2. What is the purpose of a contents
page?
A contents page provides a
comprehensive list of
everything in the magazine,
laid out in the order it
appears.
3. Typical Conventions of a contents
page
House style (the magazine’s
signature colour scheme, fonts,
masthead.)
Often split into sections
(news, reviews, etc.)
Image to draw attention to a certain
feature of the magazine.
There may be an advert for a
subscription to the magazine.
4. House Style definition
A magazine’s house style is a set of signature elements
that make the magazine instantly recognisable. This
includes the logo, layout, typefaces and colour scheme
used.
5. Examples of house-style
These three issues of Mixmag use the same
orange/white colour scheme and typefaces. The
layout of the cover lines is also the same for all
three, with the main cover line at the top left just
below the masthead, and the other cover lines down
the right hand side of the magazine.
6. Creating a house style for my student
magazine
Blue/white colour scheme
Bold serif font for headlines and simpler sans-serif
font for other text
