 million unique monthly visitors.
3) The document reviews Demand Media's brands such as Society6, Saatchi Art, LIVESTRONG.com, eHow, and Cracked as well as provides financial and traffic updates for Q2 2015. It also introduces the executive leadership team.
Implementation Strategic and Contingency Plans.docxwrite4
Hilton Worldwide conducts thorough environmental scanning to analyze its internal and external environments. It uses SWOT and PESTLE analyses to evaluate strengths, weaknesses, opportunities, and threats. Hilton differentiates itself through high quality services, professional staff, and a variety of hotel brands. It faces competition and changing technology but takes advantage of opportunities for innovation, growth, and digital transformation. Hilton analyzes its internal resources and capabilities through environmental scanning to ensure its strategy aligns with its mission to provide outstanding hospitality globally.
Implementation Strategic and Contingency Plans.docxwrite30
Hilton Worldwide conducts thorough environmental scanning to analyze its internal and external environments. It uses SWOT and PESTLE analyses to evaluate strengths, weaknesses, opportunities, and threats. Hilton differentiates itself through high quality services, professional staff, and a variety of hotel brands. It faces opportunities through innovation and expanding markets but also threats of competition and changing customer demands. Hilton implements strategies of differentiation, market penetration, product development, and diversification globally to maintain competitive advantages.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
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in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
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Walt Disney was founded in 1923 and is currently the largest entertainment conglomerate globally. The document analyzes Disney's strategic challenges and recommends revising its vision and mission statements to focus on customer satisfaction and engagement. It also recommends expanding into the e-world and mobile gaming to differentiate content and drive profits. Disney's major business segments are evaluated, with Media Networks generating nearly half of revenues. The analysis provides a PESTLE, 5 forces, SWOT and strategic analysis to evaluate Disney's position and recommend the strategic expansion into Brazil through alliances and developing mobile games.
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These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
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Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
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Design Thinking Framework
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Starting a business is like embarking on an unpredictable adventure. It’s a journey filled with highs and lows, victories and defeats. But what if I told you that those setbacks and failures could be the very stepping stones that lead you to fortune? Let’s explore how resilience, adaptability, and strategic thinking can transform adversity into opportunity.
Corporate reputation is a collective representation by stakeholder audiences of a firm’s past actions, results, and communications.
Individuals and groups create, share, reinforce, and modify these representations … They are cultural constructs.
Research shows that reputation has both cognitive and affective dimensions.
Reputation encapsulates expectations by stakeholders about future behaviors of the corporation, and thus determines the relationships between the organization and its stakeholders.
Corporations that routinely monitor, measure, and evaluate their reputation, risk, and the drivers of reputation and risk among specific stakeholder audiences will be able to identify opportunities and threats, develop action plans, and support the achievement of desired business outcomes.
In a networked world, corporations must re-orient their listening in the competitive marketplace to be faster, smarter, and more stakeholder centric.
By understanding, through content analytics, leading indicators of opinion trends towards a company, its brands, its products and services, and by understanding issues, topics, and market trends, companies can take steps to gain competitive advantage and protect themselves from risk.
This presentation will look at applications of Smart Content.
A strong reputation becomes a capital asset, a resource, a competitive advantage, and an intangible that the firm can manage to support organizational goals.
A small but compelling set of studies does show a statistical relationship between corporate reputation and business outcomes.
Positively affects stock performance
Improves financial performance
Attracts investment and lowers long-term cost of capital
Dampens risk
Helps attract customers and support growth
Commands a price premium
Supports stock price in times of uncertainty
Adds to stock price by capturing intangible assets
Intangibles lead to a sustainable competitive advantage
Agenda-setting theory is thescientifically-validated link between a company’s presence in the media and reputation.
Agenda setting theory was developed by Maxwell McCombs and Donald Shaw in 1968
General theory validated by over 400 field research studies around the world, primarily in political science
Validated in experimental studies
Extended to corporate reputation
What is risk?
Risk is a state of uncertainty where some of the possibilities involve a loss, catastrophe, or other undesirable outcome … with respect to issues and situations.
Risk deals with the future … the unknown.
Emotion comes into play.
We worked with a team of academic neuropsychologists to develop a 19 dimension model of risk.
Problem: Significant net outflow the client company funds over six year period.
Assumption: The management felt that fund performance drove investment in their funds.
Was there a relationship between net flows and shifts in perception about the company or its fund managers?
Solution: A statistical evaluation to determine the potential contribution of Janus’ reputation into the investment decision of investors.
Result: Relationship between reputation and net flows was found and led to the launch of a successful communications and outreach program focused on trust, versus performance, resulting in largest gain in net flows in company history
Use content analytics to …
Listen to stakeholders
Organize and share information across the enterprise
Understand stakeholder opinions
Cognitive messages and opinions
Emotions and risk factors
Identify influencers
Opportunities and threats
Engage and communicate
Fix the problem
We could identify what the stakeholders were talking about.
These are the rational, cognitive elements of the communications landscape.
Vulnerability:
A mommy blogger said: It is a sad commentary on our fast pace world that we can not even protect our innocent babes!
Dread:
An AP news story said: Worried parents have bombarded the maker of XYZ with phone calls and peppered Facebook and Twitter pages over fears about the top-selling [product] after millions of cans were recalled.
Uncontrollability:
A blogger said: “We were hitting with 3 to 4 devices and finally got through … Then after 8 to 10 minutes, we got a notice saying it’s been recalled.”
Irreversibility:
A new mother said on local TV news: "I was quite upset because we'd already fed him some milk from the powdered containers.”
Untrustworthy:
A father said on local TV news: "I'd say I've lost a little bit of faith in that brand. It was sold to us at the hospital when he was born.We were loyal to that product.”
Uncertainty
But, these kinds of emotions can have an impact on buying behaviors if they grow.